If you were to ask Bill Gates who Microsoft’s top competitor is, what company would he name? Would it be Apple, Google, or Sony? This question is exactly what a Reuters journalist asked Gates, and Gates answer was none other than IBM.
This answer might seem odd, what with the media's obsession over covering anything Google related. As Gates put it "Google is a cool company to write about". Gates, in a recent BBC interview, highlighted the many rumours circling the company about future products. However, he said the company had only really done well in the search field, and that, he claimed, was something Microsoft would deal with in the coming year.
IBM, no longer cool, but apparently, still deadly. That is understandable seeing how IBM's main market is the business/enterprise, and well, with respect to you, dear Neowin reader, that's not something we think you find very interesting. With a workforce four times that of Microsoft and a yearly revenue that surpasses that of Microsoft, it is not surprising why IBM is in the cross-hairs of Microsoft.
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This answer might seem odd, what with the media's obsession over covering anything Google related. As Gates put it "Google is a cool company to write about". Gates, in a recent BBC interview, highlighted the many rumours circling the company about future products. However, he said the company had only really done well in the search field, and that, he claimed, was something Microsoft would deal with in the coming year.
IBM, no longer cool, but apparently, still deadly. That is understandable seeing how IBM's main market is the business/enterprise, and well, with respect to you, dear Neowin reader, that's not something we think you find very interesting. With a workforce four times that of Microsoft and a yearly revenue that surpasses that of Microsoft, it is not surprising why IBM is in the cross-hairs of Microsoft.

Your success (and quality) is determined by the kind of entities you aknolwedge as rivals.
Just goes to show how serious Gates is about addressing the everyday needs of customers and businesses. I also respect someone in Bill's position publicly admitting the greater size/power of a rival. It's good PR and it's a very bold and impressive public declaration of war without pulling bullshit or FUD.
Note his admission of Apple's "cool" factor.
PS, if anyone is wondering why Google's stock price shoots up so fast, it has to do with the fact they they have such a small number of shares being traded. If I recall (don't have time to look up the stats) Google has a few million shares being traded, where as most other large companies have hundreds of billions. The small number tends to amplify changes in price. If people start selling Goolge we will see the price drop as quickly as it rose.
Google does not produce an Office suite.
Google does not come installed on nearly every PC sold.
Google is not a rival at this time. They're also hugely overvalued.
Google DOES directly compete with Microsoft when it comes to Internet and information services, which is where a lot of the current market growth is. They have competing search engines, news portals, email clients, navigation & mapping systems, instant messenger services, and most importantly, Google controls a large portion of Internet advertising (heck, its Google's key money maker).
However, Google's services are mostly targeted to the average PC user whereas Microsoft's profits largely come from business and government contracts.
In other words: "If your competitor has a product that allows you to make a lot of money, why not use it?"
It's like the old "look shinny" move when reporters start asking tough questions.
IBM stayed out of the DOJ lawsuit, as far as I remember. They actually write a lot of software for the Windows platform. And they do love the revenue from that Windows software, so yeah, you can hate the people you sleep with, but the sex is still great.
Don't know why, but that really made me smile. (might have somthing to do with the two bottles of win I've just polished off)
But yeah, like n301 said. "Go get em bill...."
-Spenser
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