Google-powered ads, which have become a mainstay on Web sites, are now being played on at least one radio station in Detroit. And like so many other Motor City radio products, it won't be long before they go global. Google Chief Executive Eric Schmidt said in a conference call with analysts last week that the search giant plans to make its radio-ad business generally available within three months.
"We are in the process of introducing AdSense for radio, which is essentially the integration of the dMarc console and management tools into our advertising system. There are a number of very interesting deals being negotiated," Schmidt said. It's a typically ambitious effort for Google, which got into the radio business in January with its $102 million acquisition of dMarc Broadcasting, a company that had an automated radio advertising system.
View: ZDNet | CNet News
"We are in the process of introducing AdSense for radio, which is essentially the integration of the dMarc console and management tools into our advertising system. There are a number of very interesting deals being negotiated," Schmidt said. It's a typically ambitious effort for Google, which got into the radio business in January with its $102 million acquisition of dMarc Broadcasting, a company that had an automated radio advertising system.
View: ZDNet | CNet News
DJ - "We'll be right back"
AdSense - "Hey buy 100% legal copy of CD go to www.scamsite.com"... "Get laid tonight click web mewanthorny.com"
oh if this gets infiltrated like adsense does with scams and crap it will not be fun... hopefully they scan all their ads first
Google, what has happened to you?
i wonder how far they will go
google=new monopoly forming?
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