An organic light-emitting diodes (OLED) display may be coming to a notebook near you in 2008. These items are thinner, more power efficient and potentially brighter than standard LCD displays. The drawback? They may be expensive. OLEDs are already used on some cell phones and MP3 players but prices go up as the screen size increases. They are, however, perfectly suited for the executive ultra-portable market so this is probably where we will see them first.
Sony is expected to launch OLED displays in Japan first but they may run into competition from Toshiba's Surface-conduction Electron-emitter Display (SED) technology. Initially, both OLED and SED will have trouble being price competitive with plasma and/or traditional LCD displays.
Sony was notoriously slow in adapting to LCD technology. Most Sony branded LCD displays are currently manufactured by Samsung.
View: View 27" OLED display at CES
News source: CNET
Sony is expected to launch OLED displays in Japan first but they may run into competition from Toshiba's Surface-conduction Electron-emitter Display (SED) technology. Initially, both OLED and SED will have trouble being price competitive with plasma and/or traditional LCD displays.
Sony was notoriously slow in adapting to LCD technology. Most Sony branded LCD displays are currently manufactured by Samsung.

A display can't really be considered a format because there are no supplementary content sales like there are with DVD media. My point was that Sony loves to gamble on their own technology rather than compete directly with others on a level playing field. Some times it works and some times it doesn't.
BTW... did they just say "organic" do those people have a clue of what organic means???
ah, makes more sense now
This is what I have been waiting for
Instead of using Si or III-IVs they use an organic molecules. The internal efficiency is near perfect but their lifetime and extraction can be a problem.
Honestly though... even if their lifetime is like a quater of an LCD... how often do you actually keep anything electronic until it dies? Like those stupid screen protectors for phones, mp3 players, etc; you get to make the display ugly the entire time you have it, all the way until you throw it away or sell it.
Its nice to have a screen that you can bend and do whatever you want and it keeps on displaying the picture clear and bright.
So will you have to call in a doctor instead of a tecnician when the monitor is acting odd?
So, could my monitor get a virus?
I think they have solved the problems with the blue cells lasting half as long as the red and green cells.
Yes you can make flexible OLED displays, I really doubt the average home display will be though, people will want a nice flat picture on their TV.
edit: ohh and the compounds are no more organic than compounds such as Methane, Ethanol, Butane, Polyester, Nylon, Kevlar, etc...
Organic != life, those jokes are lame and unfunny.
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