EVGA, a supplier of graphics cards and mainboards, has announced that Germany trade regulators ordered its rival XFX, a division of Pine Technology, to stop selling graphics cards that potentially insult EVGA as a company. In April, XFX began selling Nvidia GeForce 8600-series graphics cards inside packages that display an enraged dog with saliva containing the EVGA logo dripping outside its jaws. Even though the logotype could not be seen without special tools, several web-sites has discovered it and posted appropriate images on the Internet. According to a statement by EVGA, a Munich, Germany-based court finds that the product packaging infringes EVGA’s rights and ordered XFX to stop selling products inside appropriate boxes in Germany.
In case XFX decides not to stop selling its graphics cards that potentially offend EVGA and infringe its trademarks, the company may be fined for €250 thousand (approximately $339.7 thousand) and its executives may even face a six month prison term. EVGA also asked German resellers to stop selling graphics cards that insult EVGA and promised to apply to courts of other European countries to ban graphics cards with offending images across the European Union.
News source: Xbit Laboratories
In case XFX decides not to stop selling its graphics cards that potentially offend EVGA and infringe its trademarks, the company may be fined for €250 thousand (approximately $339.7 thousand) and its executives may even face a six month prison term. EVGA also asked German resellers to stop selling graphics cards that insult EVGA and promised to apply to courts of other European countries to ban graphics cards with offending images across the European Union.
News source: Xbit Laboratories
Just not as literal.
I dont know, those commercials are complete jealous lies, at least if gates was getting raped it would be real.
Wait a minute...
Let's do that!
1. Everything would cost a lot more.
2. Radio would fail, or become a paid service like satellite radio. TV would have you pay a subscription for the service, and buy $3 episodes of each show.
3. Newspapers would be 1/3 of the size, and cost 3x as much.
4. All packaging would be flat grey, and the product and company name would be in black, 24pt Arial font.
5. Clothing would be bland, solid colours or patterns, and there would be no sense of fashion or popular trends.
6. You wouldn't know about deals or promotions, or even when and where certain products are avaliable.
Hm.. I'm not sure I like where this is going.
1. Everything would cost a lot more.
2. Radio would fail, or become a paid service like satellite radio. TV would have you pay a subscription for the service, and buy $3 episodes of each show.
3. Newspapers would be 1/3 of the size, and cost 3x as much.
4. All packaging would be flat grey, and the product and company name would be in black, 24pt Arial font.
5. Clothing would be bland, solid colours or patterns, and there would be no sense of fashion or popular trends.
6. You wouldn't know about deals or promotions, or even when and where certain products are avaliable.
Hm.. I'm not sure I like where this is going.
Um...what exactly does this have to do with microscopic slams against competing companies being worked into product packaging?
Time
has gotten by
on alibis
and wine.
Just not as literal.
yes , but they are filled with truthiness.
I think that's meant to be inappropriate =)
Anyhoo, it's a shame some companies take this so seriously, it's just a bit of fun and doesn't really harm anyone.
It seems like there are more and more misleading (or simply incorrect) headlines here on Neowin.
It seems like there are more and more misleading (or simply incorrect) headlines here on Neowin.
EVGA also asked German resellers to stop selling graphics cards that insult EVGA and promised to apply to courts of other European countries to ban graphics cards with offending images across the European Union.
close enough..
You never know...him and Elvis really could be running Germany.
You never know...him and Elvis really could be running Germany.
Are you stupid?! It's definitely aliens in disguise!
What a pathetic viewpoint - it's slander. It doesn't matter whether I, as an individual, think it's a funny idea... as a company you cannot behave like this. XFX has acted pathetically.
I mean, what joy to see your name on another company's product
it was a chance to hurt the competition, so why not?
there hasn't been a lot of cases like this because most people are smart enough to realized that things like this will get them sued... apparently, whoever did this in XFX isnt like most people...
and whats the point of putting it on there if nobody's ever gonna see it anyways?
And when EVGA comes to court back and cries like a little schoolgirl, XFX can tell the German courts that it took what it considered to be measures that were in full compliance with the law becasue they had altered the box art so that the offending image was no longer visible unless a customer decided to knowingly defy a court order. which of course they expicitly (and in writing) have advised their clients not to do. Wink wink, nudge nudge.
Country of small minded morons
B ) ????
C ) PROFIT!
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