Google claims that it can help its users run their lives using the personal information it builds up about their search habits. The web search giant is planning to create the world's most comprehensive database of personal data to learn what its users like and help them make important decisions about their lives. With the recent purchase of for online advertising firm DoubleClick, which uses cookies stored on a user's PC to track which sites they visit, Google could track a user's search activity to build up a fuller picture of their habits.
"The goal is to enable Google users to ask questions such as 'What shall I do tomorrow?' and 'What job shall I take?'" said chief executive Eric Schmidt. However, he added that the technology is still being developed and would continue to improve over time. "We are very early in the total information we have within Google. The algorithms will get better and we will get better at personalisation.”
News source: vnunet
"The goal is to enable Google users to ask questions such as 'What shall I do tomorrow?' and 'What job shall I take?'" said chief executive Eric Schmidt. However, he added that the technology is still being developed and would continue to improve over time. "We are very early in the total information we have within Google. The algorithms will get better and we will get better at personalisation.”
News source: vnunet
I bet that will be the answer to most people
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"I have detailed files on user searches" "I bet. It makes you a more efficient search engine, right?" "Correct".
I can just see the headlines now: "Man sues Google for bad investment advice" or "Man gambles house, car, on the advice of Google".
It's so sad what Google claims it can do. Why put all these resources to important things like curing cancer or solving world hunger when we can put it towards answering that all-important question: "What should I do today, computer?"
If you are uncomfortable with Google tracking you, don't use Google.
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