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Sony Updates Bravia LCD TV Lineup

Slimy   on 07 June 2007 - 23:41 · 9 comments & 7728 views

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Sony has updated its Bravia line of flat-panel LCD TVs to include the XBR5, XBR4 and W series, all of which feature 1920x1080 (1080p) 10-bit panels and will be available in 40", 46" and 52" screen sizes. All new models include BRAVIA Theatre Sync for hassle-free multimedia viewing, Xross Media Bar interface and the Sony Digital Media Extender. With DMeX, users can plug in an optional Bravia Internet Video Link module to access the internet and stream HD content from AOL, Yahoo! and Grouper.

As for family-specific features, the W series TVs feature a brushed metal frame bezel, Live Color Creation technology, x.v.Color technology and BRAVIA Engine EX video engine while the HDMI ports support 1080/24p and 1080/60p sources.The XBR4 and XBR5 feature a glass frame, 120Hz "Motionflow" and BRAVIA Engine Pro circuitry for upconverting 720p and 1080i content. Prices will range from $2,700 for the KDL-40W3000 to $5,100 for the KDL-52XBR5. Most models will ship in August while the KDL-52XBR5 will hit the market in September.

"Our BRAVIA flat-panel LCD HDTVs have the leading market share because they deliver an outstanding level of picture quality and style that people appreciate. The new line elevates our commitment to full HD1080p televisions displays, while offering many more choices," said Sony Home Products VP Randy Waynick, senior vice president of Sony’s Home Products Division.

News source: DailyTech

Post a comment · Send to friend Comments · There are 9 additional comments
(2 replies) #1 vetbangbang023 on 08 Jun 2007 - 00:50
They seemed to have cleaned up the look of the bezel. I'm still not a fan of that "glass" frame, though. The real shame is the fact that the set does give a beautiful image, but the framing around it just detracts from the sleekness of the entire experience.
#1.1 +Dakkaroth on 09 Jun 2007 - 17:02
I've seen other TVs like it. I don't see a real problem with it, but I guess it all comes down to personal tastes. I like it though.
#1.2 rev23dev on 10 Jun 2007 - 03:43
I love the glass frame. I have the 40" XBR2 mounted on my wall and everyone comments on how great it looks and how cool the glass is.
#2 Windam on 08 Jun 2007 - 01:27
give it a few years.. they're bound to change design schemes
#3 gunnerhkjp on 08 Jun 2007 - 02:08
120Hz Motionflow feature is interesting.
I wonder how it compares to similar technology from JVC and Sharp.

And I personally like the glass frame
(2 replies) #4 EJocys on 08 Jun 2007 - 13:32
What about hardware MPEG-4 AVC support? Article does not mention MPEG-4 so I guess this is another stone age MPEG-2 TV and it is completely useless in some European Countries.
#4.1 rawd on 08 Jun 2007 - 19:48
Europe? Wheres that
#4.2 EJocys on 11 Jun 2007 - 13:33
Lithuania (~30 channels in H.264), UK and Ireland (BBC HD, Sky HD), Germany (Premiere, ProSieben HD & Sat1 HD), Italy (Sky Italia), Sweden (SVt HD)
#5 EJocys on 11 Jun 2007 - 13:32

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