An incipient price war between chip giants AMD and Intel may fizzle out after some midsummer skirmishing as AMD has no plans to further cut CPU prices any time soon, said Gary Bixler, AMD's director of marketing for North America. Intel is widely expected July 22 to cut prices on its three desktop quad-core processors and July 29 to its quad-core server SKUs. The Intel price cuts are perhaps all part of its own cunning plan, but they come on the heels of AMD's own round of price-slashing last week. There's no small amount of speculation that Intel's anticipated move is a reaction to AMD's, and from there the leap to predicting a brand new price war isn't a terribly long one.
But all-out war just isn't going to happen, asserted Bixler, whose company cut prices to its range of dual-core Athlon 64 X2 and FX processors by as much as 33 percent last week. "We've tried to be very transparent on price actions. Things got crazy last year, but this year we made it a point to provide the channel with what it wants, which is a predictable business, a stable business. We communicated that price move well in advance to our channel partners. We haven't announced our next price move yet, so take that at face-value -- another one is not imminent," he said.
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News source: CRN
But all-out war just isn't going to happen, asserted Bixler, whose company cut prices to its range of dual-core Athlon 64 X2 and FX processors by as much as 33 percent last week. "We've tried to be very transparent on price actions. Things got crazy last year, but this year we made it a point to provide the channel with what it wants, which is a predictable business, a stable business. We communicated that price move well in advance to our channel partners. We haven't announced our next price move yet, so take that at face-value -- another one is not imminent," he said.
















That doesn't make sense.
Buying the best chip for the money is what makes sense. Which meant my last computer was an Athlon 64, my next will feature a Core 2, and my laptop has the original Core.
p.s. how the hell are you paying more for a less powerful chip, or are you just assuming at some point that will be the case??? as it definatley isn't now
p.s. how the hell are you paying more for a less powerful chip, or are you just assuming at some point that will be the case??? as it definatley isn't now
Well, seeing as I'm 27 and remember back in the day when AMD was "right there" with Intel, if not beating them in the price/performance range. I bought Intel if they were the best chip for the money.. I bought AMD if they were better at the time I chose to build a new PC. So quickly do people forget the Athlon vs P3 and P4 wars, and how AMD was on top for a few years... then came the x64. Intel had not the price vs. performance crown then.. has it now for some models of chips. I for one pray that AMD is still in the ring as long as I'm alive. You know, competition keeps driving prices down, and innovation up!
But, I still think they're in deep trouble. You can't be profitable enough just selling to the low-end market, not with the massive debt that AMD acquired with their rash of acquisitions.
But, I still think they're in deep trouble. You can't be profitable enough just selling to the low-end market, not with the massive debt that AMD acquired with their rash of acquisitions.
Yeah. I was looking at zipzoomfly and they're selling AM2 3000's for like.. 28 bucks! That's mad cheap, y0!
Edit: Someone posted already this phrase in my mind
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