The online advertising market will face increased opposition in 2008, according to a report from Deloitte. Users will treat web ads with growing antipathy throughout the year, while tracking technologies will attract the attention of industry watchdogs, predicts the consultancy's annual report.
Advertisers will have to make a strong case to win over the public, said Deloitte head of technology, media and telecoms Jolyon Barker. "The sector should communicate the quid pro quo of internet ads for end-users, for example in the form of free content," he said
View: The full story @ vnunet
Advertisers will have to make a strong case to win over the public, said Deloitte head of technology, media and telecoms Jolyon Barker. "The sector should communicate the quid pro quo of internet ads for end-users, for example in the form of free content," he said
View: The full story @ vnunet
For those in the know, download Privoxy (freeware) install it on your PC (it acts as a Proxy server), configure your chosen web browser with proxy settings: localhost : port 8118 : and you're away. Look at the logs, and see all the Google and double click "crunches".
To revert to normal browsing, just disable the browser proxy settings. Privoxy uninstall just fine, if you don't like it!
You should be ashamed of yourself for recommending that piece of useless trash!
You should be ashamed of yourself for recommending that piece of useless trash!
It's not designed to block ads, you know....
People will disagreed with those "popup", floating windows, unrelated pron and such.
Still, I've got nothing against banner ads. I never click them because they're not aimed at me but it's helluva lot better than popup ads. The worst ads I've seen are the fullscreen "click to continue to the article/image/whatever" type as seen on Gamespot (I think?) and some other services. Talk about intrusive!
How, exactly, do you "win over" the public? That is, how do you convince people that it's in their best interest accept tons of useless, mind-numbing crap that they don't want or need?
I can hardly wait.
I usually work it like this - if a site has ads, that's fine, but if it has any annoying, obtrusive or LOUD ads (that pretty much means ANY flash ads with sound), then I block ALL of the ads on that site.
I usually work it like this - if a site has ads, that's fine, but if it has any annoying, obtrusive or LOUD ads (that pretty much means ANY flash ads with sound), then I block ALL of the ads on that site.
I hate those IntelliTXT ads too... They detract from the usability of the site.
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