Cisco's Linksys brand may disappear sooner than expected, according to a top executive for small business at the company.
The company sells networking gear for small and medium-sized businesses (SMBs) under both the Cisco and Linksys brands, which has created some confusion, vice president of SMB Solutions Marketing Rick Moran acknowledged on Monday. Linksys was a successful vendor of home and SMB networking gear that Cisco acquired in 2003. There are routers, wireless LANs and other products under both brands that are aimed at small businesses.
Chairman and CEO John Chambers said last year at an event in Europe, captured in a YouTube video, that Linksys would disappear under the Cisco brand over time. Linksys followed up by saying its brand wasn't going anywhere in the near term.
Cisco had already moved to allow its SMB channel partners to sell both Cisco and Linksys products, starting about a year ago, but in the process found out most of them didn't want to carry both, Moran said. Those that sold Cisco gear weren't interested in selling the simpler Linksys products because they wanted to sell their customers system integration services, and Linksys resellers were more geared toward selling individual products, he said.
Link: Link To Chairman Video
Link: Full Article at PC Advisor
The company sells networking gear for small and medium-sized businesses (SMBs) under both the Cisco and Linksys brands, which has created some confusion, vice president of SMB Solutions Marketing Rick Moran acknowledged on Monday. Linksys was a successful vendor of home and SMB networking gear that Cisco acquired in 2003. There are routers, wireless LANs and other products under both brands that are aimed at small businesses.
Chairman and CEO John Chambers said last year at an event in Europe, captured in a YouTube video, that Linksys would disappear under the Cisco brand over time. Linksys followed up by saying its brand wasn't going anywhere in the near term.
Cisco had already moved to allow its SMB channel partners to sell both Cisco and Linksys products, starting about a year ago, but in the process found out most of them didn't want to carry both, Moran said. Those that sold Cisco gear weren't interested in selling the simpler Linksys products because they wanted to sell their customers system integration services, and Linksys resellers were more geared toward selling individual products, he said.
Link: Link To Chairman Video Link: Full Article at PC Advisor
cisco = expensive
linksys = cheaper.
Sounds more like excuses to me.
Anyone who did any research on routers (whether buying one for the home, small office, or large company) would be familiar with the 2 brands.
Hopefully, they mean that Linksys SOHO gadgets will have Cisco label on it in time and not fade out Linksys altogether
I've never been confused about Linksys and CISCO. Infact, I've always been a fan of Linksys stuff and became even more so once CISCO bought them over - cheap hardware with the reliability and backing of a fantastic company.
In response to atari800, most Linksys gear already has "CISCO" on it....
Cisco makes things geared for the home/small office as well, you just have to ask a vendor about them. Things like the SB-101 router is great for home, and literally just as easy as setting up a Linksys router, except the fact that the Cisco product doesn't fail a lot.
You can even configure them using the SDM express software which is very easy to use, or even the full-blown SDM versions for more advanced users to setup your firewalls and policies. You can even do command line if you wish.
Glad to see Linksys going away. Their product lines were terrible and they got better when Cisco came into the picture, but still ahve issues. Cisco cleaning house on their products and removing the Linksys branding is probably the best thing.
Most poeple i can't talk for. I know every linksys has cisco at the top in smal font ,etc
Maybe people think its' a subdivision or something i dont know.
+1
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