The advertising war between Apple and Microsoft rages on, with a new soldier brought into battle: the latest Microsoft ad of the 'Laptop Hunters' variety has been distributed across the internet, included for your viewing pleasure below. This has been going on for a little while now, and we'll give you a brief history below, in case you're a bit behind.Microsoft kicked off this series with the infamous Lauren ad, which came under much fire across certain parts of the internet (though was still a big hit at the same time, when you think about it). Following that up was an ad featuring Giampaolo and then after that, a mother and son combination, named Lisa and Jackson respectively. After these, Microsoft have also brought out one featuring Shiela, a graphic artist, just recently.
This time around we've got Lauren and Sue, Lauren being a (soon-to-be) Law student, and Sue being her mother. Lauren wants a laptop with, "speed, portability and battery life," and is given a $1700 budget to do so. After perusing the selection of devices available, the stumble upon the Mac section. This leads to Lauren exclaiming, "This Mac is $2000! And that's before adding anything." Sue asks, "Why would you pay twice the price?" and Lauren snaps back with an, "I wouldn't!"
Lauren ends up with a Dell Studio XPS laptop for $971.99, which hopefully works out for her as she wants it to boot fast and, "do programs fast." We'll leave this with you guys, and feel free to leave your thoughts in the comments below.
That actually just made me laugh out loud so much.
Ok, if you want to find your true love in her mom, just go ahead.
Meanwhile, I'll be taking luscious Lauren
I've seen your picture. You'd better shoot for mom.
Actually, Office 2007 Student edition is what, 150$ (Retail), about 100$ with a student discount, and Office 2007 Ultimate edition is 60$ for students in the US.
Exactly; OpenOffice.
Office on a Mac is still going to cost her a few hundred dollars though as you cant get the "ultimate steal" student prices for it - so if you need Office, its definitely best not to go Mac if you are a student - so your comment that appeared to be negative is actually a positive comment on Microsoft's pricing.
msdaa -> all windows software free thru your school. ftw.
Not all windows software and not all Office 2007 applications like Word, Excell, Powerpoint, Publisher, and Outlook.
Software costs money? I'm not exactly sure what the point of your post is... software on Mac is free?
Don't kid yourself. Microsoft sells Office Ultimate to students for $60 at UltimateSteal.com
What are you talking about?
all MSDAA licences come with Office 2007 Professional. As far as windows is concerned, it is now up to Vista Business edition (XP Prof and Home available only one certain packages).
all the bestbuy's in my area have limited selections for macs and their software/hardware shelves are nearly empty all the time.
they started selling the macs why not support them instead of bashing them?
It's not hard to do the math.
Actually if you look at the one prior to this with Sheila it took place at Fry's. You'll notice the Fry's bag she is carrying at the end of the commercial.
http://www.microsoft.com/windows/watchthea.../?playBig=false
I believe Apple has some advertising out already so there ya go, Best Buy is benefitting from advertising promoting both at the moment. What more could you ask for?
It's not hard to do the math.
So, Apple don't care whether bestbuy sells any Macs or not, but I suspect that bestbuy might still care, even if they care about selling Dells, HPs, etc a bit more.
http://news.cnet.com/i/bto/20080918/missou...acs_540x369.jpg
Oh... now wait a minute: http://maclawstudents.com/blog/
"My undergrad alma mater has seen a big increase in Mac use. In 2006, 7% of students used Macs. Now the figure is 23%. This jives with earlier reports that Apple is doing even better in the higher education market than with the general population.
Law school IT folks seem to be paying attention to this trend, as recent updates to the MLS Exam Software page indicate. Some of the anecdotal reports I've been receiving indicate that at some schools there are even higher percentages of Mac users."
Wait... they're 'sheep' for buying a Mac, or am I missing something here? Heh.
Classic!
well said.
and yes sam, you're missing something... lol
The lab I run usually gets plenty of people with laptops in there too, as some forget to turn their sound down so you get to hear the lovely opening sound of Vista or XP.
In a law environment a PC will do just fine, see people buy macs to be cool... when the real purpose of macs are for graphic design and such.
Really? Heh. That's weird, at our University it's the other way around. Although, to be fair, the iMacs are all running XP and Fedora.
Until then, the abyss between Mac and PC when comparing prices/features will get only deeper.
Not to say Macs are bad, but they are expensive just for the branding or design if you will...
Hey, if Ferrari would produce a small and cheap city car, they'll totally boost their market share !!!
Enzo Ferrari sold the sports car fragment to retain its financial backing. So effectively yes by making cheaper cars (although under a different brand) the sustainability of Ferrari was retained.
Also the argument is often with Macs are you pay the same solely for a badge. Whereas Ferraris are different under the skin as well with incomparable parts. So again that comparison doesn't really work.
Hey, if Ferrari would produce a small and cheap city car, they'll totally boost their market share !!!
They have to fight for market share in the mid and low segments because comparable PC's are getting cheaper and cheaper by the minute, thus, making them loose their share in the segment they own.
Hey Microsoft, if I find her, can I keep her?
She don't look legal... I guess that's what make it more fun, huh?
haha, I'm as old as her mom and I LOVE dating law students. They don't have a lot of free time to socialize, so when they do....fun fun fun.
Why are you implying that Mac = Ferrari? If a MAC is expensive for no reason that doesn't mean it's the same thing as a Ferrari. The only thing that is "Ferrari" about MAC computers is the body and that where it ends. Intel processor, nVidia graphic card ... etc ...
for me that isn't where it ends though. They do great service here in Cambridge. Support has been excellent with even the phone staff knowing what they are talking about. To me the os is far better too from a consumer point of view. They also tend in my experience to last a lot longer.
She also went with a dell. Now from my pc experience with dell earlier this year they support was dire and the laptop came broken. Not saying they all do. But there is a reason apple are always top in consumer ratings
I'm sure that has nothing at all to do with the interesting habit of Mac fans to be willing to put up with all but a complete hardware failure with their system, under the deluded dream that Apple loves them and will make it all better. Taking consumer ratings from a bunch of obsessed iSheep doesn't really count for much.
Also, for all the clowns equating a Mac to a Ferrari, one little difference; people pay as much as they do for a Ferrari because they can, because it's one of the fastest, best performing pieces of machinery on the road, and being able to pay upwards of $500K for a car is a status symbol. Using this logic, a Mac would be a Chevy Cobalt with a Porsche body kit and associated pricetag. Same generic crap on the inside, pretty shell on the outside. And besides, if you think that dropping a few hundred extra on a laptop so you can get a glowing fruit on the back of the lid as some sort of status statement for your financial standing...yeah, you probably aren't as well off as you want everyone to think you are.
Last edited by VIVIsectVI on 15 May 2009 - 14:31
Also, for all the clowns equating a Mac to a Ferrari, one little difference; people pay as much as they do for a Ferrari because they can, because it's one of the fastest, best performing pieces of machinery on the road, and being able to pay upwards of $500K for a car is a status symbol. Using this logic, a Mac would be a Chevy Cobalt with a Porsche body kit and associated pricetag. Same generic crap on the inside, pretty shell on the outside. And besides, if you think that dropping a few hundred extra on a laptop so you can get a glowing fruit on the back of the lid as some sort of status statement for your financial standing...yeah, you probably aren't as well off as you want everyone to think you are.
Doubtful as common sense would say those who are happy with their products say so, those who are not say so - I like Mac and PC as I'm not stupid enough to take sides and I know from my experience Mac has been ace with support etc while Dell I would happily never ever buy again from.
Also, for all the clowns equating a Mac to a Ferrari, one little difference; people pay as much as they do for a Ferrari because they can, because it's one of the fastest, best performing pieces of machinery on the road, and being able to pay upwards of $500K for a car is a status symbol. Using this logic, a Mac would be a Chevy Cobalt with a Porsche body kit and associated pricetag. Same generic crap on the inside, pretty shell on the outside. And besides, if you think that dropping a few hundred extra on a laptop so you can get a glowing fruit on the back of the lid as some sort of status statement for your financial standing...yeah, you probably aren't as well off as you want everyone to think you are.
Doubtful as common sense would say those who are happy with their products say so, those who are not say so - I like Mac and PC as I'm not stupid enough to take sides and I know from my experience Mac has been ace with support etc while Dell I would happily never ever buy again from.
I'd say the opposite. I've been more than happy with my Dells over the years, and the one time I went out and bought an iBook, it turned out being the only laptop to completely ever DIE without cause or warning, never even having been taken outside the house. So, YMMV.
For one think, everything is about the price. Everything started with under $1000. OK macs are expensive, just the new white one is under it, here we can argue about price/value ratio. Now the price tag is $1700, I think you can buy a decent macbook for this price with all the whistles and bells you gonna need, you get a nice alu-onebody book, good OS, good start soft inside it, etc... But no, she bought a $971 dell, a spared cca $700, fine...
"speed, portability and battery life" was the motto of the day a 16" book starting at 2.91kg weight, with HD support and for gaming is I think a little to big for portability and battery life scenario (watch a full HD movie a see what happens with the battery life, not mentioning there is a difference when carrying 16", 15" or 13.3" book everyday to work - I know it ), so speed is one think which is there, and P 8400 8600 or T 9400 96600 C2D CPU has the virtualisation technology for XPM mode in Windows7
For me if anyone (see the pessimism) would give me $1700 cash with go and by a new notebook, I would not hesitate to buy a 13.3" 2.4 macbook + iWorks09, consuming quite all the money, but I would get portability (13.3" you can put in any students bag, speed is there definitely a 4.5hours at full power is battery life enough for me), I really don't need blueray discs, for me watching a fullHD movie on any notebook is like watching a leaked screener on a 100" television, bullocks.....
Somebody forgot it is a girl, girls like nice , I am not sure but the XPS is nice (techno way for me) but not sort the stylish fashionable nice things that girls like way
*almost forgot, she's was just acting, so the computer and the cash aren't even hers :$
You're willing to pay 1700$ for a 13.3" laptop?? Are you kidding me?
Yea best part of the ad!
+1
At first I thought you said, "baggers". I was thinking, "Yeah, you could bag her. I don't know if that would stop her from talking." Maybe you could use something like the gag-ball from Pulp Fiction?
Not just saying this....but of course she said it quickly. She is an actress with lines despite that being correct!
*Slow motion takes place. The sound of a heartbeat begins playing. The camera focuses to the woman's eyes, then lowers to her mouth, where the epic lines are laid, in a William Shatner-esqe voice, "Why... would you... pay TWICE... the price...?"
The Mac vs PC ones never even show you what a Mac looks like, so why should Microsoft do as you suggested?
The Mac vs PC ones never even show you what a Mac looks like, so why should Microsoft do as you suggested?
I meant both these and the mac vs pc adverts. They are all pretty crap and to me are not showing any reason to go for either mac or pc. Right now these ads are just telling me pc's and their users are cheap hunters.
Or cares, if sales are any indication.
Yep not one person cares, not one! ahh i love fanboys
You must have quite the crush on yourself. Then explain it; why aren't Apple computers flying off the shelves, when people trip over themselves buying iPhones and iPods?
Simple answer; They don't want a Mac. Period.
They can bring up Time Machine and all the crap they want. People still aren't aware that OS X is another OS altogether.
They can bring up Time Machine and all the crap they want. People still aren't aware that OS X is another OS altogether.
Dead.cell is dead.on here. iPhone and iPod touch ads show applications being used, and as such, I always have people clamoring to play with my one. However, Mac ads just rip on Windows generally, without actually showing what they can do.
They can bring up Time Machine and all the crap they want. People still aren't aware that OS X is another OS altogether.
Dead.cell is dead.on here. iPhone and iPod touch ads show applications being used, and as such, I always have people clamoring to play with my one. However, Mac ads just rip on Windows generally, without actually showing what they can do.
Yeah the iPhone ads are excellent and really show how proper gadget/technology adverts should be
Actually, Apple is one of the very few IT companies making a profit. Most IT companies are failing to do so because of the current economy. Apparently they are doing a far better job than say Dell or HP. So sales is not a good indication in this case
I have to agree with +dead.cell: the problem with the Apple and Microsoft ads is that they try to make fun of each other instead of promoting their products. They are really not convincing anyone in buying something from Apple or Microsoft. Without that you're missing the point: ads are about promoting your products/services not to make fun of someone/something else. If the ads demonstrated OS X and Windows (as some of Microsoft ads actually do) it would be far better because it'll help people to convince in buying the product.
And this gal is just modeling. Its all dubbed with someone else's voice. watch it again.
That, sir, is called ADR. Almost all videos and movies use that technique.
ADR - Automatic Dialogue Replacement
It's where the actor's go back into a sound stage and re-record the audio for the scene because normally the audio recorded on set is unusable due to background noises. If they do it perfectly, you won't notice. If they are bad actors, then you will notice that her lips or emotions aren't matching, and you'll go, wtf??? lol.
That was definitely a man ADRing for her, now I see what you were talking about.
That was definitely a man ADRing for her, now I see what you were talking about.
like, why dont they put a mic on her or something just like a normal TV show would?
On the other side of things, I personally thought when she mentioned the "ooo I like the color" of the pink pc. That right there is showing to me that the ad is more based on choice. You can't buy a pink mac.
P.S. guys, shes got a ring on her finger. Shes takin
Last edited by Klownicle on 15 May 2009 - 13:09
No comment on the apple vs PC
Should people be looking at something else than "performance (in this case also portability and battery life) at good price"? What is wrong with that?
Oh well yeah - some people might also just be looking at "the same computer that someone else bought". I guess those do not need apply...
We haven't looked at the mac's yet.
Apple fans! This is why you have a bad reputation! You gotta shun this crap.
Blu-Ray yes, Tablets no - considering less people are buying those than Mac's it wouldn't be a good advert would it!
it might drive up sales and more people end up buying tablets than macs!
"She usually does" - Mom
Lol ... Mom puts it all in perspective.
I'd definately let her write my pre-nup. lol.
And I like these ads better http://www.apple.com/getamac/ads/
Especially the one that mocks up the Microsoft ones
Seriously? That computer is incomparable with the Dell she bought. The MacBook, which is similarly spec'd at about $1599 (still more expensive) would've been a much better comparison.
Seriously? That computer is incomparable with the Dell she bought. The MacBook, which is similarly spec'd at about $1599 (still more expensive) would've been a much better comparison.
Because it is an advert and there isn't ever likely to be proper real life comparisons in these or the mac vs pc ads
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