Many of you know the name Buzz Corps from some of the past contests that Neowin has been a part of, such as the HP 31 Days of the Dragon contest from last summer and the HP Magic Giveaway from last fall. Well it's contest time again, only this time things are a little different.Buzz Corps is a word of mouth marketing agency that started a few years ago on the basis of driving interaction between companies and influencers, social networks, bloggers, and the likes. Since then Buzz Corps has grown, expanded both in terms of employees, as well as the markets and clients that they serve. As part of this growth, they have outgrown their own branding, and are making the transition to a new name, Ivy Worldwide. Along with a new name, they need a new logo, and this is where you come in.
Starting today, and running through June 12th at midnight Central Standard Time (CST), you have the opportunity to design the new logo for Ivy Worldwide. This logo will be used to represent the company online, in print and digital media, and will appear all over the world. The contest rules and full details as well as further Ivy Worldwide information can be found on their new temporary website. The prizes to be awarded are as follows.
Winning Design Grand Prize
• $2,500 Cash
2nd Place Design Prize
• Loaded HP Mini 1000 XP edition series (up to $500 in value) or HP Photosmart Pro B8850 Printer (up to $500 in value)
3rd Place Design Prize
• Wacom Intuos4 Small Pen Tablet (up to $200 in value)
That said, we wish you all good luck in your design entries, and look forward to seeing what you can come up with!
I'm really looking forward to seeing what can be done from our community to help them out. Plus the prizes are sweet!
@Marshalus - I did't received my last prize
PM me and we'll try and work something out
The joys of specualtive work ... always has and always will benefit the client only.
http://bit.ly/9PoPb
http://bit.ly/MfnQb
http://bit.ly/uBSP1
http://bit.ly/9PoPb
http://bit.ly/MfnQb
http://bit.ly/uBSP1
Umm .. those aren't examples of spec work ... Those companies aren't going to give you anything until they seem some cash, see the difference they are *guaranteed* cash.
http://bit.ly/9PoPb
http://bit.ly/MfnQb
http://bit.ly/uBSP1
Umm .. those aren't examples of spec work ... Those companies aren't going to give you anything until they seem some cash, see the difference they are *guaranteed* cash.
I'm not going to debate the validity of claims by overpriced "graphics designers" that their work somehow has more merit because, well, they say so.
I recommend that NO ONE support this...unless the winner is paid a prize AND a professional grade fee for their services. Ahem.
I recommend that NO ONE support this...unless the winner is paid a prize AND a professional grade fee for their services. Ahem.
You obviously haven't read one single thing at any of the links about them. Buzz Corps is a great group of folks that works with sites like Neowin and bloggers around the world to promote interaction between companies like HP, AMD, etc. and these online communities. HP's 31 Days of the Dragon contest? Buzz Corps. HP's Magic Giveaway? Buzz Corps.
Aside from contests, they work with communities and companies to promote interaction such as the HP Tech Day event in Houston, TX, that Neowin and several other sites attended, at no cost to the sites, to provide interaction and information from HP to these communities. They also work to promote community events like CNTRSTG, which provided Neowin, sites, and bloggers from around the world with open forum access to numerous industry leaders and countless scheduled events, all with food, drink, blazing internet access, and again, all at no cost to us, just so that we could interact with these companies and representatives and provide information back to our communities.
They could have paid a local firm to design a logo for them, but they decided that they would rather have it come from one of the communities that they work with, because it would mean more to them knowing that the community had a hand in this, and because they'd rather pay someone in the community than some graphics design firm that they have no connection with.
Last edited by Shane Pitman on 30 May 2009 - 02:07
I've seen a lot of those scams, however, so I am very much on guard to protect the new designers entering the market.
I've seen a lot of those scams, however, so I am very much on guard to protect the new designers entering the market.
Myself and most of the staff here can assure you that they are indeed legit, as would many other tech sites and bloggers, such as most of those in our "Recommended" section on the main page. Just Google "Buzz Corps" and you'll get pages of praise from other sites, clients, etc..
I'm not arguing against the price. "Setup up a contest, get a popular site like neowin to advertise it and get thousands of entries but waste the time and effort of all of them but 3 ... or pay a design firm the same price and get a logo." Such a hard choice no?
No-one is forcing you to participate.
I've seen a lot of those scams, however, so I am very much on guard to protect the new designers entering the market.
excalpius: Ivy Worldwide's great gesture and well-wished for the community that they grew out of, over-shadow your defamation. Let me put it in your language that you can understand. Your words are nothing but BS compare to this newly formed company. I am sorry to be rude with the statement but you seem to not read the article or visited their site. Walk a mile in their shoes before making a judgment. Read what they have to say.
I'm not. I'm just making comments. It's my opinion, and as a PROFESSIONAL in these fields, they carry whatever weight you (as a fellow poster) wish to accord them.
I already apologized for what could be seen as "defaming" this effort above, so I don't see the need to defend my opinion for being just that, MY OPINION.
But 99% of these "logo contests" are just excuses from producers too cheap to pay the going rate for PROFESSIONAL services (re: five to six figures). I've seen those cons for almost 30 years as a designer. So, I raised a red flag, and many of you have come to their defense.
I'm glad they are legit and well liked. Honestly.
But no one here is going to tell someone with my decades of award winning design experience that I don't have the right to raise a potential red flag over ANY "free or cheap logo design contest". If I stand corrected, so be it.
You know... I don't know. I've looked up and down the rules and can't find anything about that. My guess would be, yes... but I'll contact one of the Buzz Corps people and ask.
Yeah, I wanted to get that cleared before I started on my design. I would think incorporating an ivy design would be fitting for a company like this. I would understand if the client/buyer didn't want an ivy itself as the logo, however, I think they should allow it if used creatively.
Still wondering whether or not we can include it at all.
Because they don't want ivy in their logo? There are no peppers in the Dr. Pepper logo, no Kentucky, nothing fried, and no chicken in the KFC logo, and nothing Naval in the Old Navy logo.
Graphics aren't my strong suit, but I'm going to let this cook in my brain for a few days and see if I come up with something. I rather liked their spec.
A group hug logo, possibly a simple looking msn type icon with arms going around the word Ivy (in the middle) and the word Worldwide under that in a smile style, giving the logo a round effect to characterize a globe, and a person hugging the word Ivy.
My 2 cents.
Commenting has either been disabled on this article or you are not logged in. Click here to login or register, its free!
Note: Anonymous commenting is disabled in order to keep the quality of responses to a high standard.