Is Google worried about Bing?

Everybody knows about Microsoft's recent re-branding and re-engineering of Live Search, Bing, and how it has recently become available for the public to use. There was certainly a big fuss kicked up over this; there was an immense amount of speculation about 'Kumo' beforehand, and many people had their own ideas on what it could be. Now that everything is cleared up, the initial launch hype has died down a bit, and the rumors are gone, the question remains... how will Bing do against Google? Or, perhaps just as importantly... how do Google feel about it?

Most people thought that since Google has the largest market share out of all search engines, to the point where people now say they will "Google" something instead of searching for it, that they would not be too worried about competitors; according to the New York Post, this is quite the opposite. Apparently, Google co-founder Sergey Brin is worried enough about the new competition from Microsoft that he has put together a team of top engineers, to begin making vast improvements to the web service starting immediately. Brin is the head of said team, and the project they will be working on is trying to determine how Bing's search algorithm is different from that of his own; an insider (who asked to remain anonymous) said that, "New search engines have come and gone in the past 10 years, but Bing seems to be of particular interest to Sergey."

Additionally, it is said to be rare that the Google founders join on the daily operations of the company, so having one of them back leading a team there must be quite significant. Bing launched with a hefty "$80 million [to] $100 million" advertising budget behind it, which could also be cause for concern for Google. The new "decision engine" has already reached a market share of 11% (though this was reported that it could just be from the initial influx of users testing it out), over half of Yahoo!'s 20%, though still far behind Google's 60%. Regardless of what's happening, these rumors do help nail in the fact that competition is most definitely a good thing... with companies wanting to push their products and services to be the best, consumers will never come off second best.


Image courtesy of the NY Times.

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I love bing which they are better than google, because google images look so lousy to me. "feeling lucky" doesn't work for me anymore. I keep search something, but it doesn't work for me. I stopped using google, because of privacy.

So I choose Bing over google.

Gameboy

I don't know why you guys are debating about whether the bing market shares are real or not... Just give it a try and decide which one you prefer.

I used to hate Live Search because when you where querying large subjects like "Bolivia" the first results would be little and unknown websites while Google would show Wikipedia.

But Bing is not just a re-branded Live Search. Some times ago, Microsoft bought Powerset which was a promising startup everyone talked about because of it's knew way to sort the web results. Now Powerset is part of Bing.

For what I've seen of Bing so far, it just rocks.

Is Google worried about Bing?

What a ridiculous thing to ask. Of course they are.

Just as Microsoft is worried that Google will keep their marketshare. Anyone who is in the game and isn't a moron knows they can't just build the "best" search and be done. It has to continually be improved. Though brand loyalty is a factor, every competitor has to work hard to maintain their regulars and to attract new ones.

I think Google needs a design team to make the search engine look nicer... Its been the same for well, forever! If there are people on slow internet connections, which their still are then give them a lo-fi version.

It's design the matters here to an extent. If they refine their search results a little more and remove some of the crap even better!

Their home page isn't even web standards compliant http://validator.w3.org/check?uri=http%3A%...=Inline&group=0

hotdog963al said,
I like Bing's video and images search. Google should definitely rip off the video search :-)


Totally agree, if I need to search videos/images, I've been using Bing.

I use both and while maps no bing/live are far better, general search results are still better on Google. I'm glad to have more options, but no one really knows about this "new" product outstide tech circles. Plus just wait 10 minutes and MS can change direction again, while doing well the ship seems slightly adrift in some product categories.

I think Bing is pretty good..but it depends on what you are looking for. Plus, after all these years, when I search with Google, I just know how to input the search. With Bing, it's new - but the results are similar. I like the fact they call it a Decision Engine. Sounds more in tune with human nature.

Does anybody still remembers this one: http://www.cuil.com/ ??? They tried to fight Google, and the way the home page looked and the way the search results were showed was, in my point of view, impressive, nice and intuitive! But, besides the fact that google is (very) good, "to google" is a normal thing today.

Btw, I've tried Bing, but it doesn't feel as clean and as trustfull as google search =\

I dont find bing particularly good when it comes to regular searches. But the whole "images" "videos" "maps". It's like using google's own weapons to take on google.

The one thing that does it for me, is that because I'm in spain, bing will give me spains results. I have to change my location to the US (there isn't a "global" version, like there is with youtube, for example) in order to actually get efficient results.

That's a feature I've always hated in google as well, because it doesnt really make it easy for you to be able to tell where the hell you are searching stuff at. I was in finland, using a windows computer with spanish locales. The mix up between the spanish google, the finnish google, and the "google.COM in english" (which i consider to be the global one) was just too much. Bing at least lets you choose easily, but it lacks a global version.

If I use the default spanish bing page (even if the page it's in english, it's still results from spain), and make searches in english, it gives me totally unrelated results in spanish. Spanish google would show results in english, but with the wrong order, of course.

I'll try Bing again in a few months. Maybe then it will have improved and increased its database to something greater than what appears to be 1% of Google's...ahem.

Calum said,
I've found Bing's results to be more relevant than Google's.

Did you happen to try the Blind Search at all?

In all my 5 trials, I picked google. But, bing was extremely close in my opinion. I am surprised.

I don't think Google is scared of bing, after all MS just release a 'search' engine whilst Google just announced a 'Platform' in Wave.

craybox said,
I don't think Google is scared of bing, after all MS just release a 'search' engine whilst Google just announced a 'Platform' in Wave.

MS announced a platform a while ago. It's called Live Mesh. What they just released was an update to their existing search engine.

Oh and I suggest you check out dev.live.com too.

"Cool Photos" vs "Plain White"..... Don't know about most people, but I prefer there is no images or junk on Google. Simple is the best. First thing I noticed when I looked at Bing was annoying graphics.

Each to their own.

I expect you think the same about your operating system as well then and every other website you visit? Yes? You would like everything to be plain white? The desktop, taskbar/dock, menus, explorer; with horrible blue links everywhere to access programs and features of the operating system?

Fair enough... each to their own. (If you do not think this, then why is a search engine any different? Just because the average person is not on it for as long, they tend to use them frequently. I see no reason why their search experience shouldn't be as enjoyable).

I find that Bing's beautiful interface, design and background image really do make my search experience more enjoyable Just like the design of Windows 7's GUI and it's much tidier, less cluttered, taskbar, makes my Windows 7 experience much more enjoyable Just like having a relationship with a very nice looking girl would make my experiences with her much more enjoyable Obviously personality is more important, but you wouldn't desire an ugly girl would you? Why would you desire an ugly interface on a search engine?

That's all I'm trying to figure out

Are you a Microsoft employee Calum? You replied every single comment and defended Microsoft, congratulations, you earned big bonus, go collect it and leave this topic alone, please...

cekicen said,
Are you a Microsoft employee Calum? You replied every single comment and defended Microsoft, congratulations, you earned big bonus, go collect it and leave this topic alone, please... :)

I never once mentioned the word 'Microsoft'. I never defended Microsoft, as a company. I spoke about their product, Bing, only. Also, I didn't reply to every comment, at all; I didn't even reply to half of the comments. I replied to some comments.

I stated my opinion on Microsoft's search engine, Bing and defended that product when it was needed.

A lot of people are not giving Bing a chance, with an open mind and many of these assume that Google is better, when they haven't even given Bing a chance.

I, as a consumer, would like Bing to do well and beat Google, because it is a much better search engine, so I don't see what's wrong with defending it when people state the opposite to what I believe? Isn't that what the comments section is for? Meaningful discussion?

Also, I do not work for Microsoft. I'm a software developer, currently working for a security-based software company.

I just realise the benefits in things and give new products a chance when they deserve it. Just like I originally gave Google and Yahoo! a chance.

Everybody knows about Microsoft's recent re-branding and re-engineering of Live Search, Bing

That's quite a stretch :P

Edgar J said,

PC 1: Where is "Google"?
PC 3: Yahoo it!

PC USER 1: Why are these google jokes lame?

PC USER 10: Bing It

As long as Bing in Europe is just a prettier Live Search, I see no threat for Google. Over here the search results of Bing are .... hmmm a joke? I think it´s highly unprofessional to release a search engine that is propably really good in one continent and really unfinished in the other.

Bing in Europe has many of the features, including website previews and the translation integration. The relevancy is also better than it was with Live Search.

However, I agree it is really annoying that they haven't given Europe half as good a product as the US have received.

There must be a reason for this and I would like to hear it!

I predict that, three months from now, the only people heard muttering the word "Bing" in terms of search are those who would chew on horse-dung if Microsoft branded it for them. An 'anonymous insider'? Oh please, come on. See when you're being played to try and fuel the veneer that Bing is a bigger threat than it is.

You think that because you obviously haven't tried Bing with an open mind.

I will still be using Bing in 3 months and yet I use products from a range of software companies - Apple, Microsoft, Adobe, Mozilla.

Therefore, your prediction is wrong.

Calum said,
Therefore, your prediction is wrong.

ROFL! How can my three month prediction be wrong, just a few hours after making it? Oh, bless you... You are funny, in a quaint sort of way. You were really in that much of a hurry to defend Microsoft's honour, that you threw logic and sense right out the window, didn't you?

SniperX said,
ROFL! How can my three month prediction be wrong, just a few hours after making it? Oh, bless you... You are funny, in a quaint sort of way. You were really in that much of a hurry to defend Microsoft's honour, that you threw logic and sense right out the window, didn't you?

No, I didn't.

Your prediction is wrong.

You predicted that the only people muttering the word 'Bing' in terms of search, in three months time, would be those people who would chew on horse dung if Microsoft branded it for them.

I told you I would be using Bing, for searching, and muttering the word Bing, in 3 months time and also after that time. I am hardly one of those people you described, therefore, your prediction is completely wrong :)

Keeping in mind that other, better, products may possibly be released within 3 months, I can still guarantee (100%) that I will definately be using Bing in 3 months time, at least.

How is being logical, like I am, throwing sense and logic right out of the window?

The fact that you think I am defending a company's honour just because I am stating how good their search engine is, defies logical thinking. I am promoting the product, not the company.

lol Stop digging. I can tell you today that you won't be talking about it in three months time. That doesn't make it the case. The only way we'll know is to see in three months. You just cant' say a long-term prediction is wrong on the day it is made. That is just childish madness. lol

Sniper, you do realize that both you and Calum are doing exactly the same thing, ie, making a prediction. So if he is somehow childish, then you by extension, are childish as well.

"Have you Bing it yet"? as opposed to "Have you Googled it yet?"
"I'm Binging it now" as opposed to "I'm Goggling it now"

Sounds weird somehow....

:: Lyon :: said,
"Have you Bing it yet"? as opposed to "Have you Googled it yet?"
"I'm Binging it now" as opposed to "I'm Goggling it now"

Sounds weird somehow....

"Have you Bing it[sic]"
"I'm Goggling it now[sic]"

Well, it certainly sounds stoopid when you say it....

:: Lyon :: said,
"Have you Bing it yet"? as opposed to "Have you Googled it yet?"
"I'm Binging it now" as opposed to "I'm Goggling it now"

Sounds weird somehow....


I think we're just kind of used to it. If Bing gets popular, no doubt that'll be phrased by people also.

Because of course I judge how good my search engine is by the amount of 'Cool Photos' it has on the front page.

Google do that for a reason and always have - people just want search, so that's what they get. I've just gone to the Bing homepage and I've got a picture of a beach hut in the middle of the sea - what exactly has that got to do with search again?

I will periodically give Bing a go (if I ever remeber) but Google always finds me what I want.. if it's on the internet, I can find it with Google. If that's all I want from my search (fast, accurate results) then why would I want to try anything else? Microsoft need to, somehow, develop some killer new features here.

Chicane-UK, before you read my replies, I assume you are from the UK? If so, I recommend you change your market to 'United States (English)' when using Bing. This is easy to do by clicking on where it says 'United Kingdom' on the Bing interface. The UK version, whilst still better than Google (in my opinion), currently lacks many useful features the US version has :)

Chicane-UK said,
Because of course I judge how good my search engine is by the amount of 'Cool Photos' it has on the front page.
[...] people just want search, so that's what they get. I've just gone to the Bing homepage and I've got a picture of a beach hut in the middle of the sea - what exactly has that got to do with search again?

You can't speak for everyone, so please say "some people" or "most people", in future. I don't want what Google has, when searching. Their design is disgusting. You can create a minimal design without making it look horrible; Google obviously cannot, though.

I love Bing's design. I think it is pretty minimal and very clear anyway and it loads fast.

The background image, isn't needed, of course, but it makes my search experiences much more enjoyable, especially as I used it so often. It's nice to see a new beautiful picture every day.

Obviously, everybody knows there is more to a search engine than its 'look'. It's features are more important, but Bing has better features than Google (as explained below) as well as better relevancy (as far as I can tell and from my results in the Blind Search).

Chicane-UK said,
Microsoft need to, somehow, develop some killer new features here.

They have, which is why Sergay is worried. Bing has website previews, the built-in PowerSet technology (meaning, among other things, it casn bring Wikipedia articles, official health articles on conditions/deseases etc, into the actual search results page when you search for it. So there is no need to click on a load of links to find the right result - it knows what you are looking for. If it doesn't know what you are looking for, it will provide the links.

Also, try searching for "Translate hello" or "hello in spanish" etc. You'll see some fantastic and quick translation integration into the search. This is there, along with some basic and scientific calculations. Bing even has sin cos and tan calculations, unlike Google.


Chicane-UK said,
[...] If that's all I want from my search (fast, accurate results) then why would I want to try anything else?

Each to their own, but I would suggest you try Bing because you can also get fast, accurate, results, but with a wider variety of useful features, like the ones I mentioned above. You cannot get that look you like with Bing, so you would have to use Google for that, but Bing is definately worth a try, for the features and for what I think is a much better look

Any competition is good for the customer. Just remember Google, when they're down, don't let them get back up.

for some strange reasons, the image above made both of them look like neanderthals....


i think Bing is great for browsing nsfw content. Google can keep its share of office-friendly websites.

Well, the problem they'll have with users is that users will say "I'll try bing", get something inadequate, and go back to Google.

They have to be right every time for quite a while to cement user loyalty.

I tried a specific search (obscure character's name) and will note Bing was marginally better, but not in a world-shattering way.

Specifically, Google found about 900 social network profiles with people taking the name as their username, while Bing instead showed a lot of links to sites selling the source media.

Neither would be huge wins if you just want more info.

I'm still a fan of the Bing homepage with the daily pics. I've had it as my homepage since it was Live Search. Its a quick loading page with a nice layout.

Google should be worried about Bing like Apple is worried about the Zune. It'll steal market share but not enough to make a difference.

Except that MS has the DEFAULT install search engine in their OS. So all MS has to do to grab marketshare is make Bing the default, like live.

And if Bing is "good enough" after all this time, then users will make the special effort to move to Google by default less and less.

So yes, Google will ALWAYS be worried about whatever MS does...as they should be.

However, right now, Google CLEARLY has the database advantage over Bing. Bing return a FRACTION of the results that Google does for similar queries (especially image searches).

And I mean, Bing is not even close to Google in that regard.

excalpius said,
Except that MS has the DEFAULT install search engine in their OS. So all MS has to do to grab marketshare is make Bing the default, like live.

It is already the default (live.com redirects to bing.com) yet people are still taking the time to change their default search engine to Google, so they must be doing something right

excalpius said,
Except that MS has the DEFAULT install search engine in their OS. So all MS has to do to grab marketshare is make Bing the default, like live.

The same can be said for every 3rd party browser defaulting to Google and most of them can't be changed.

So, I fail to see your point.

iamwhoiam said,
The same can be said for every 3rd party browser defaulting to Google and most of them can't be changed.

Most of them can't be changed? What?

Rudy said,
It is already the default (live.com redirects to bing.com) yet people are still taking the time to change their default search engine to Google, so they must be doing something right


Got to admit, also changed my default from Google to Bing. They both to offer about the same results, with maybe a slight advantage going to Google, but the layout and ease of use with Bing is much, much better. Believe that Google can easily remedy this by updating or improving their user interface, but until then, I am using Bing. In other words, yeah, Google should be concerned.

Indeed, but that graphic above is most disingenuous. Live Search has been the default search engine installed by MS operating systems for YEARS now and it now auto-maps to Bing.

So, claiming Bing gained 11% market share in a month is flat out wrongo.

excalpius said,
Indeed, but that graphic above is most disingenuous. Live Search has been the default search engine installed by MS operating systems for YEARS now and it now auto-maps to Bing.

So, claiming Bing gained 11% market share in a month is flat out wrongo.


+1

excalpius said,
Indeed, but that graphic above is most disingenuous. Live Search has been the default search engine installed by MS operating systems for YEARS now and it now auto-maps to Bing.

So, claiming Bing gained 11% market share in a month is flat out wrongo.


Using the following as a source for figures (maybe slightly outdated)
http://statowl.com/search_engine_market_share.php

I disagree, as that would only convert the Windows Live Search Market Share to bing which would be 2.16%, so how do you account for the other 8.74%?

Chrono951 said,
Since Bing = Live Search + More, than the image isn't really that off, you just have to think about it.

Yep. People don't seem to realize this, but it's the same search engine as before, just improved.

Would you be complaining if a new version of Google's search engine that redirected from the old one gained 60% market share in a month?

Lloyd Sparkes said,
I disagree, as that would only convert the Windows Live Search Market Share to bing which would be 2.16%, so how do you account for the other 8.74%?

Um, you're not including MSN.com's search engine is been Binged as well, etc. etc.

The point is that ALL of MS's OS/IE default search engines "became" Bing overnight.

So the date is BS, plain and simple.

Chrono951 said,
Since Bing = Live Search + More, than the image isn't really that off, you just have to think about it.

Is it just me or Ballmer looks like a politician and Larry looks like a rock star. So which search engine do you think rocks. There is subliminal ad in there somewhere. Google is even better in advertisement.

excalpius said,
Um, you're not including MSN.com's search engine is been Binged as well, etc. etc.

The point is that ALL of MS's OS/IE default search engines "became" Bing overnight.

So the date is BS, plain and simple.

Agreed the data is false. It ads up all together. To seem more when it might be just a slight inkling on my part that its the same.

Ummmm yeah. I don't really care which one looks like a rock star I care which one looks like they can provide the better search engine.