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Orange and T-Mobile merger

Elliot Harrison   on 09 September 2009 - 12:49 · 19 comments & 3421 views

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Yesterday, news channels were littered with headlines concerning the possibility of two major mobile network carriers - T-Mobile, and Orange becoming one under plans to merge their two businesses.

T-Mobile is currently the fourth-largest mobile operator in the UK, with a 15% share of the market. O2 has a 27% share, followed by Vodafone (25%) and Orange (22%). Source: BBC News

T-Mobile, currently owned by Deutsche Telekom and Orange, currently owned by France Telecom - would see a firm with sales of 9.4bn euros (£8.2bn; $13.5bn). This would make the proposed company the largest mobile carrier in the UK, stumping O2 with roughly 37% of the mobile market. This will give the company a great deal of sway when it comes to handsets available. Currently, O2 provides the sought after phone of the moment, the iPhone - the new merger could shake up the mobile UK market.

Obviously a leap to gain majority market share, if the merger completes, will create a mobile network giant with 28.4 million customers according to BBC News. Orange and T-Mobile said their deal would "bring substantial benefits to UK customers", and promised expanded network coverage, better network quality and improved customer services.

Despite Orange and T-Mobile's excitement over the deal by November, it is likely that competition authorities in the UK and EU will probe the deal for any irregularity. Orange chief executive Tom Alexander would head the newly merged company, with T-Mobile's UK boss Richard Moat as chief operating officer. According to each of the firms, the merger would cost between £600m and £800m. This bill would include decommissioning mobile phone masts, cutting back the network of stores and streamlining other operations. However, over time, savings should reach about £3.5bn, they added.

There are some downsides to this deal however. The merger will result in only three major players in the UK mobile market. Less players on the field means less choice, this is an issue for the consumer. There is also a likelihood that the range of tariffs provided for the consumer is likely to be scaled back; hopefully they will be able to keep the best of Orange and the best of T-Mobile rather than the worst. According to the BBC, Which? surveys suggest Orange and T-Mobile have worse customer service than their rivals - and meshing company databases together will bring another challenge.

Finally, the BBC has sought the opinion of lawyer Chris Watson, of CMS McKenna. He believes that UK mobile phone operators "would welcome consolidation in the sector." He adds that, "adding firms saw the current levels of competition as "ruinous" because of how low they had to keep prices to win customers." He also said that existing contracts will not change for customers, however - should your contract come due for renewal the consumer may find the price a little higher.

Mixed opinions on the Orange, T-Mobile merger make it difficult to gauge which route it will take - if at all. Personally I am an Orange customer and my contract is up for renewal in about a year. I am going to be a little angry if my charges increase without a tangible improvement of services as a result of the merger.

Post a comment · Send to friend Comments · There are 19 additional comments
(3 replies) #1 M. Seth on 09 Sep 2009 - 15:47
Since tmobile and orange will merge there....any thoughts on tmobile possibly merging with att here in the US?
#1.1 Ken Mickeletto on 09 Sep 2009 - 15:55
If that were the case, I am trying to figure out that equation in a mathematical form.

crap+crap=bullcrap??
#1.2 SuperHans on 09 Sep 2009 - 16:00
Ken Mickeletto said,
If that were the case, I am trying to figure out that equation in a mathematical form.

crap+crap=bullcrap??


Correct. A+
#1.3 M_Lyons10 on 09 Sep 2009 - 19:57
Ken Mickeletto said,
If that were the case, I am trying to figure out that equation in a mathematical form.

crap+crap=bullcrap??


HAHAHAHA
(3 replies) #2 TonyLock on 09 Sep 2009 - 16:12
What's the new company gonna be called? "Orange-T"?
#2.1 ilike2burnthing on 09 Sep 2009 - 16:33
Mr T's Orange Mobile fool!!
#2.2 +TCLN Ryster on 09 Sep 2009 - 22:37
#2.3 cakesy on 10 Sep 2009 - 03:06
ilike2burnthing said,
Mr T's Orange Mobile fool!!

I pity the fool who doesn't go with this phone company.
(2 replies) #3 Grayski on 09 Sep 2009 - 16:20
"T-Morange"
#3.1 +TCLN Ryster on 09 Sep 2009 - 22:38
Indeed, pronounced Team Orange.
#3.2 liamwolf on 11 Sep 2009 - 11:12
Red vs Blue (vs Orange)
(1 reply) #4 WelshBluebird on 09 Sep 2009 - 16:33
The futures bright, the futures pink. lol.
I don't know what to make of this.
On one hand it will mean better network coverage.
On the other, it means quite a lot of jobs will probably be lost, and competition is decreased (which is never good).
#4.1 Majesticmerc on 09 Sep 2009 - 17:32
Less competition in this case might actually be a good thing. As it stands, T-Mobile and Orange are trailing the pack, so they can't offer the best deals in all cases. If they're the biggest provider however, they can potentially offer much better deals!
#5 cork1958 on 09 Sep 2009 - 16:55
I'm with T-Mobile at the moment. Contract is up on 9-14-09.

Personally,
I like T-Mobile better than the 3 other carriers we've had. Wife does not like it though. Her phone doesn't work at her shop. Has to drive a couple miles down the road to get signal. Part I like most is that T-Mobile works in my home.

Been shopping around for deals and stuff.

Hope the merger works for the good.
#6 StealMySoda on 09 Sep 2009 - 17:41
Surely the most sensible name would be Orange Mobile.
(1 reply) #7 Ferret on 09 Sep 2009 - 18:07
Would this mean that T-Mobile would use Orange's current masts ?

At home, my missus' Orange phone has a cracking signal, but my T-Mobile phone has a crap signal !
#7.1 M_Lyons10 on 09 Sep 2009 - 19:58
Ferret said,
Would this mean that T-Mobile would use Orange's current masts ?

At home, my missus' Orange phone has a cracking signal, but my T-Mobile phone has a crap signal !


Knowing how cell phone companies seem to make poor choices rather consistently, they'll probably tear down the good ones... LOL
#8 SniperX on 09 Sep 2009 - 18:32
Less players on the field means less choice...

*Fewer* players on the field means less choice....
#9 u2_storm on 09 Sep 2009 - 21:05
I just hope they keep the T-mobile mast around here - I can't got signal for Orange unless I'm nearly on the roof..

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