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Microsoft opening Windows Cafe in Paris to promote Windows 7
With the release of Windows 7 coming up very soon, Microsoft is doing its best to help build excitement; from Windows 7 parties to marketing campaigns, the software giant is sure showing the world how to promote a product. They're not stopping yet, however, as TechCrunch has reported that they're now building a Windows themed café in Paris to help further the promoting.
Microsoft France is building the café to help show off products from the company, such as the Xbox, as well as mobile devices, but none of these will be available for purchase. Being a café, the only things up for sale will be food and drinks, though these have yet to have their names revealed. Apart from featuring Microsoft products and food items, the Windows Café will indeed have free WiFi, with the teaser text on the window stating, "The Windows Café will open its doors on October 22. Don't hesitate to browse the web on the sidewalk in the meantime."
The Windows Café will apparently only be open for a couple weeks, beginning October 22, so if you're in France and want to have a look, you'd best get in quickly. We've included pictures of the construction below, courtesy of AccessWeb and ViaComIT.






Comments (22)
a1ien - 23 September 2009 - 21:21
That's intersting - I'd totally have a cup of tea there if I was in Paris.
I hope that ugly graphic on the window is a temp thing to hide the construction.
Glendi - 23 September 2009 - 21:32
You can notice it's a graphic to announce the date so obviously it will get removed.
DanielZ - 23 September 2009 - 21:53
I wonder if I'd get dirty looks there if I walked in there with a MacBook Pro and an iPod.
Magallanes - 23 September 2009 - 22:14
I have a macbookpro... with windows 7 and i get dirty looks from part of mac users.
DanielZ - 24 September 2009 - 01:12
I once saw a MacBook Pro running Windows 2000 in a Starbucks.
Jimmy422 - 23 September 2009 - 22:02
Boy, they're pretty excited about Windows 7.
offroadaaron - 23 September 2009 - 22:13
They'd have to be after their last flop!
RAID 0 - 24 September 2009 - 03:05
If you call a flop having more market share than OS X, yeah, Vista was a flop.
waruikoohii - 24 September 2009 - 05:40
What does that say about OS X, then?
Oh...wait, I wasn't supposed to go there, was I?
RAID 0 - 24 September 2009 - 06:55
MegaFLOP? TeraFLOP? PetaFLOP? ExaFLOP? ZettaFLOP?
A FLOP of the highest order. OS X, flopping more FLOPS than has ever been flopped.
M_Lyons10 - 25 September 2009 - 05:23
A FLOP of the highest order. OS X, flopping more FLOPS than has ever been flopped.
LOL
splur - 23 September 2009 - 22:45
As retarded as the name is, if the name isn't just some flash and entails a functional cafe along with a computer store... that'd be pretty smart (given the two sections are very separate :P). I've always felt that the Apple store was lacking a food section, totally something MS could profit on.
kazuyette - 23 September 2009 - 23:12
I know where it is !!1111!! I'm gonna have a little visit to do in the coming weeks
Jimmy422 - 23 September 2009 - 23:21
"The Windows Café will apparently only be open for a couple weeks"
That, however, is a waste. Why not keep it open longer than that?
brianshapiro - 24 September 2009 - 00:23
yuck. big black frame sticking out of a nice old style building
+warwagon - 24 September 2009 - 02:22
They better hurry up. Looks like they have a ways to go.
+Ridlas - 24 September 2009 - 03:02
Sucks its only going to be open for a few weeks.
rm20010 - 24 September 2009 - 06:01
Yeah. What will happen to the cafe afterwards? Will they just debrand it?
Aergan - 24 September 2009 - 07:33
New signs will go up in the windows:
"Coming soon... 16th November yet another Starbucks"
C_Guy - 24 September 2009 - 20:00
Can never have too many Starbucks