Windows 7 adverts take over New York City

22 October 2009 - 19:51 Hot!

After the Windows 7 launch Neowin took a look around Times Square and found two huge adverts for Windows 7.

Similar to the Vista advertising, Microsoft has taken out huge Windows 7 adverts in New York that are both impressive and bold.

42 Comments

Nice!

Go 7! It rocks!

Pretty funny, stolen from elsewhere. Try to have a laugh:

I get the impression that the Windows 7 launch is a lot like seeing an old girlfriend suddenly show up on your doorstep wanting to get back together. She's had some work done, apparently: stomach stapling to take off some of the weight, breast augmentation, and a radical nosejob to make her look as much like your current girlfriend as medical science will allow.

She's pretty, of course, almost too pretty. She still wears far too much makeup and carries that desperate look in her eyes. The fragrant haze around her is the perfume she overuses to mask the scent of failure.

But standing there in that low-cut top, you'd almost forget for a moment what a psycho she was- how she used to shut down in the middle of a date and forget everything you were talking about and how she was only happy when you were buying her things. You'd almost forget about carrying around her legacy baggage or those nights when, for seemingly no reason at all, she would simply stop speaking to you and when you asked what was wrong she'd just spit a string of hex code at you and expect you to figure it out.

You complained about her for years before finally deciding to get rid of her, and here she is again. Though, somehow she seems like a completely different person now.

"I'm up here," she says when she catches you staring at her chest.

Tempted though you may be, you know that over time she'll get bored and slow down on you just like she always does. And then you'll be right back where you started: trapped. She keeps you by convincing you that you don't have a choice. You're just not smart enough for one option or rich enough to afford the other.

"But I'm different now," she says, batting her eyes innocently. "I've changed."

Indeed she has. Apparently, she's really into Cabala now or something like that. It's helped her discover loads of untapped potential in herself. But it also means that you'll have to buy all new furniture to fit with her understanding of feng shui. That's not the only change she has in store for you. The minute you let her move in, she'll have a new alarm system put in that succeeds only in preventing your friends from coming over on poker night.

She doesn't love you, but she doesn't hate you, either. The truth is that she couldn't care less one way or the other. She's here because she doesn't want to be alone. Like all human beings, especially those well past their prime, she wants to feel wanted and, after a string of lost jobs and bad investments, she needs a place to stay.

But all in all, she's OK. She's a seven. She'll do, I guess.

Bunk said,

Pretty funny, stolen from elsewhere. Try to have a laugh:

You complained about her for years before finally deciding to get rid of her, and here she is again. Though, somehow she seems like a completely different person now.

"I'm up here," she says when she catches you staring at her chest.

"But I'm different now," she says, batting her eyes innocently. "I've changed."

But all in all, she's OK. She's a seven. She'll do, I guess.

fail

Huh, copying from slashdot = FAIL

EPIC FAIL!

dhan said,

Huh, copying from slashdot = FAIL

What are you guys all so touchy about, the launch seems to be going well.

Sheesh, get a sense of humour.

Fail x5

mindscape said,

fail

What the hell??? How is this fail?? He clearly stated "it was stolen from elsewhere". Oh, you fail at quoting... quoting the WHOLE thing, when it's so big? Lame. You are all so stupid

Oh how I miss NYC! I love that city!

I've been there twice on holiday and woudn't mind visiting every year!!

A little off topic i know...

Yeah, NYC rocks. LOL

Thats cool !!

They really went all out for 7! Good for them, it's the best OS I've ever used!

Not bad!

Yes them adverts are clearly "taking over" NYC!

Jedimark said,

Yes them adverts are clearly "taking over" NYC!

You gotta love these feeble attempts by MS to distort reality. Steve Jobs is so much better at it.

Windows 7 ftw

Too funny, that Duane Reade is on 42nd and 8th ave, I never see it because I walk home down 43rd.

For other fun news, across the street is Port Athority bus terminal. They have a digital sign that is run by XP. How can I tell you ask (good question) I've twice seen the BSOD and once seen dialog stating that the anti-virus needs updating.

Yes, I love it how that little balloon notification pops up in that corner and is exclusively 'always on top'. Good thing MS is learning.

And thank goodness they dont have a horrible catchphrase 'the wow starts now' - wow Vista really sucked!

It's always humourous to spot a 30-feet high error message. :P

I have a pic from two weeks ago when the JVC sign in Times Square had the Adobe Acrobat update dialog. I also have a pic of the Mr, Peanut with the BSOD. (I walk through TS on the way to work)

I love how they've taken the 'I'm a PC' and really used it to their advantage. Pity Apple's form of advertising is simply done by seeing people don white earbuds.

Why is it a black guy in both?

Does it matter?

The question is... why not?

http://www.bitterwallet.com/microsoft-blac...t-blunder/17295

KavazovAngel said,

Does it matter?

Not really but I find it funny that people are not supposed to notice such things even though we [collectively as a nation] put so much effort into 'fairness' by shaming people to not notice such things.

ccoltmanm said,

Why is it a black guy in both?

need some W7 ads with nigerians eating aliens

I think the one in the second photo tried to steal my laptop in the subway.

toadeater said,

I think the one in the second photo tried to steal my laptop in the subway.

:laugh:!

lol this is impressive. I'm a mac user, and I think this is friggin awesome.

Time to fire up the dual boot again...

Yeah, Windows 7 really makes me love Windows again. I'm thrilled with it.

I don't get the "Windows 7 was my idea" phrase...

And the first guy looks like he just thought of something evil.

HAHAHA, I agree with you on the first guy.

I'm not so sure about that phrase either. What's it supposed to mean?

Oh, I just saw a commercial that explained the phrase. They're saying that because much of the features added in 7 were based on customer / user feedback that it was "their" idea... Alright, that makes sense...

I HATE the "Windows 7 was my idea". It doesn't make sense. Just because it has a feature or two that you wanted doesn't make you the inventor and I think their customers are smart enough to know that.

What's with the guy in the first picture? That's a really creepy look on his face. LOL

Maybe he sees something in the window opposite?

Microsoft is lucky Windows 7 can easily sell itself because the money they wasted on their ad campaign sure isn't helping.

C_Guy said,

Microsoft is lucky Windows 7 can easily sell itself because the money they wasted on their ad campaign sure isn't helping.

Considering everyone is talking about 7 from the ads, I'd say its doing quite well for them...

holycrap thats some big ad

Please Log In or Register to post a comment.