Microsoft confirms Surface stock is running low

A couple days back, Neowin reported that our sources were telling us that Surface 2 inventory was running low and that backorders were starting to accumulate. Microsoft has now confirmed the news and stated that inventory of the new tablets is running low and that retail stores are also facing short supply too.

Microsoft stated the following on its Surface blog:

You may have heard that the pre-order stock of the Arc Touch Mouse Surface Edition, Type Cover 2 in Purple and Black, and Touch Cover 2 has sold out at Microsoft Stores in the U.S. It also looks like pre-order stock of the Surface 2 (64GB) and Surface Pro 2 (256 GB and 512GB) are close to selling out.

Of course, without knowing how many units were produced, it’s hard to tell if the momentum is starting to shift towards the Surface 2 or if this will end up being like the Surface RT, which also sold out. If the tablets did not sell out, however, that would be the most alarming of all, and until Microsoft gives us the sales figures (and we wouldn’t hold your breath for that), we will have to take this at face value.

Still no word on the rumored Surface Mini which will, and is somewhat baffling, miss the holiday sales rush as it is not expected until early 2014, according to the latest rumors.

Source: Microsoft

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Doesn't really matter how many it was, it still doesn't change the fact that they sold out. Is there a magic number? What's the magic number to make people not hate. 100,000? 1 million? 9 Million?

They were talking about pre-orders right? Could this mean that they had a certain number of units that they were going to allow to be sold through pre-order and the rest will be sold on launch day?

Still trying to wrap my head around why there is so much negative buzz about pre-order numbers.

They clearly didn't want to make the same mistake they did with the Surface. Thousands just sat on store shelves and in warehouses after the initial buzz wore off. Can't wait to see the official numbers.

This means nothing. Surface stock ran low the first time as well. Did it mean the devices were popular?

Sad thing about the Surface Pro was that they were saying it was selling out when they weren't giving very large amounts of product to begin with. Our store had 4-5 Surface Pros that sat there for about a week before they were all finally purchased. Everyone was buying it from the MS store over other retailers because there weren't any lines or crazy demand for us.

Hopefully, they'll have a better run this time though.

a1ien said,
This means nothing. Surface stock ran low the first time as well. Did it mean the devices were popular?
This statement is accurate.

a1ien said,
This means nothing. Surface stock ran low the first time as well. Did it mean the devices were popular?

Except for a few key differences this time around. First, the new devices are being sold to more markets directly from MS while the first time it was US only for quite some time. Second, they're being sold by other retailers not just MS, you can pre-order from Best Buy for example, before it was just MS for quite some time. Overall this is a much larger release of the Surface compared to the original. Now did they just make too few? Maybe, but without any numbers you can't compare this to what happened with gen1 simply because the conditions overall have changed dramatically.

dead.cell said,
Sad thing about the Surface Pro was that they were saying it was selling out when they weren't giving very large amounts of product to begin with. Our store had 4-5 Surface Pros that sat there for about a week before they were all finally purchased. Everyone was buying it from the MS store over other retailers because there weren't any lines or crazy demand for us.

Hopefully, they'll have a better run this time though.

what store do you work at?

Ezekiel Carsella said,
what store do you work at?

Best Buy. I'd understand if our store didn't drive a whole lot of traffic to begin with, but that's not the case at all.