Microsoft delays Xbox One launch in 8 countries until 2014

Since it announced the Xbox One back in May, Microsoft has found itself backtracking on numerous issues, revising its position on numerous policies, from used games and 'always-online' requirements, to the inclusion of a headset in the box, and the ability to use the console without Kinect

The company isn't done on changing its plans, as the latest post on the official Xbox Wire blog reveals that Microsoft is reducing the number of markets in which the Xbox One will launch later this year. 

Microsoft had originally promised that 21 markets would be in the first launch wave, but today the company announced that just 13 will see the console this year. That's bad news for the remaining eight countries, which will have to wait until next year to get their hands on the new device: 

  • Australia, Austria, Brazil, Canada, France, Germany, Ireland, Italy, Mexico, New Zealand,  Spain, the United Kingdom and the United States will still see the Xbox One launch in their respective markets in November this year as planned. 
  • Belgium, Denmark, Finland, The Netherlands, Norway, Russia, Sweden and Switzerland now won't see the Xbox One until 2014

Microsoft says that its priority "is ensuring our customers get the best Xbox One experience the first day it is available", and says that this is a necessary step to achieve that, and to ensure that it can meet consumer demand. It adds that there is considerable work to do in preparing the Xbox One for each market, including localisation on the Dashboard, voice and language enhancements, and curating local content and apps.

That will likely offer little comfort to gamers in those markets that now won't see the console until "as soon as possible next year" - but Microsoft says that anyone who has already placed a pre-order in those markets will get a free game with their console when it finally arrives. 

Source: Xbox Wire

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64 Comments

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It is 'telling' and rather amusing to see many of these posts and then follow the same names in the other news article where Sony is also limiting availability.

I find it hard to believe that people really think that Microsoft/Sony is poorly prepared for the success and this is a failure yet believe Sony/Microsoft is limiting availability for XYZ good reasons.

The Xbox One is doing better than expected, and the PS4 is doing better than expected. This a win for both companies.

ahhell said,
Assuming that you can actually FIND a PS4 to purchase.

Shouldn't be a problem in India since the demand will be low as it will be quite expensive thanks to dollar conversion + import duty

Xbox one = no love for Japan.

Sooner or later, it will cost dearly to MS, specially since several videogames companies are japanese companies.

Brony said,
Xbox one = no love for Japan.

Sooner or later, it will cost dearly to MS, specially since several videogames companies are japanese companies.

What a load of pish.

Brony said,
Xbox one = no love for Japan.

Sooner or later, it will cost dearly to MS, specially since several videogames companies are japanese companies.

Microsoft has tried but not been successful in Japan. It's due to a combination of factor's, part cultural, part lack of american game design appeal.

Brony said,
Xbox one = no love for Japan.

Sooner or later, it will cost dearly to MS, specially since several videogames companies are japanese companies.

You could be correct, but people said the same thing about the original Xbox over 10 years ago.

Globally this hasn't stopped the Xbox or Xbox 360 from being rather successful.

Who would have thought that they have had 8 years to plan and create this thing? Everything since the reveal has stunk of pi$$ poor management and ineptitude and I wouldn't be surprised if the rumours of them being behind with games development were true either. I wouldn't advise anyone to buy this thing until MS can get their act together.

Defiantly said,
Love the hate on MS when the article right above this one is about Sony putting all pre-orders on hold. Same thing, lol.

Yeah, go figure, it's nothing new, some companies just have double standards while others can seem to do no wrong.

Pre-order on hold is one thing, delay until sometime next year is another.

At least Sony confirmed to certain retailers the delivery numbers, so they could calm the pre-order crowd, who had pre-ordered a PS4 before a certain date in July.

Major disappointment... I had my sights set on the XB1 from the start. Might as well buy the PS4 now. Hope I can still be bothered to get the XB1 when it eventually gets released next year...

"including localisation on the Dashboard, voice and language enhancements, and curating local content and apps."

MS is plain stupid thinking these things should delay console launch.

Stupid for knowing the console is not ready to handle the languages in those areas on time? Would be dumb to release a console to a country when you dont have it ready for the language that area uses.

Shadowzz said,
cause many in NL play games in English anyways? why skip our country if you claim to know gamers?

It probably has to do with kinect (voice commands are disabled in the Netherlands for the Xbox 360). Because Xbox One places even more emphasis on the Kinect they need to get the voice recognition to work properly in the countries they release it in.

They have stated that dialects within the English language require calibration of the voice recognition system. So i would assume they either need an English with Dutch dialect or go full Dutch voice recognition.

That said: They've had literally years to develop additional languages for the (old) Kinect and pretty much stuck with the big ones: English, French, German, Spanish, Italian, Japanese.

I hope Microsoft will provide better localisation in the future for their products for the Netherlands, but their track record doesn't suggest it as a very high priority.

This can be easily done with (regular) updates, no? If you have to chose between the 'two evils' this sure is by far the lesser evil.

Ofcourse would be nice to have it respond to Dutch properly, as my English has a strong (horrible) accent But don't think many have issues with the 1-3 word commands (xbox on, tv on, play track <name> etc)

Haha ofc Holland is NOT in the list, haha. I guess PS4 is already victorious, nice try though Microsoft, thanks for playing. Try again next generation.

Which explains why the PS3, despite being launched a year after the XBOX 360, sold more consoles than the XBOX 360 globally?

Try again.

Its no secret Microsoft sells extremely crappy compared to Sony every where but the US. Though the US just about more than makes up for it in sales. Bound to happen when microsoft is a US company and sony is japan.

Houtei said,
Its no secret Microsoft sells extremely crappy compared to Sony every where but the US. Though the US just about more than makes up for it in sales. Bound to happen when microsoft is a US company and sony is japan.

Uhh, no? While you're right about Japan, it's a clear Sony win and the US for MS, they're split very close in the EU. Sony might have a small lead in the EU overall but it's not something drastic. It's Japan/Asia that helped the PS3 catch up to the 360 in total units, that's it.

GP007 said,

Uhh, no? While you're right about Japan, it's a clear Sony win and the US for MS, they're split very close in the EU. Sony might have a small lead in the EU overall but it's not something drastic. It's Japan/Asia that helped the PS3 catch up to the 360 in total units, that's it.

It might have been close in Europe, but Sony has sold more PS3's than MS sold 360's everywhere but in the US, even though they were much later. Right now when the PS4 has a more favorable response from pretty much everywhere, and is launching in more countries, and is launching at the same time or earlier and is cheaper you can count on it outselling the Xbox One by a vast amount. I even expect the PS4 to outsell the Xbox One in the US.

hehe, going to be a though one whether the ps4 will outsell XBO in US, home advantage of MS.
But MS already lost a lot of ppl around here in the EU that are 360 this generation, while I haven't heard of any ps3 owner getting a XBO. And them launching the console months behind US etc, is another kick in the teeth for many Europeans. This will cost MS even more customers.

Enron said,
Who cares? As long as neither console fails, they'll largely have the same games.

I think OP already made it clear: Holland cares.

Shadowzz said,
Haha ofc Holland is NOT in the list, haha. I guess PS4 is already victorious, nice try though Microsoft, thanks for playing. Try again next generation.

Sony is limiting PS4 orders as well, so good luck?

BTW If you really wanted the Xbox One in the Netherlands, you know how to get one, especially since you type English fairly well and won't care about localized languages on the documentation.

dead.cell said,

I think OP already made it clear: Holland cares.


For the tiny nation we are (~17million citizens) we have a large and strong gaming community. In many games it's easy to find servers filled with my fellow Dutchies. Doesn't matter where I go and I will encounter Dutchies, even here on Neowin we are rather strongly represented.
MS should know from both their business and entertainment divisions that we would rather have an English XBO then having to wait months. We don't like waiting, see piracy, cause of us not having series/movies until years later, we are by far the biggest uploaders on The PirateBay and the biggest 'polluters' of the Usenet binaries.

And we didn't start translating games or dubbing movies/series until the last couple of years and are used to having English technology thingies. Yeah we could import and end up paying a lot more for it due to a bunch of import taxes (this is far more expensive then whats tax-free to import) and run into issues of having a UK XBO or worse, a different zoned US one due to national restrictions...

This is no matter how you put it a kick in the teeth for the excluded countries.

Shadowzz said,

For the tiny nation we are (~17million citizens) we have a large and strong gaming community. In many games it's easy to find servers filled with my fellow Dutchies. Doesn't matter where I go and I will encounter Dutchies, even here on Neowin we are rather strongly represented.
MS should know from both their business and entertainment divisions that we would rather have an English XBO then having to wait months. We don't like waiting, see piracy, cause of us not having series/movies until years later, we are by far the biggest uploaders on The PirateBay and the biggest 'polluters' of the Usenet binaries.

And we didn't start translating games or dubbing movies/series until the last couple of years and are used to having English technology thingies. Yeah we could import and end up paying a lot more for it due to a bunch of import taxes (this is far more expensive then whats tax-free to import) and run into issues of having a UK XBO or worse, a different zoned US one due to national restrictions...

This is no matter how you put it a kick in the teeth for the excluded countries.


You live in a place where you get movies and television at a later date than most countries in the world due to broadcast and region restrictions, and Microsoft delaying a product release for a few months is a kick in the teeth?

I get that it is not 'optimal' to not have a wider initial global release, but I think you are overestimating the importance.

I should mention that I lived in Holland and Belgium for a couple of years.

You have an great country, but you don't have the technical population to sway the success or death of a product. Microsoft would hurt themselves far more if they delayed the release in New York alone.


Shadowzz said,

For the tiny nation we are (~17million citizens) we have a large and strong gaming community. In many games it's easy to find servers filled with my fellow Dutchies. Doesn't matter where I go and I will encounter Dutchies, even here on Neowin we are rather strongly represented.
MS should know from both their business and entertainment divisions that we would rather have an English XBO then having to wait months. We don't like waiting, see piracy, cause of us not having series/movies until years later, we are by far the biggest uploaders on The PirateBay and the biggest 'polluters' of the Usenet binaries.

And we didn't start translating games or dubbing movies/series until the last couple of years and are used to having English technology thingies. Yeah we could import and end up paying a lot more for it due to a bunch of import taxes (this is far more expensive then whats tax-free to import) and run into issues of having a UK XBO or worse, a different zoned US one due to national restrictions...

This is no matter how you put it a kick in the teeth for the excluded countries.

Yes they should rush their console to a country, with a great track record of piracy. That'll make them more money!!!

-T- said,

Yes they should rush their console to a country, with a great track record of piracy. That'll make them more money!!!


Is console piracy still happening? Isn't it nearly impossible to do properly on the PS3 and X360?

-T- said,
Yes they should rush their console to a country, with a great track record of piracy. That'll make them more money!!!

It's bad business practice to stereotype your customers, as you lose out on potential sales with that mentality.

Great. Wish they stayed with their first plan and didn't turned everything around. This is probably a result of that since production is starting later because of the changes.

Sadly is Netherlands on the list of delay. Although this gives me more time to get money for it and the games I really do want are for 2014.

Niekess said,
Great. Wish they stayed with their first plan and didn't turned everything around. This is probably a result of that since production is starting later because of the changes.

Sadly is Netherlands on the list of delay. Although this gives me more time to get money for it and the games I really do want are for 2014.

The rumor's could of been of been true about component shortages causing less units to be produced then they would like.

<something> <something> <something> Xbox one pre-order cancelled (I also live in the Netherlands)
Maybe the BIG Gamescom surprise is that the Xbox one will be delayed for all of Europe until late 2014.

Well thats bad surely a company with that much power and money could serve 'all' of their customers at the same time?

Arron said,
Well thats bad surely a company with that much power and money could serve 'all' of their customers at the same time?

Localization is no easy feat in software, even for a company like Microsoft. It doesn't take much for things to get out of whack especially with devices that are so connected to the rest of the world.

That said, you'd think they'd start making it a priority sooner or later.

You guys must not understand what Business, Channels, and Manufacturing are. Look, you focus on where your main revenue stream comes from then work backwards. These countries right here are probably where Xbox is sold the least.

In the end Microsoft is catering towards where their console will be sold the most and the fastest.

spenser.d said,

Localization is no easy feat in software, even for a company like Microsoft. It doesn't take much for things to get out of whack especially with devices that are so connected to the rest of the world.

That said, you'd think they'd start making it a priority sooner or later.

That would be true if they didn't offer paypal for payments (eliminates Microsoft as the proxy for local currency transactions) and said customer base swearing quite well in English below.

So in your eyes, disregard every other payment system because EVERYONE has PayPal accounts? This is why you aren't working for Microsoft.

Arron said,
Well thats bad surely a company with that much power and money could serve 'all' of their customers at the same time?

I disagree. Launching a new product is hard stuff and meeting demand as well as predicting demand is extremely hard.

WinMunkee said,
So in your eyes, disregard every other payment system because EVERYONE has PayPal accounts? This is why you aren't working for Microsoft.

No, I'm saying they snubbed Europe and Russia because they dun goofed over production shortages and localisation is a scape goat.

mnl1121 said,

I disagree. Launching a new product is hard stuff and meeting demand as well as predicting demand is extremely hard.

When the demand is there it shouldn't be. If they could not full fill the global demand maybe they announced the new xbox at the wrong time. Microsoft were/are clearly not ready. If sony can do it, surely they can.

Arron said,

When the demand is there it shouldn't be. If they could not full fill the global demand maybe they announced the new xbox at the wrong time. Microsoft were/are clearly not ready. If sony can do it, surely they can.

Sony's not going to be able to meet their demand either...

Arron said,
Well thats bad surely a company with that much power and money could serve 'all' of their customers at the same time?

No amount of money can magically produce more consoles than their supply partners can manufacture...