Microsoft explains how devs will get paid for app sales on Windows 8

On Wednesday, Microsoft announced that Windows 8 devs could finally start submitting paid apps for consideration to be included in the RTM version of the Windows Store. But once the app is approved and released to the general public, app makers may wonder how they will actually receive the revenues generated from their Windows 8 app.

In a new post on the official Windows Store blog, Microsoft talks more about this process. App makers first have to submit accurate bank account information into the Windows Store app dashboard and then funds from the app's revenues are then put to the selected bank account via electronic funds transfer, SEPA transfer, or wire transfer.

Of course, the tax man also has to get his hands on some of an app developer's earnings. Microsoft also requires that anyone releasing paid Windows 8 apps fill out electronic tax forms with the US Internal Revenue Service (W-9 for US residents or a W-8BEN for international app makers).

After filling out all of those boring tax and bank forms, you can now start reaping the massive amounts of revenues that your sure fire Windows 8 app is supposed to bring. Microsoft has already announced that it will take 30 percent of the revenues from a Windows 8 app sold from the Windows Store until they reach $25,000 in lifetime sales. After that, Microsoft takes 20 percent of the app's revenues.

The blog states:

On the Finance page of your dashboard, you can immediately see what app proceeds are paid, reserved, pending, or available. Paid app proceeds are payments previously made to you. Reserved app proceeds are recent transactions which are not yet eligible for payment. Transactions are generally not eligible for payment until 30 days after the purchase occurred. Pending app proceeds reflect the total app proceeds now available for payment after the 30 days have passed.

Microsoft also stated that an app must generate at least $200 to qualify for a monthly payment and for those app makers that want detail reporting, Microsoft will provide that information as well:

You can export transaction-level details in the detailed transactions section on the financial summary page. Essential transaction data, such as transaction date, currency, store fee, app proceeds, and settlement status, are all included so that you can measure your performance using your own tools or tools from the developer community.

Source: Windows Store blog | Image via Microsoft

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19 Comments

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30% sounds kinda steep, regardless of what OS it is. It'd be nice if instead of 20% after $25,000 lifetime sales, it could be 15% or maybe even 10% if they wanted a flat number base.

Open Source on windows is officially dead.
They wanna coral everyone into a microsoft specific tech.
dump the .elf format and what have even free apps require payment for distrib ?
screw that crap.. Visual Studio is one of the first things i'll install on my OS
and i think 2010 SP1 will be the last version i ever use and i can guarantee
i will not be coding Metro cr'apps !

This should be amusing to watch play out over time.
Multi platform ? Like what wanting to code an app for Linux/GNU, Mac and Windows ?
I guess the .Net framework solved that problem long ago right ?

Metro store / Apps, Cloud crap, Current versions of Office and Visual Studio..
It's all a load of crap and i won't be giving them my money.
Sorry I'm not salivating at the idea of how much money i will make for
a Facebook Tile App or Twitter App that lets computer Noobs, grandmas etc
tell everyone what they ate for dinner.

The transgression is complete Microsoft has transferred all focus to making garbage
for Granny's computer and the rest of the PC inept. I have no use for a company that makes garbage products designed engineered and targeted to a clientele I am in no way a part of.
Will soon be time to brush up my Linux skills I think.

edit:
Since you all around here seem to embrace the Windows 8 changes
i wouldn't be suprised to see the desktop and traditional apps be the next
thing to get dropped.. just wait for windows 9. ..no desktop and no traditional apps that microsoft can't control and/or make money off of !
And it could happen because they seem to have gotten away with the W8 crap so far.
And obviously the only opinion that matters is Ballmers..
The customer is always right ? Not if your Microsoft ..watch out cheerleaders
you may be doing more harm than you realize !

Edited by I am Not PCyr, Aug 4 2012, 7:49am :

I am Not PCyr said,
Open Source on windows is officially dead.
They wanna coral everyone into a microsoft specific tech.
dump the .elf format and what have even free apps require payment for distrib Blah blah blah ?!

Maybe you should have just been brushing up on your linux skills instead of writing that long whiney rant.

I am Not PCyr said,
Open Source on windows is officially dead.
They wanna coral everyone into a microsoft specific tech.
dump the .elf format and what have even free apps require payment for distrib ?
screw that crap.. Visual Studio is one of the first things i'll install on my OS
and i think 2010 SP1 will be the last version i ever use and i can guarantee
i will not be coding Metro cr'apps !

This should be amusing to watch play out over time.
Multi platform ? Like what wanting to code an app for Linux/GNU, Mac and Windows ?
I guess the .Net framework solved that problem long ago right ?

Metro store / Apps, Cloud crap, Current versions of Office and Visual Studio..
It's all a load of crap and i won't be giving them my money.
Sorry I'm not salivating at the idea of how much money i will make for
a Facebook Tile App or Twitter App that lets computer Noobs, grandmas etc
tell everyone what they ate for dinner.

The transgression is complete Microsoft has transferred all focus to making garbage
for Granny's computer and the rest of the PC inept. I have no use for a company that makes garbage products designed engineered and targeted to a clientele I am in no way a part of.
Will soon be time to brush up my Linux skills I think.

edit:
Since you all around here seem to embrace the Windows 8 changes
i wouldn't be suprised to see the desktop and traditional apps be the next
thing to get dropped.. just wait for windows 9. ..no desktop and no traditional apps that microsoft can't control and/or make money off of !
And it could happen because they seem to have gotten away with the W8 crap so far.
And obviously the only opinion that matters is Ballmers..
The customer is always right ? Not if your Microsoft ..watch out cheerleaders
you may be doing more harm than you realize !

I don't think so, Microsoft announced that desktop app will be the part of express version of visual studio soon so don't cry, and another thing two companies are not the same you can't compare apple with Microsoft.

Are desktop users targeted for these apps? The store seems to be just web apps and other basic apps that look like they belong on a tablet.

Deihmos said,
Are desktop users targeted for these apps? The store seems to be just web apps and other basic apps that look like they belong on a tablet.

I don't think so. If I remember correctly, a paid desktop app in WinStore would forward you to the dev's site from where you can buy the app. I cant imagine how MS could get paid from such a source

Deihmos said,
Are desktop users targeted for these apps? The store seems to be just web apps and other basic apps that look like they belong on a tablet.

Ideally they would be targeted and work well for both audiences, but in reality it's going to be on a per app and per user basis. Some users are going to use all Metro on the desktop, some aren't going to use any Metro apps, and most people will likely find some balance of both.

I'm not against using Metro apps on my Desktop and Notebook, but they need to be good apps. Hopefully as the apps evolve over time, we get apps that keep improving, for both touch interfaces and kb and mouse.

Deihmos said,
Are desktop users targeted for these apps? The store seems to be just web apps and other basic apps that look like they belong on a tablet.

The limits on the metro apps means that for anything other then a glorified webpage or simple game we won't be seeing bigger desktop titles for a litlte while yet.
In the past software titles could update the GUI and the existing code, usually with just a few tweaks to their code to fall in line with security limitations, save file/setting locations and such.
However, with metro there are huge designs issues they need to overcome in the first instance. Going from multi window applications to single window fullscreen can be a challenge in itself, not only for the developers but for the users to migrate to it.
There is a good chance that a large portion of code will need to be re-written as well as any restrictions Microsoft has on the metro app windows store.

I wan't there to be plenty of media players like GOM and VLC. That way I can play .mkv files even on a Windows RT device.

drazgoosh said,
I wan't there to be plenty of media players like GOM and VLC. That way I can play .mkv files even on a Windows RT device.

thats fairly easy. ive written an avi and mkv parser for wp7,but i havent bothered yet to submit it.

I assume 100.00 if it follows the rules of WP/XBox. I also assume you will have access to all 3 targets. Win8/WP/XBox.

Matthew_Thepc said,
Does anyone know how much (if any) it will cost to sign up to develop free apps for the Windows store?

If you're an individual looking to submit apps to the Store, stay tuned
(From their previous blog entry)

I'm guessing they'll have more info on OS apps later too.

ahhell said,
It took me far too long to decipher your comment.

Me too lol. I think the confusion stems from Drake's misconception that the word picture has a k in it and can be abbreviated to pick.

Seeing more new apps in consumer preview.. can't wait to get msdn in 2 weeks to check out the final build and see whats in "Store" there