Microsoft gets tough on spam apps for WP7

As we saw at the beginning of this week, the number of apps on the Windows Phone 7 marketplace hit 20,000, but a number of them were considered spam apps by developers. An example of this was a real estate application which was essentially the same but altered slightly to suit different areas of the United States.

In a recent blog post by Todd Brix, a developer working on the platform, he admitted that those submitting their applications in bulk were degrading the customer's experience of browsing through the thousands of more useful apps. Effective immediately, he says, the marketplace will have a limit of only being able to publish 20 applications in a day in an effort to make the marketplace a balance of quality and choice.

Many developers have complained that the 'bulk submissions' have been decreasing the potential amount of views that their work might otherwise receive. With this change in submission rules, the response so far has been relatively positive.

Microsoft has also stated that they're going to get in contact with those that submit a substantial amount of applications to advise them on how better to combine functionality into fewer or one app. This comes as many of the recent bulk submissions are being removed from the marketplace due to the pressure of developers and those claiming Microsoft is using the situation to boost marketplace figures.

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norseman said,
I'm glad Microsoft is listening to what their user-base wants!
They shouldn't be doing this after developers protest, the spam apps shouldn't have made it to the marketplace in the first place!

FMH said,
They shouldn't be doing this after developers protest, the spam apps shouldn't have made it to the marketplace in the first place!

they just need them for the conferences to promote the platform.. At least they are doing something about it not like Apple

Lachlan said,

they just need them for the conferences to promote the platform.. At least they are doing something about it not like Apple

I hope Apple follows Microsoft's good example, and remove those 1,000,764 Fart Button Apps!

LOL Approve Spam apps first. And then remove it. What a stupid PR stunt to make developers/consumers happy. ****ing idiots at MS with a brilliant idea to make the front pages.

Jebadiah said,
LOL Approve Spam apps first. And then remove it. What a stupid PR stunt to make developers/consumers happy. ****ing idiots at MS with a brilliant idea to make the front pages.

+1 Shouldn't have allowed it in the first place, and then claim credit when they fix their policy.

just...wow. At least they are doing something about spam apps at all. They can't force developers to combine apps into fewer, and they can't disapprove an app because it 'might' be spam, they are going to approve apps that meet their qualifications.

Jebadiah said,
LOL Approve Spam apps first. And then remove it. What a stupid PR stunt to make developers/consumers happy. ****ing idiots at MS with a brilliant idea to make the front pages.

Yes, you've seen through the veil all the way to their master plan. All along, Microsoft's Evil Board of Directors has sat around the roasting corpses of puppies and kittens, using the flames to light their cigars while they kick back and plot a sinister course in the name of profit and darkness. You alone see the truth! You must be the one foretold by prophecy! Only you can fight back this demonic force bent on destruction and making app discovery somewhat inconvenient. Take this crystal, it will help you on your quest.

Now go! I must meditate.

Jebadiah said,
LOL Approve Spam apps first. And then remove it. What a stupid PR stunt to make developers/consumers happy. ****ing idiots at MS with a brilliant idea to make the front pages.
Sent from my iPhone

Jebadiah said,
LOL Approve Spam apps first. And then remove it. What a stupid PR stunt to make developers/consumers happy. ****ing idiots at MS with a brilliant idea to make the front pages.

Because they knew Chinese magazines would upload hundreds of apps, encompassing dozens of different magazines, with each app being a seperate issue, didn't they? Uhm, no.

Jebadiah said,
LOL Approve Spam apps first. And then remove it. What a stupid PR stunt to make developers/consumers happy. ****ing idiots at MS with a brilliant idea to make the front pages.
Yeah, they should do an apple and just let them stay there.

Xerax said,
Yeah, they should do an apple and just let them stay there.

Or do a Google and completely not give a s*** about the quality or security of them.

Joshie said,

Yes, you've seen through the veil all the way to their master plan. All along, Microsoft's Evil Board of Directors has sat around the roasting corpses of puppies and kittens, using the flames to light their cigars while they kick back and plot a sinister course in the name of profit and darkness. You alone see the truth! You must be the one foretold by prophecy! Only you can fight back this demonic force bent on destruction and making app discovery somewhat inconvenient. Take this crystal, it will help you on your quest.

Now go! I must meditate.


Obviously, you are meditating a little too much, not staying current and posting ****ing ignorant **** from your dreams. http://www.neowin.net/news/wp7...ft-plays-dirty-to-get-there

Callum said,

Because they knew Chinese magazines would upload hundreds of apps, encompassing dozens of different magazines, with each app being a seperate issue, didn't they? Uhm, no.

Umm...yes. Don't be stupid and don't spread FUD. Microsoft has the power to approve or disapprove of spam apps among the 2,000 apps that they allowed to get into the store in 1 day in the first place. Don't get your panties in a twist trying to defend Microsoft.

Jebadiah said,

Obviously, you are meditating a little too much, not staying current and posting ****ing ignorant **** from your dreams. http://www.neowin.net/news/wp7...ft-plays-dirty-to-get-there


Umm...yes. Don't be stupid and don't spread FUD. Microsoft has the power to approve or disapprove of spam apps among the 2,000 apps that they allowed to get into the store in 1 day in the first place. Don't get your panties in a twist trying to defend Microsoft.

Wow...must be nice to know so much about something that you really don't.

It's also kind of sad how much this is making you rage. WRATH OF THE ASTERISK!

Routerbad said,
just...wow. At least they are doing something about spam apps at all. They can't force developers to combine apps into fewer, and they can't disapprove an app because it 'might' be spam, they are going to approve apps that meet their qualifications.

Exactly. I'm utterly amazed at the stupidity in some of these comments...

It's really bad in some sections. I was looking for audiobook apps and there were hundreds of apps for Chinese magazines all uploaded by one company. It seemed like these apps encompassed dozens of different magazines and each issue was it's own app. Once I hit the wall of these apps I didn't go any further. There could have been decent apps below them, but after flicking through 5 or 6 screens of these apps I just gave up.

It would be nice to see them downrank these on the marketplace, too. To keep them from hiding other apps that may be useful.

Routerbad said,
It would be nice to see them downrank these on the marketplace, too. To keep them from hiding other apps that may be useful.

or use bing and facebook integration so people can promote apps themselves..

on the note of there store... i was told coming from an iphone there store has bugger all and its no good... i found the stuff on there is just as good.. and yer no where near as much stuff yet.. but there is a lot on there,... not the odd few i was told i would only be getting??? random people

Doesn't this mean that 20 * 365 = 7300 which means only 7300 apps per year are possible on the appstore.

If they're trying to compete with the numbers of the iOS store, then it will be a long long time before they do reach it.

But at least they can throw the quality over quantity into the equation.

booboo said,
Doesn't this mean that 20 * 365 = 7300 which means only 7300 apps per year are possible on the appstore.

If they're trying to compete with the numbers of the iOS store, then it will be a long long time before they do reach it.

But at least they can throw the quality over quantity into the equation.

I don't think they are really limiting the entire marketplace but for individual developers right?
They currently get over 200 apps a day.

They should just collapse these large collections of apps into one list item for each app developer that does it then the users can easily scroll past them and ms get to keep their numbers!

somethingelse said,
They should just collapse these large collections of apps into one list item for each app developer that does it then the users can easily scroll past them and ms get to keep their numbers!

The number still wouldn't be right though, so I like the solution they've come up with. This realestate app should download information for a user definable area for instance.

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