Microsoft: Halo 4 had $220 million in sales in first 24 hours

Microsoft went all out to promote its Xbox 360 shooter Halo 4 in the weeks before its official release, including flying a huge glyph at night over London and turning parts of Liechtenstein into an alien battle planet. Today, the company announced big sales numbers for the game developed by its own 343 Industries.

The Major Nelson website said that Halo 4 had revenues of $220 million worldwide in just its first 24 hours and is currently "on track" to bring in $300 million worldwide in its first week. The company did not state how many copies of Halo 4 it had sold.

Microsoft did say that four million players had played the game in its first five days, which the company said is "the largest number of players in the history of the Halo franchise." The press release also quotes GameStop president Tony Bartel as saying, "Day-one sales of Halo 4 make it the biggest Halo launch in GameStop history and the biggest game launch on any platform so far this year in our stores."

With those kinds of revenues, it's a safe bet that the Halo game franchise will continue. The next game in the series will likely be released for Microsoft's still unannounced successor to the Xbox 360 console.

Source: Major Nelson | Image via Microsoft

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I just got this game and I've never played a Halo before. I put it on Heroic because I like to play the game the way it's "meant to be played," but I feel like I'm missing something because it's unusually difficult compared to other shooters I've played. Like maybe there's some way to level up my character that I'm not doing, or maybe I just need to try harder.

With that said, it's a fun game.

Enron said,
I just got this game and I've never played a Halo before. I put it on Heroic because I like to play the game the way it's "meant to be played," but I feel like I'm missing something because it's unusually difficult compared to other shooters I've played. Like maybe there's some way to level up my character that I'm not doing, or maybe I just need to try harder.

With that said, it's a fun game.


It's because you need to learn how to play it. I've only played Halo 3, OST, Reach and now 4 and have fought them on Legendary (working on that with Halo 4). I've come up with the following tips:

1. Do not battle if it's not necessary. There are people who will try to kill and destroy everything they see ALWAYS. That's a mistake. In Halo, there's not always the need to kill and obliterate everything on your path. There are many occasions in which you could use a little of your brain and go through the map by using specifically designed areas to take cover and moving on. This will save LOTS of hours of unneeded gameplay and fastidious deaths.

2. Learn the pattern. EVERYTHING, from monster appearances to their movement throughout the map is the SAME MOST OF THE TIME. It will have little discrepancies and those will be the right time to act. If you're stuck with those set of monsters, learn how to counterattack them. Kill monster B first, then A and last C. Do not kill A, B, C in the "usual" order.

3. Look around. If you look around enough, you'll find heavy weaponry such as Rocket Launchers, Battle Rifles/DMR (Yes, precision weapons are critical for campaign). There will be many and many of them at the initial of each stage (most of the time), which they are ignored due to the straightforward mind we players have.

4. Look for key monsters. When you fight on the campaign there will always be the hardest guys to defeat, and the weakest ones. It's rare, that the hardest one is the one causing you trouble the most. Go for the vermin first.
Those little guys which can be killed with one shot, are the main cause of your death. Full charged plasma pistol, which drains your life, abrasives explosions, and a plethora of more are caused by the "easy to kill" monsters. This is the time in which the precision weapons: DMR, Battle Rifle, Covenant Carbine, Light Rifle come in handy. Try aiming to the head for a 1-hit K.O. on the small fries; leave the brutes, knights, and other big guys for last. After you've defeated enough small fry, you can get their weapons, which are (in some cases) extremely powerful: Fuel Rod Gun, Needler, Beam Rifle, and more. You'll seldom see the big guys with big weapons.

Jose_49 said,

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That's good advice. I've been struggling with this game on Heroic as well be cause it's so freaking hard. Add a lack of time to play it and it's been a frustrating experience overall. I do feel like I have a "need" to kill "everything" though. If it moves, it must die lol.

IceBreakerG said,

That's good advice. I've been struggling with this game on Heroic as well be cause it's so freaking hard. Add a lack of time to play it and it's been a frustrating experience overall. I do feel like I have a "need" to kill "everything" though. If it moves, it must die lol.

I took his advice, except I still kill everything too. I'm doing better now. I'm a weekend gamer so I'm only about half way through on Heroic, but I even did a Legendary for the challenge yesterday.

I'm a big Halo fan, the campaign was really great as always and the Multiplayer in game has had some refreshing changes. But I feel the Multiplayer could have done with a few new game modes which have barely changed since Halo 2.

At $60 a pop, (assuming that is what everyone paid for a copy) that would be roughly 3.7 million units sold, correct?

Doesn't count a lot of different types of sales, and discounts, but a rough estimate nonetheless.

Perfect72 said,
At $60 a pop, (assuming that is what everyone paid for a copy) that would be roughly 3.7 million units sold, correct?

Doesn't count a lot of different types of sales, and discounts, but a rough estimate nonetheless.

retailers take a good chunk and there is distribribution, disc, case, cover costs etc.

It would be interesting to know how much profit (if any) they have made.