Microsoft India releases Windows Phone app to prevent crimes against women

Microsoft India has created an exclusive Windows Phone app made specifically for that country that has been designed to help prevent crimes against women. The app is called Guardian and it offers a number of tracking features along with a way to send out an SOS alert.

The Guardian website has the details on the app, which lets users set up a way to track their progress to a specific destination via Bing Maps and Windows Azure-based cloud servers. If someone find themselves in some kind of trouble, a button on the app can be pressed to send out an SOS alert to friends as well as security agencies.

The alert can send out automatic email alerts and even post messages to private Facebook groups. The SOS keeps going even if the smartphone is destroyed. The Guardian app lets users track their friends who freely offer their own travel details to others. It also offers directions and phone numbers to locations such as police and fire stations, hospitals and more.

The NDTV website reports that the app was created by a Microsoft team in their spare time as part of the company's Garage program, which also has released software such as Mouse Without Borders in the past.

Source: Microsoft via NDTV | Image via Microsoft

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33 Comments

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Pretty useless considering when being attacked, you have limited time to take out your phone and activate a certain feature. If it had an always on voice command, then that would make it much better.

techbeck said,
Pretty useless considering when being attacked, you have limited time to take out your phone and activate a certain feature. If it had an always on voice command, then that would make it much better.
Yeah, I can't see someone being attacked having time to get out a phone to activate these features. You'd have to unlock your phone, open the app, and hit the button to send alerts. Seems like a big workflow when you have a short time frame

techbeck said,
Pretty useless considering when being attacked, you have limited time to take out your phone and activate a certain feature. If it had an always on voice command, then that would make it much better.

Voice control?? Dream on...

an app has been made to help in dire situations, whether the person holding the phone is in trouble, or another person nearby, this app potentially can help.

the more widespread it becomes, the less likely attacks will continue...

its pretty easy to knock it, but seriously, its quite a few steps further than nay sayers could ever do...

SiCKX said,
Because all women in India have a Windows Phone.

What's your point? This would be good for the ones that do, and a marketable feature for them to sell more.

This app is almost useless, because:

1. Windows Phone is far less popular than iPhone or Samsung/Android.
2. The chances of rape are pretty much zero on a person owning such a device, the majority of such crimes happen to poorer people.
3. People like you fail to see it's just some marketing bs and need stuff spelled out.
4. One might even see the app as racist. Oh, we barely sell a device so "let's release an anti-rape app in the rape capital of the world".

Please keep us updated on how many women were saved by it.

SiCKX said,
This app is almost useless, because:

1. Windows Phone is far less popular than iPhone or Samsung/Android.
2. The chances of rape are pretty much zero on a person owning such a device, the majority of such crimes happen to poorer people.


Conjecture.

3. People like you fail to see it's just some marketing bs and need stuff spelled out.

Oh, is that why I explicitly said this?:

and a marketable feature for them to sell more.

Work on your reading comprehension.
4. One might even see the app as racist. Oh, we barely sell a device so "lt's release an anti-rape app in the rape capital of the world".

One might be grasping at straws.

Please keep us updated on how many women were saved by it.

If even one is, isn't that worth it?

SiCKX said,
This app is almost useless, because:

1. Windows Phone is far less popular than iPhone or Samsung/Android.
2. The chances of rape are pretty much zero on a person owning such a device, the majority of such crimes happen to poorer people.
3. People like you fail to see it's just some marketing bs and need stuff spelled out.
4. One might even see the app as racist. Oh, we barely sell a device so "let's release an anti-rape app in the rape capital of the world".

Please keep us updated on how many women were saved by it.

1. Not Microsoft's fault.
2. They have super cheap Windows Phones available.
3. This was a news article. Can you provide a link to the actual "marketing bs?"
4. Not going to respond to that far fetched race card argument.
5. If it helps even one person, it's worth it.

siah1214 said,

If even one is, isn't that worth it?

Show me that one first.

Enron said,

1. Not Microsoft's fault.
2. They have super cheap Windows Phones available.
3. This was a news article. Can you provide a link to the actual "marketing bs?"
4. Not going to respond to that far fetched race card argument.
5. If it helps even one person, it's worth it.

1. LOL.. what's that got to do with anything? Sounds childish to suddenly defend them like that.
2. Many can't afford any phone.
3. Noone is picking on the article itself. What's with your defensive mood?
4. Of course not. Because they launched the app everywhere. /s
5. Looking forward to such news from you.

SiCKX said,
This app is almost useless, because:

1. Windows Phone is far less popular than iPhone or Samsung/Android.
2. The chances of rape are pretty much zero on a person owning such a device, the majority of such crimes happen to poorer people.
3. People like you fail to see it's just some marketing bs and need stuff spelled out.
4. One might even see the app as racist. Oh, we barely sell a device so "let's release an anti-rape app in the rape capital of the world".

Please keep us updated on how many women were saved by it.

2. FYI, it is not only the poor who get raped here.

recursive said,

And you know this, how?


Nah don't cherry pick the comment. It all goes together. Lemme rephrase:
Men aren't the ones being gang raped THEN murdered. Happy?

No app can prevent crime. Why is the headline so sensationalistic? The app, if you're able to use it while being attacked, notifies others that a crime is happening. That's a good thing. But, it will not prevent crime. Now, if the app also pepper sprayed the attacker and tasered the perp, that might help prevent a criminal act from being completed.

One step to something more effective. It is of course not going to stop all crimes, but if the app becomes widespread enough, it could deter some people. What if the app sent an SOS to nearby phones so people can be on the look out for suspicious characters, or the phones of nearby authorities. This is a lot of possibilities.

pratnala said,
So our (lack of) safety for our women has become globally known. Well done government.

More awareness and public pressure to do something about the issue is far better than sweeping it under the carpet and pretending it's not a problem. If a sense of responsibility wasn't enough to tackle it, perhaps a sense of shame will provide the required impetus.

Not just in india, domestic abuse is recognised globally
Currently in India, more and more women are finding work and bringing home good pay.
These are seen as 'easy targets' by the scum that would perpetrate such crime

Kaa-Ching said,
are women beaten often in India that an app is needed for this? What's wrong with indian men?


Honestly its scary. Not saying all of India is like this but there are parts of it you wouldn't go too. Things like this are common everywhere but it escalated in India recently because a group of people raped a woman in public on a bus I believe.

And this stuff doesn't only happen in India. This App should be a necessity for any woman globally.

The rate has not gone up recently but the awareness and the urge to stop such things is now at its peak thanks to proper media attention to even the smallest of incidents.

I hope this app helps catch some of these scums..