Microsoft already announced first-party Xbox One games will retail for $59.99 in the U.S., and now the U.K. price has been formally confirmed at £49.99.
The U.K. Microsoft Store lists upcoming games such as "Ryse: Son of Rome," "Dead Rising 3" and "Forza Motorsport 5" as all being priced at £49.99. That price shouldn't be too surprising, as it's the same as Xbox 360 game prices in the country. Previous speculation hoped Microsoft would drop prices, however, as U.S. $59.99 converts to less than £39.99 in U.K. currency based on current exchange rates, though the U.K.'s value-added tax is included in prices prior to checkout while sales taxes are added during checkout in the U.S..
Also noteworthy is the fact that Kinect-only games, such as "Kinect Sports Rivals," will share the same price point as regular games in both the U.S. and U.K. Kinect-only games for the Xbox 360 cost less than regular titles – in the U.S., Kinect games for the Xbox 360 cost $49.99 versus the $59.99 price of regular releases. The change is likely due to the fact that Microsoft is pushing developers to make use of the next-generation Kinect that comes bundled with every Xbox One console, blurring the lines between what is a "Kinect game."
Sony has yet to announce prices for PlayStation 4 games, though Jack Tretton, chief executive of Sony's U.S. business, previously said prices would top out at $60 in the U.S. Tretton said prices would range from 99 cents up to that price point.
The Xbox One is scheduled to launch in the U.S. and U.K. sometime in November. In the U.S., the Xbox One will cost $499, while it will cost £429 in the U.K.