Microsoft Surface RT released in Japan and New Zealand; appears in anime series

Microsoft continues to expand the territories for its Surface family of tablets. Today, the Surface RT version, running on Windows RT, made its retail sales debut in New Zealand and Japan. In New Zealand, the tablet's price starts at $739 RRP and will be on sale at Harvey Norman and JB Hi-Fi retail stores

 

The Surface RT's price in Japan starts at 57,800 yen. However, for its Japanese launch, Microsoft is doing something a little different. According to Impress Internet Watch, the Surface tablet will appear in the latest Ghost in the Shell anime series Arise. Reportedly, there will be four 50 minute episodes of the series, with the first to be shown in theaters in June, followed by a DVD-Blu-Ray release in July.

While Microsoft has yet to comment about sales of the Surface tablet family, a Bloomberg report this week claims that the company has sold 1.5 million units since it went on sale in late October 2012. That includes 400,000 units of the Surface Pro tablet, running on Windows 8 Pro, that so far have only been sold in the US and Canada.

Source: Impress Internet Watch | Image via Impress Internet Watch
Via: Engadget

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10 Comments

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They've made 900 million USD in under 5 months (revenue) with the surface products, by the end of the year it will be around 2 billion USD - with profits/income around 500-700 million USD. That's certainly really good for a new product which only has two skus; and those profits do not include accessories or extended warranty purchases.

pgn said,
They've made 900 million USD in under 5 months (revenue) with the surface products, by the end of the year it will be around 2 billion USD - with profits/income around 500-700 million USD. That's certainly really good for a new product which only has two skus; and those profits do not include accessories or extended warranty purchases.

I agree with you on this point. Since the Surface hardware isn't cheap to say the least and I doubt they're selling them at anywhere close to a loss the money coming in from even 1.5 million units isn't something to laugh at.

Torolol said,
if those appear uncensored, thats mean Microsoft did pay some money to the anime studios

Uncensored?

Japan, yes! But this definately isn't the marketing they used in NZ, if they marketed it like that here everyone would laugh at them. Literally.