Microsoft updates Windows Marketplace for Mobile

Microsoft announced today that it has made some important changes to its Windows Marketplace for Mobile.

Marketplace for Mobile is Microsoft's Windows Mobile equivalent of the popular Apple iPhone App Store. Marketplace was introduced alongside the new Windows Mobile 6.5 operating system on October 6, 2009. Currently the Marketplace does not support Windows Mobile 6.0 and 6.1 but Microsoft has confirmed it will extend the service to these devices "later this month".

Microsoft has introduced a wireless sync between the PC and Windows Mobile. Windows Mobile 6.5 owners can now browse, buy and download applications online at the Windows Marketplace for Mobile site. The applications will then be delivered wirelessly to a Windows phone and install the next time the Windows Marketplace client runs on the device.

According to Todd Brix, Senior Director for Mobile Platform Services Product Management at Microsoft: "Marketplace has been extremely active and I couldn't be happier with the reactions from both developers and customers. We've been open for just over one month and already we can see that there's demand for an application marketplace that doesn't compromise on quality or experience."

Report a problem with article
Previous Story

Microsoft Office Starter 2010 beta invites sent out

Next Story

Google Latitude now uses location history and smarter alerts

10 Comments

Commenting is disabled on this article.

What Microsoft needs to do as-well is take control of Updating each phone as Mobile Manufacturers & Mobile Careers are lacking this.. I want Win Mob 6.5 for my HTC Touch Pro. also want Win Mob 6.1 on my HTC SMT5800 but HTC and the Mobile Careers is to LAZY do the work.

Well, they update phones that release within a certain period of the OS. HTC seems to be better about releasing updates than other manufacturers. With the customization that each carrier / manufacturer does, I don't think that this is something that Microsoft would be able to take on.

I do however think that updates could be handled a bit smoother... I would rather not have to reinstall everything (And redownload all of my contacts from MyPhone {Thank god for that service}) because I installed an update to Windows Mobile...

M_Lyons10 said,
Well, they update phones that release within a certain period of the OS. HTC seems to be better about releasing updates than other manufacturers. With the customization that each carrier / manufacturer does, I don't think that this is something that Microsoft would be able to take on.

I do however think that updates could be handled a bit smoother... I would rather not have to reinstall everything (And redownload all of my contacts from MyPhone {Thank god for that service}) because I installed an update to Windows Mobile...

Then Microsoft should make it universal. if Microsoft Windows Updates can do it then why not make Microsoft Windows Mobile update? where it finds your phone make and updates it.

As long as they follow Palm and Android's policy of not limiting you to their app catalog I will be cool with this. One of the best things about WM, Android, and WebOS is that you can install from their store but you can also install whatever the hell you want without being locked to their store. Compared to the iPhone this is essential to any real smartphone user. It's the difference between a real computer and a console or appliance.

I agree. Looking at the Marketplace though it looks like they haven't limited the catalog at all. There are a lot of submissions by other companies.

This after the Zune marketplace update as well, it seems they're priming things for even more updates the closer to winmo7 we get. By the time winmo7 is ready, it'll have a nice app store, and the zune software side of it will be ready as well.

Then MS can push the Zune as a service and not just a device, out to all the winmo7 phones.

GP007 said,
This after the Zune marketplace update as well, it seems they're priming things for even more updates the closer to winmo7 we get. By the time winmo7 is ready, it'll have a nice app store, and the zune software side of it will be ready as well.

Then MS can push the Zune as a service and not just a device, out to all the winmo7 phones.

+1 heres to hoping that happens!.. ahh.. the anticipation

GP007 said,
This after the Zune marketplace update as well, it seems they're priming things for even more updates the closer to winmo7 we get. By the time winmo7 is ready, it'll have a nice app store, and the zune software side of it will be ready as well.

Then MS can push the Zune as a service and not just a device, out to all the winmo7 phones.

I love the hardware in current HTC WM 6.5 phones like the HD2 and Touch Pro 2. I also love the hardware in the Zune HD. Get me some nice WM7 love on something like that and I will totally go back to WM. WM6 was always very functional for me but it was aging and I wanted to try something newer. Revamp the OS and keep the awesome hardware and customization and I'll go back in a second.

Yeah, I look forward to seeing how things progress with WinMo 7. It looks like Microsoft is on the right track with WinMo 6.5. The Marketplace looks really promising as well. I can't wait for them to extend this to WinMo 6.1 and maybe refine it a bit more. All in all it looks nice.