Microsoft: Windows Phone 7 in October

In a video that's been uploaded to YouTube, Microsoft is seen showing off their advertising platform with a range of products, Windows Phone 7 included. In the video, they let slip a more specific release date then they've previously mentioned, according to WMPoweruser.

Before now, Microsoft has only said in public that Windows Phone 7 is slated for a "Holiday Season" release, and have refused to be more specific than this. Marketing VP Mitch Mathews says in the video: "I'm gonna ask rock star Kostas... to come on. And Kostas has brought with him Windows Phone 7, which we launch this October."

WMPoweruser says that the video demo mainly shows off the advertising features the platform has, which include: "Applications as ads, being able to pin applications as live tiles to the start screen and get updates and continuing engagement with the user and toasts, which are notifications developers can send to the end user." The video also has a piece about something called "0-click sharing", a feature that allows a user to upload photos straight to their SkyDrive account.

The October release date is sooner than some may have expected, though it is certainly great news that Windows Phone 7 equipped devices will be released soon. Windows Phone 7 has made the news a lot recently, with the newest build being shown off at TechEd with huge speed improvements, Microsoft disallowing porn apps on the platform, and previews of playable Xbox Live Arcade games on the phones appearing. 


 




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Electric Jolt said,
It was public knowledge that it was coming to the Holiday season coming up...
The hoilday season starts up in May with Mother's day, Memorial Day, Father's Day, July 4th, National Fried Chicken Day, National Cheesecake Day, and so forth.

Edited by johnnyq3, Jun 25 2010, 4:02pm : Misspelling

zkid2010 said,

Bank on it.

They said that multi-tasking would only be available for select apps though, and that most apps would only be able to communicate via the live tiles. Having their status saved and processes terminated when not in use... Hopefully in an update...

stablemist said,
I wonder if it will come with multi-tasking

Their multi-tasking is same as iOS4's multi-tasking or in other words, it won't have true muli-tasking.

dhan said,

Their multi-tasking is same as iOS4's multi-tasking or in other words, it won't have true muli-tasking.

I think it's the best move though. You have to think that Microsoft did enough research to know that unrestricted multitasking kills processes and battery life. Just look at all the battery life problems Android phones have. I think Apple and Microsoft are doing it the right way.

asdavis10 said,

I think it's the best move though. You have to think that Microsoft did enough research to know that unrestricted multitasking kills processes and battery life. Just look at all the battery life problems Android phones have. I think Apple and Microsoft are doing it the right way.

My HTC Desire's battery is fine tho - and it'a a doddle to manage tasks (one-click on Advanced Task killer does it)

dangel said,

My HTC Desire's battery is fine tho - and it'a a doddle to manage tasks (one-click on Advanced Task killer does it)

Sure, but that relies on the Linux mindset--that tedious tasks are perfectly reasonable in a consumer product and are simply to be expected and can't be helped. See, task killers are known for causing headaches with certain types of apps, and you have to tinker then with priorities and white lists as you go--things that your average user simply doesn't want to mess with.

Not to mention, there are probably quite a few widget developers who are tired of adding "please exempt from task killers" to their app descriptions, despite it having no impact on the countless negative comments from people calling the widget crap because it fails to update after a while.

figgy said,
That was a terrible presentation. I started to fall asleep.
You're not the demographic for the presentation. That presentation was for advertisers.

Osiris said,
hopefully the LG WP7 devices launch then cos that HTC mozart looks fugly

Shoot I'm actually (unexpectedly) interested in Dell's offerings.

I think you typoed a bit there. Did you mean: plenty of interested developers, a GUI you've never used before, and OS revolving around the rock solid silverlight, integration with the widely praised Zune software, etc? Just checking.

Bullhead said,
Apple, Google, and RIM are so far ahead at this point, this is going to fail hard. Who in their right mind would want a Windows Phone which can't hold a candle to the original iPhone release four years ago?

No software, terrible GUI, terrible OS, terrible OS integration, etc.... Seriously, what is the point?

Seriously I am sure there are a few people who would put up some money to bet against your "FAIL" prediction.

You probably predicted XBOX 360's "FAIL" as well right?

I wonder if they are going to come out with a Windows Live Mobile Application that syncs properly with the phone. Right now the exchange support is barely working and Windows Live Mobile Application does not sync properly at all. For years there has been and still is no calendar sync support. I know I have purchased my last Windows Mobile phone for now. It will take Microsoft to bring their A game for me to even consider purchasing another one. I have a feeling that Windows Mobile Phone 7 is going to be a side line failure. Apple has been had Smart Mobile Phone business locked down. Microsoft waited too late and is still trying to play catch up. They left all of us Windows Mobile 6.0 & 6.5 customers behind.

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