New speculation says PS3 launch price will match PS2

Sony Computer Entertainment may be planning to follow exactly the same pricing model with PlayStation 3 as it did with its two previous consoles, according to the latest speculation on price to emerge from Japanese reports.

Both the PlayStation and PlayStation 2 launched at 39,800 Yen (294 Euro at today's conversion rates) when they arrived in the Far East, while the Xbox and the Cube both launched at lower prices - 34,800 Yen (257 Euro) and 25,000 Yen (185 Euro) respectively.

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If this is true, MS is definitely in trouble. People already think, because of that pre rendered nonsense, that the system is miles better than the Xbox360 and if the price were to be $100 less, wow.