Nexus One sells just 80,000 in first month

As Neowin reported after the first week of sales for the Nexus One, far below expectations, the first month sales aren’t any better for the device.  Google managed to sell just 20,000 units in the first week of sales, and now reports from Flurry are suggesting Google only sold 80,000 units in the first month.

Flurry's tracking system works with more than 10,000 developers' applications on the iPhone and Android platforms. Based on the applications used by new mobile phone users, Flurry can track roughly how many users purchased and used the phone in the first month.

Google’s poor sales could be the end result of poor advertising with a small budget compared to the iPhone and Droid.  The Google Nexus One is also limited to T-Mobile, but does come unlocked, if purchase through Google’s website.

Note that these are only early predictions and sales figures may actually be much higher than the results shown.  These figures do give a rough estimate on how many devices have been sold, something that Google should be very worried about.

NexusOneSalesImage courtesy of Gizmodo.com

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The sales have nothing to do with the carrier. It's the operating system that powers the phone. Android OS is the worst mobile OS since Windows Mobile. It's very reminesent of Windows Mobile and suffers from the same memory issue where applications mysteriously get launched hogging up memory, and even after you "close" an application, you still have to go in to the task manager and kill those tasks seperately or they're still taking up memory slowing the phone down. Not to mention, the app store is downright horrible. Anytime you can download an application that literally destroys your phone is bad presentation and marketing. At least Apple checks and approves apps submitted for the iPhone and iPod Touch so users don't have to worry about an app harming their device -- you can't say the same about the Android store.

I think it's like this because you have to pay for it in full, through google. If most people are like me, I like to just call my service provider, tell them what phone I want and they add it to my bill, nothing out of pocket right then and there.

I didn't realise the Droid was so popular, maybe it's not selling because anyone who wants a Google phone already has the Droid.

... That's my theory and I'm sticking to it.

it'd be nice if they dropped the price then. its hard to blow $530 on an android phone when a new one comes out a couple months later. at least with my iphone, they hold their value till the new one comes out a year later.

Problem with it is Google Support, bit risky buying a expensive phone from a company that doesn't know the meaning of the word "customer support"

evo_spook said,
Problem with it is Google Support, bit risky buying a expensive phone from a company that doesn't know the meaning of the word "customer support"

Well, that's because it's their phone "beta" if you know what I mean.

GP007 said,

Well, that's because it's their phone "beta" if you know what I mean.

Its nothing to do with Beta, Google themselves have very poor customer support.

Google really needs to tell us what's up with the touch screen issues all(?) Nexus One owners are experiencing. That's the only thing not awesome about this phone.

I really want one, but cant get one... Hopefully Google will start selling them in The Netherlands soon! I have an iPhone right now, but I'm missing way to many features on it.

Julius Caro said,
WoW did the droid really sell THAT much?

It wouldn't surpise me at all seeing how A: people know Motorola well and that they sell phones (what's the droid, oh it's from motorola, so it's a phone!) and B: they actually marketed the damn thing to hell. They didn't have a choice though, since it's make or break for them.

Honestly I am happy with the iPhone right now. However come November when my contract is up I will take a look at the Nexus One. I guess it depends on what Apple come up with in June.

carson2255 said,
I ve used a nexus one and I have to say, the droid is better...

Agreed. A friend got one, and not being able to see that OLED screen with any type of light in a car or outside is pretty lame :(

The Nexus One is to the iPhone, what the Zune HD is to the iPod.

A better product, but limited by being US only, not available in all shops, and no advertising!

martinDTanderson said,
The Nexus One is to the iPhone, what the Zune HD is to the iPod.

A better product, but limited by being US only, not available in all shops, and no advertising!

pretty much.

martinDTanderson said,
The Nexus One is to the iPhone, what the Zune HD is to the iPod.

A better product, but limited by being US only, not available in all shops, and no advertising!

I was waiting for someone to make the connection with MS and the Zune. I love the double standerds being flung around by many people here when it comes to MS stuff specifically.

The ZuneHD probably had way more sales in it's first month than 80k yet to all those in the "know" it's a huge flop and MS should just call it quits. Yet here we have google with **** poor sales and oh, it's ok because they're not really trying and oh, they don't advertise it at all, and oh this and oh that. Excuses everywhere from the loyal google fans.

In the end, this thing hasn't changed anything, it's not selling like crazy and it's sure as hell not got Apple worried at all. Even the Droid doesn't have Apple worried at all. Maybe if Google actually put some real effort into it's products and not just try to find other ways to sell you ads this could be different. Until then though, it's just yet another android device in a market full of other phones that sell the same, if not better per month.

Edited by George P, Feb 6 2010, 10:27am :

comparing to the massive campaign ads Apple and Verizon did, not sure it is that bad...

plus it costs over $500 for most people... I don't think Google expected them to sell like hot cakes.

It is not because of lack of advertising, it is because most people in the market to get a new phone have already done so. I got an HTC Hero, which at the time was a damn good Android phone. Lots of people got droids and entered new contracts. The G2 users are still in contract.....

Anyone who really wanted an Android phone has gotten one already. Google Will have to wait until next year to try to push again.

ObiWanToby said,
It is not because of lack of advertising, it is because most people in the market to get a new phone have already done so. I got an HTC Hero, which at the time was a damn good Android phone. Lots of people got droids and entered new contracts. The G2 users are still in contract.....

Anyone who really wanted an Android phone has gotten one already. Google Will have
to wait until next year to try to push again.

I'm not even going to go into all the ways your comment is absolutely WRONG. You should just stop talking.

My current contract is up and I'm looking to get a new phone on a new contract. It's a shame Google are going to miss out on my custom because the best they can give me is "Coming soon" and "Spring 2010" here in the UK. Doesn't tell me much and the Nexus One is therefore not on my shortlist of options. A shame, the phone does look quite smart, but Google can't seem to cope with the launch right so they've lost me.

TCLN Ryster said,
My current contract is up and I'm looking to get a new phone on a new contract. It's a shame Google are going to miss out on my custom because the best they can give me is "Coming soon" and "Spring 2010" here in the UK. Doesn't tell me much and the Nexus One is therefore not on my shortlist of options. A shame, the phone does look quite smart, but Google can't seem to cope with the launch right so they've lost me.

I wish Vodafone would get a date for us... My contract is over this month, so I'll be moving to a 30-day rolling contract until the Nexus one is available on a Voda contract...

I just hope they actually have it in the Verizon store when it comes out on that network. I'm not buying anything I can't check out first. Did that with my last phone (Moto Krave) and while it's not terrible, it definitely was not worth what I paid.

I really like the Nexus One. I think it looks really nice. I own an iPhone 3GS but I think the Nexus One looks more attractive physically and it has some seriously good specifications to go along with those good looks. I think the only reason its not sold well is because Google haven't advertised it much. It arrived fast, it launched mere weeks after we first heard about it and I don't know about you guys but I did not see a single TV or Print advertisement for it.

Vice said,
I really like the Nexus One. I think it looks really nice. I own an iPhone 3GS but I think the Nexus One looks more attractive physically and it has some seriously good specifications to go along with those good looks. I think the only reason its not sold well is because Google haven't advertised it much. It arrived fast, it launched mere weeks after we first heard about it and I don't know about you guys but I did not see a single TV or Print advertisement for it.

^ agree about everything above... This isn't because the phone is flawed, far from it. But the competition is harsh, and it's not heavily advertised as being something special, or barely advertised at all.

Vice said,
I really like the Nexus One. I think it looks really nice. I own an iPhone 3GS but I think the Nexus One looks more attractive physically and it has some seriously good specifications to go along with those good looks. I think the only reson its not sold well is because Google haven't advertised it much. It arrived fast, it launched mere weeks after we first heard about it and I don't know about you guys but I did not see a single TV or Print advertisement for it.

Nope, I haven't seen a single advert for it anywhere. I am sure google has a plan for it though, once Google start to do deals with carriers I feel it will probably take off.

Just got mine, bought it off of craigslist. Fast, great screen and I like android. Unlocked, not in a contract and cheap monthly plan from T-Mobile. I'm surprised it sold that many units considering there were no advertisements or apple hype around the phone.

xtravgnt said,
Just got mine, bought it off of craigslist. Fast, great screen and I like android. Unlocked, not in a contract and cheap monthly plan from T-Mobile. I'm surprised it sold that many units considering there were no advertisements or apple hype around the phone.

Why would you buy it on Craigslist? Was it cheaper than from Google directly?

I believe it would have done a lot better if it wasn't set up for the frequencies T-Mobile uses. Selling it unlocked doesn't offer much if it doesn't support 3G speeds on other networks. If they chose to use the frequencies that ATT uses first and then redid the phone for T-Mobile second I believe they would have done a lot better on sales. There are a lot of ATT uses just waiting for a decent andriod device.

PsyOpWarlord said,
I believe it would have done a lot better if it wasn't set up for the frequencies T-Mobile uses. Selling it unlocked doesn't offer much if it doesn't support 3G speeds on other networks. If they chose to use the frequencies that ATT uses first and then redid the phone for T-Mobile second I believe they would have done a lot better on sales. There are a lot of ATT uses just waiting for a decent andriod device.

They should have included both T-Mobile and AT&T frequencies in the same phone.

This may sound like a far-fetched scheme because the idea of sales is to make SALES. But do you think they might be targeting a somewhat 'elite' group to create momentum within that group? if I were in a mall or airport and saw someone with a phone that wasn't like an iPhone or anything else that I'd seen before it might pique my interest.

Andrew Lyle said,
It's just a faster Droid. *hides from the flame bait*

The Droid is a great phone. Just a faster Droid = just a slightly greater phone.

Iain Bapty said,

The Droid is a great phone. Just a faster Droid = just a slightly greater phone.

Ahem...AMOLED screen? No physical keyboard, +1. :)

Andrew Lyle said,
It's just a faster Droid. *hides from the flame bait*

I think you mean it's just a faster Hero with a bigger screen. It has very little in common with the Droid (other than the big screen).

It's actually their (google) fault.. so many people from EU would like to order but they simply CAN'T! Alas I'll stick with my HTC HERO for now and wait for N1 or it's successor to be released and hopefully better marketed

JohnSK said,
It's actually their (google) fault.. so many people from EU would like to order but they simply CAN'T! Alas I'll stick with my HTC HERO for now and wait for N1 or it's successor to be released and hopefully better marketed

Google used the N1 as a experiment to stir the market and get some reactions. Had they blitz marketed it, imagine how irritated Motorola and other Android partners would be after spending millions developing and marketing the Droid, only get outcompeted by Google itself.

The "Nexus Two" is currently being made by Motorola, could be either the Shadow or an entirely different phone. Either way, count on this one being marketed an international basis like the Droid/Milestone.

Edited by BetaAddict, Feb 5 2010, 10:17pm :

BetaAddict said,

Google used the N1 as a experiment to stir the market and get some reactions. Had they blitz marketed it, imagine how irritated Motorola and other Android partners would be after spending millions developing and marketing the Droid, only get outcompeted by Google itself.

The "Nexus Two" is currently being made by Motorola, could be either the Shadow or an entirely different phone. Either way, count on this one being marketed an international basis like the Droid/Milestone.

So why is it bad to advertise the Nexus One made by HTC (one of their partners) but its good to sell a Motorola as the Nexus Two and advertise that?

It's poorly sold in less then a handful of markets. Little to no marketing besides web journalism. Also as said above, it really struggles to offer anything different or stand out from other devices.

Of course the iPhone sold better, it was one of the first smartphones to come out. Now that so many people have smartphones, new products will never sell as well as the old ones did cause there just isn't as much demand as there once was.

shiny_red_cobra said,
Of course the iPhone sold better, it was one of the first smartphones to come out. Now that so many people have smartphones, new products will never sell as well as the old ones did cause there just isn't as much demand as there once was.

is that a bad joke? one of the first smart phones to come out? jajajaja

shiny_red_cobra said,
Of course the iPhone sold better, it was one of the first smartphones to come out.

LMAO - So all those smartphones that I've owned for the past 8 years haven't really been smart phones? When the iPhone first came out, it was lacking a lot of features that smartphones at the time already had.

Hackersoft MS MVP said,

LMAO - So all those smartphones that I've owned for the past 8 years haven't really been smart phones? When the iPhone first came out, it was lacking a lot of features that smartphones at the time already had.

The iPhone was lacking a few features basic 'non-smart' phones had.

shiny_red_cobra said,
Of course the iPhone sold better, it was one of the first smartphones to come out. Now that so many people have smartphones, new products will never sell as well as the old ones did cause there just isn't as much demand as there once was.

HAHAHA. The iPhone actually downgraded the definition of "smart phone", as it had about as many good features for a phone as a slab of cement does. The iPhone did well only because of a) Apple's very successful marketing strategy and b) It looks nice.

Isn't as much demand as there once was? Are you kidding?

The only thing the iPhone brought to us was a sexy look and an easy way to get apps. It was like the only phone that didn't even have a camera when it came out, and one of the very few phones that couldn't (and still can't) multitask (except for cheap handsets sold primarily in developing countries).

Mikeyx11 said,

The only thing the iPhone brought to us was a sexy look and an easy way to get apps. It was like the only phone that didn't even have a camera when it came out,

iPhone has always had a camera so I'm not sure where you got that from.

Mikeyx11 said,

HAHAHA. The iPhone actually downgraded the definition of "smart phone", as it had about as many good features for a phone as a slab of cement does.

Wow! I didn't realise you could call people on a slab of cement! How silly of me to thusly go out and buy a mobile phone when I could have just got a slab of cement! Thanks for your enlightenment, Mikeyx11

Phemo said,

iPhone has always had a camera so I'm not sure where you got that from.


Yeah, my mistake. I meant "decent camera", because you would expect that from a $1000 "phone".
d4v1d05 said,

Wow! I didn't realise you could call people on a slab of cement! How silly of me to thusly go out and buy a mobile phone when I could have just got a slab of cement! Thanks for your enlightenment, Mikeyx11

Even more silly of you to take that literally. You should take some classes on how to interpret correctly what you read.

bloodrain said,

is that a bad joke? one of the first smart phones to come out? jajajaja

LOL. Gotta love ignorance. This reminds me of when people said WoW was a great game for the first MMORPG ever released.

zivan56 said,
I can't even buy it in Canada unless I want to pay a grand for an imported one.

I'd buy one too. We feel excluded over here!