Nokia Lumia 610 sales begin next week

The newest, and most affordable, addition to Nokia’s range of Windows Phones was announced in February at Mobile World Congress, with the company signalling its clear intentions to compete aggressively at the lower echelons of the smartphone market, which have so far been dominated by Android.

Almost two months later, Nokia has announced that the Lumia 610 is finally ready to go on sale. The cheap and cheerful new handset will first launch in the Philippines next week, before sales begin across other parts of Asia – including China, Hong Kong, Indonesia, Malaysia, Singapore, Taiwan and Vietnam – over the following few weeks.

Nokia has also confirmed that the 610 will be made available in other regions before the end of June, though it has so far not elaborated on which regions it plans to target with the new device.

The handset will be running Windows Phone 7.5 Refresh (known also by its development codename, ‘Tango’). The latest version of the OS has been specifically optimised to run on low-end hardware, and while much of the Windows Phone experience will continue to run flawlessly, Microsoft has admitted that devices with 256MB of RAM – which includes the Lumia 610 – will see some OS limitations, compared with higher-spec handsets.  

Initially, the Lumia 610 will be available in black, cyan, magenta and white, with an off-contract price of around €189 EUR (around $250 USD / £155 GBP) before taxes or discounts. Expect that price to fall quickly though; the Lumia 710, for example, has seen aggressive discounting in some European markets, with prices in the UK already undercutting Nokia's suggested price for the Lumia 610.

Nokia also announced earlier this month that it would make an additional version of the Lumia 610 with integrated NFC features, making it the first Windows Phone to support NFC.

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20 Comments

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if its below the 200 off contract its gonna beat any android phone in that segment the galaxy ace and anything below it its just so horrible

yeoo_andy_ni said,
Might get my wife one of these. She's not happy with her BB Torch and would like a change. Cheap and cheerful and I have a WP7 too!

You wrote Cheap first

bogas04 said,

You wrote Cheap first


FFS, really? Okay then Inexpensive and cheerful. Bleeding double meaning for what I said and people pciking up on it! lol

yeoo_andy_ni said,

FFS, really? Okay then Inexpensive and cheerful. Bleeding double meaning for what I said and people pciking up on it! lol

I was just joking

yeoo_andy_ni said,

I know. My fault, should have added a smiley or something. Sometimes a lol isn't graphical enough.

FFS was in caps and anyways , u wrote inexpensive first

M_Lyons10 said,
Nice. I take it this means Tango is imminent then? I really can't wait for that update. I want the MMS improvements... lol

It's coming in 1-2 weeks

bogas04 said,
Its only a few bucks cheaper than 710 (for indians its like 2k cheaper than 710 , while 800 is for another 11k)

It's going to be a big rip off in Indian Market.

bogas04 said,
Its only a few bucks cheaper than 710 (for indians its like 2k cheaper than 710 , while 800 is for another 11k)

The carriers will probably cut the price for the 610 quite a bit. Heck I wouldn't be surprised if you only see it as free with a contract etc.

GP007 said,

The carriers will probably cut the price for the 610 quite a bit. Heck I wouldn't be surprised if you only see it as free with a contract etc.


In India, we don't have contracts. It's a good thing. If people can afford, they buy mobiles at full price. We can randomly port to another operator after every 3 months. ...and we have 0.0002 USD per second call rates.

GP007 said,

The carriers will probably cut the price for the 610 quite a bit. Heck I wouldn't be surprised if you only see it as free with a contract etc.

Carriers and CDMA phones are becoming popular , but still we buy phones at full price and change carriers as and when wanted.. Sometimes i do feel we are still in 20th century , but then its fun

I always look forward to new Nokia phones. Even though the specs may be a bit low on this device, the beauty of it will make it popular!

Quick Shot said,
I always look forward to new Nokia phones. Even though the specs may be a bit low on this device, the beauty of it will make it popular!

Yeah, but the specs aren't that bad. People have to keep in mind the market this is targeting. They're not trying to sell this phone to the average Neowin user, as it would be underpowered in our opinion. It is targeted at this low range market that seems popular in emerging markets and among tweens... LOL

And it is a very nice looking phone. I think it will be very popular.