Nokia Lumia 710 drops to £150 in UK with free Zune Music Pass

Nokia’s recently announced entry-level Lumia 610 is expected to launch in the UK for around £160, but as WPCentral reports, its bigger brother, the Lumia 710, has just received a price-drop from one operator that sees it priced even lower.

While its rivals at O2 and Three are selling the Lumia 710 on pay-as-you-go tariffs for £189.99 and £199.99 respectively, Vodafone has launched a one-month promotion on the handset (ending 31 March), which not only sees its price reduced by 25% to £150, but also includes a free six-month Zune Music Pass, worth almost £54.

The price makes the Lumia 710 a very attractive proposition against devices at a similar price point from Vodafone. The Samsung Galaxy Ace, HTC Wildfire S and BlackBerry Curve 9300 are all available for around the same price, but feature much slower processors (600-800MHz) than the 710’s 1.4GHz Snapdragon, as well as smaller, lower-resolution displays than the Lumia's 3.7" WVGA (480x800px) ClearBlack LCD.

Nokia has been aggressively promoting its Lumia range in the UK in recent months, but this may be the latest indication that additional methods and incentives are needed to get its Windows Phones into the hands of paying customers. In the US, Nokia has resorted to giving away free Xpress-On covers to buyers of its Lumia 710, while it's believed that its new flagship Lumia 900 will significantly undercut its rivals when it goes on sale later this month on AT&T for as little as $99.99 on a two-year contract.

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9 Comments

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spudtrooper said,
Maybe its a sign that its selling better than hoped and the manufacturing costs are getting lower.. Economies of scale..

It's a retailer that is cutting the price not Nokia. All the other retailers are keeping the same price suggesting it hasn't been cut by Nokia

DomZ said,

It's a retailer that is cutting the price not Nokia. All the other retailers are keeping the same price suggesting it hasn't been cut by Nokia

Microsoft and co need to compete on price, this is something Android phones are dominating on.

Windows Phone 7 is nice, but with IE9, Bing integration, no offical tethering and storage but what Microsoft allow you I've had enough of it. Good to see they've dropped in price so hopefully give Microsoft a reason to support more.

I don't see what's wrong with IE9 or Bing integration on Windows Phone. IE9 works well as a mobile browser. The important thing is it renders properly. As for Bing-it's a search engine, and it does its' function. If you want to use google-just open that up in IE and search away.
Tethering support is there, though as far as I know either the carrier and/or manufacturer need to enable the option. This is one of the reasons why I windowbroke my Omnia. As for storage-with WP8, you're going to get support for expandable storage, so that won't be an issue for much longer.

SPARTdAN said,
Windows Phone 7 is nice, but with IE9, Bing integration, no offical tethering and storage but what Microsoft allow you I've had enough of it. Good to see they've dropped in price so hopefully give Microsoft a reason to support more.

- HTC Radar supports tethering
- IE9 Mobile is very good and smooth, you never used it so stop whining, it's better than Opera Mobile for Android when it comes to compatibility and snappiness
- MS gives you additiona 25GB of free space with SkyDrive

FoxieFoxie said,
- MS gives you additiona 25GB of free space with SkyDrive

What he meant is that you can't put any type of files on that 25GB, but the phone doesn't support them either, so I still don't see his point.

hmmmm, was about to pick up a 3DS for my little brother for his birthday, but this may be a better choice as he's still using an old school Nokia that could do with replacing.