Nokia Lumia 928 now free with two year contract on Verizon Wireless

In May, Verizon Wireless launched its latest Nokia Windows Phone 8 smartphone with the exclusive Nokia Lumia 928. At the time, Verizon sold the smartphone for $99 with a new two year contract.

On Monday, Verizon permanently lowered the price of the Lumia 928 to free, again with a two year contract, less than three months after it was introduced. Verizon even used the free price point for the phone in a new commercial that began running on US TV networks on Monday night, which shows that the company is still highly supportive of the phone and of Windows Phone 8 in particular.

Just a reminder: the Lumia 928 is Verizon's variant on the older Lumia 920, with a 4.5 inch display, a 1.5 GHz dual core processor, 1 GB of RAM and 32 GB of on-board storage. The smartphone's biggest selling point is its 8.7 inch PureView rear camera which Nokia has promoted quite a bit in the last few months, showing that its low light images are superior to photos taken with the iPhone 5 and Galaxy S4.

Nokia has already announced that it plans to offer its advanced Pro Camera software package that's included with the Nokia Lumia 1020 to the Lumia 920, 925 and 928 devices via a future software update, which will give owners of the now free smartphone even more extra value.

By the way, the older Verizon version of the HTC 8X, which also runs on Windows Phone 8, is now free with a two year contract.

Source: Verizon | Image via Verizon

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12 Comments

derekaw said,
Is this what happens to a flagship phone that is selling well?
No - this is what happens to a phone which upgrade will be presented in 1-2 month. Maybe they should have had the phone ready not half a year to late

derekaw said,
Is this what happens to a flagship phone that is selling well?
Having it for free doesn't mean Verizon isn't making money, in fact by having it free you could say they'll get more people to sign up to their 2 year contracts. Besides the Lumia 822, which they've had longer, is sold on a 2 year deal for $20. So what's that say?

-adrian- said,
No - this is what happens to a phone which upgrade will be presented in 1-2 month. Maybe they should have had the phone ready not half a year to late

That's Nokia's fault with their AT&T exclusives. Still, I'm glad Verizon went ahead with a 928 anyways.

derekaw said,
Is this what happens to a flagship phone that is selling well?
It can if the costs drop, for example, due to containing hardware that's been around a long time and can be produced in quantity for much lower prices.

derekaw said,
Is this what happens to a flagship phone that is selling well?

When it released, you could find it for $29 on NewEgg, and $49 on Amazon. This isn't a massive reduction considering how Verizon's contract costs offset the phone's price.

-adrian- said,
No - this is what happens to a phone which upgrade will be presented in 1-2 month. Maybe they should have had the phone ready not half a year to late

Nice so you are saying the Note 2 should be free soon? The Note 3 is being released next month or October.

Thanks, I think I'll hold out for this better free device.

Not sure where you are from but you get that phone already for free on contract in UK on orange and vodaphone .. so .. yes.. but i am not sure if you understand the point of a contract and free devices

-adrian- said,
Not sure where you are from but you get that phone already for free on contract in UK on orange and vodaphone .. so .. yes.. but i am not sure if you understand the point of a contract and free devices

I'm in America. VZW users. And yes I understand it perfectly well. Which is why I said the device is free. Technically that's true. I can pay $199 or nothing and still pay the same amount on my contract. And no the Note 2 isn't free on VZW.

They only do that when they have devices that don't sell. The Note 2 will probably be $99 soon.

DarkNet said,

I'm in America. VZW users. And yes I understand it perfectly well. Which is why I said the device is free. Technically that's true. I can pay $199 or nothing and still pay the same amount on my contract. And no the Note 2 isn't free on VZW.

They only do that when they have devices that don't sell. The Note 2 will probably be $99 soon.

Verizon does usually lower the price of older models quite a bit when an upgrade is coming, even if they're selling. For instance, an iPhone will drop from $199 to $99 when the next version is coming out.

With the Lumias being significantly cheaper, and deals already available on other carriers and rebates on Verizon, they didn't really have anywhere to go but from $99 to free.

Also, the Lumia 928 has been out of stock for the last few days on verizonwireless.com, so it's not like they were sitting on a ton of unsold phones.

thomastmc said,
Also, the Lumia 928 has been out of stock for the last few days on verizonwireless.com, so it's not like they were sitting on a ton of unsold phones.

Source for the past few days. Or was it sold out today because it was free? Without a source, it's hard to determine what you are saying is true.

DarkNet said,
Source for the past few days. Or was it sold out today because it was free? Without a source, it's hard to determine what you are saying is true.

Initially selling for $99, the phone's price was chopped to zero on Monday. Verizon naturally requires the usual two-year contract.

But before you get ready to sign a deal, Verizon's Web site currently says the phone is temporarily out of stock. CNET contacted the carrier to see when the phone might be available again online and if and where consumers can find it at Verizon retail stores.

http://news.cnet.com/8301-1035...a-928-now-free-via-verizon/

Whether they sold out Monday just through word of mouth, or overnight as the story broke, they couldn't have been sitting on so many phones that they actually just needed to make them all free to get rid of them. They had to restock the very next day.

So, if it were true that they had loads of stock and the phone was just totally unwanted and not selling so they panicked and made it free to unload their worthless stock, imagine how many thousands of Windows Phones went out into the market in that one day.

Either way, it shows that demand and/or over supply is not much of a problem for the Lumia 928.

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