Nokia tries to slam iPhone 5 with sloppy infographic

Surprise, Nokia doesn't want you to buy an iPhone 5. That is an obvious statement as the company has recently announced, but yet to provide a release date or price, the Lumia 920 which will go head-to-head against the iPhone 5 when it hits retail.

The Lumia 920 offers up a compelling feature set that bests the iPhone 5 in many regards and Nokia has highlighted those with its latest infographic. The graphic points out all of the features where the Lumia 920 bests the iPhone 5, which is in quite a few areas admittedly, but considering we don't have a release date or price for the device, the graphic is nice, but it only reminds us that we can't have the device, yet. 

 

 

One other factor that the infographic provides is that it appears to confirm the cyan Lumia 920. If you look at the bottom right side of the graphic, you will see that it says 5 colors available but actually shows 6 devices with the cyan color being present. We should note too that the text of the "5 colors" box does not align to the graphic as red is not present but purple is also shown but not mentioned; Looks like Nokia staff may not know the difference between the Lumia 820 and 920 as pointed out on Twitter, they swapped the images. There are also other inconsistencies within the graphic such as the accessories box shows items that are not included and the charging port information is heavily slanted (albeit not 100% wrong).

 

For this being an official Nokia graphic, it is quite sloppy on information.

Editors Note: We updated the title, Nokia apparently rushed this item out the door without proper review.

Source: Twitter

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There are a few places Lumia 920 clearly does beat iPhone 5. Such as:
-pixel density
-screen brightness
-wireless charging
-screen size
-Nokia Maps. iMaps are really bad.

And I would also say the operating system.

I think they are trying to keep people from buying the Iphone5. Which they need to do.but they need pricing and a date. I am still using the original Droid so I am due for a new phone but I already chose the Iphone5 over the G3. I am pretty sure there will be many more accessory for the Iphone5 than just 1pair of headphones (included).

I know this is marketing but it is sketchy at best

Nokia needs to fire someone at the top for this type rookie crap. They need a full stop on press releases until they get the right policing processes in place. Someone just doesn't give a **** and needs to go.

They did not mention that the Nokia is made of plastic and is very heavy. They should put that in there somewhere.

Nokia = dead company

Apple = most valuable company in the world.


Nice try nokia.. i just forget how much for u last shot on the market ? ohh yeah .. i remember now, u just announced a product with no price and no release data available

hahaha..

nokia ure just as c*** as $ony.

at last i loved my chrome back in the years.

RIP nokia !

The 920 looks amazing. What are you on about?!?! Why dont you want an open market of hardware? Do you understand that loving a COMPANY to rule you with an iron first is just retarded.

tester.br said,

Nokia = dead company

Apple = most valuable company in the world.

Apple was once a dead company too, until Microsoft revived them with cash.

After the faked 920 pictures and movies fiasco I thought Nokia were going to fix this stuff and stop producing wrong and misleading info releases?

Last I checked, isn't Apple making the big bucks while Nokia is on welfare with Microsoft? Nokia might want to hush until they can catch up.

Don't need any random info graphic.
Just show whatever mobile map app you're using on your WP7/Android phone side by side with the atrocious Apple Maps, there's no way it can't be worse that Apple's crappy app.

It always the same with Nokia.... the wait goes on and on and in the end people buy what's available, not what Nokia is promising.

• Camera - 0.7 MP means nothing - especially when you have to lie about what it can do in your advertising
• UI - ‘sensitive touch screen' vs ‘super sensitive touch screen'. Anything to quantify that Nokia? Or is it just ‘Super' because you branded it that way?
• Design (which is the wrong word, they should have used ‘funtionality') - You can combine apps into collections on the iPhone just fine thanks… and they don't take as long to open with an Apple A5/A6 processor.
• Design and colour - I don't need a yellow, purple or blue phone thanks… and by the way, multi-coloured gadgets? I think you'll find Apple invented that.

Noel Mellor said,
• Camera - 0.7 MP means nothing - especially when you have to lie about what it can do in your advertising
• UI - ‘sensitive touch screen' vs ‘super sensitive touch screen'. Anything to quantify that Nokia? Or is it just ‘Super' because you branded it that way?
• Design (which is the wrong word, they should have used ‘funtionality') - You can combine apps into collections on the iPhone just fine thanks… and they don't take as long to open with an Apple A5/A6 processor.
• Design and colour - I don't need a yellow, purple or blue phone thanks… and by the way, multi-coloured gadgets? I think you'll find Apple invented that.

Have you tried pure view IRL? because i have tried 808 and it is amazing, iPhone cant even touch its performance, i am sure Lumia 920 will have same performance.

If you bothered to do some research about super sensitive Touch screen you will find that it can be used with gloves or nail or pen anything.

Design : Same boring iphone design from past couple of years, On the other hand nokia introduced lumia series with really awesome designs proving that you dont need to steal designs to beat iPhone's design.

Design and color, umm you dont need =/= everyone. I for one would love to have Cyan phone. And lots of Lumia users i know have different colored lumia's. And No, Apple dint invented that, it was available long before that.

tl;dr Stop bieng a blind fanboi.

Noel Mellor said,
• Camera - 0.7 MP means nothing - especially when you have to lie about what it can do in your advertising
• UI - ‘sensitive touch screen' vs ‘super sensitive touch screen'. Anything to quantify that Nokia? Or is it just ‘Super' because you branded it that way?
• Design (which is the wrong word, they should have used ‘funtionality') - You can combine apps into collections on the iPhone just fine thanks… and they don't take as long to open with an Apple A5/A6 processor.
• Design and colour - I don't need a yellow, purple or blue phone thanks… and by the way, multi-coloured gadgets? I think you'll find Apple invented that.

Crappy graphic or not, Nokia has legitimate hardware advantages.


You bring up, "because you branded it that way?" Really? What is the Retina Display, just a made up term that MEANS NOTHING. It is not a technology, nor are the actual 'displays' Apple slaps this name on even the the 'best' screen technology. There are displays out there with better horizontal viewing, more contrast, better color definition, and faster refresh rates. Yet people see 'Retina Display' and think it is pretty and magical, and is nothing but a made up word for whatever Apple is slapping in the current device.

There is also the low information aspect, and if you remember, most Apple users were screaming about Retina display being so uber awesome, and not even knowing what it meant. So low information marketing is what people respond, and putting up technical numbers gets overlooked.

Sure Nokia should put out the numbers on the features, but for a general consumer sheet, the numbers mean nothing.

I have watched people literally look at tech numbers and the screen and yet fall for the 'uber awesome Retina display', because the technical numbers mean nothing to them, even when they can see the other phone has a better display, they are jaded by the Retina marketing.

The screen on the Nokia is 'super sensitive'. This has been true of other phones and devices as well, but it is hardly talked about.

The touch screen on all the iPhones and iPads are rather low resolution 'touch' input devices. This is why the iPad was able to be as cheap as it was, because the competing TabletPCs at the time required a higher resolution and Stylus capable screen in addition to high resolution touch.

To put the screen touch 'quality' into comparison, the ZuneHD was a higher resolution input touch screen than the original iPhone, and technically is still a higher resolution input screen technology than the iPhone5. It supported several points of input along with 'size' of input point, so it could do interpreted pressure sensitive input.

There have been a lot of other phones that have really high quality touch screen technology, some even having 10 points of input and being far more responsive and accurate down to the sub-pixel level. A few of the 'pen' Android devices have talked about it a bit, but overall it is not a common topic and other than a few grid tests for tracking is barely talked about. (BTW Grid tracking is a horrible test for touch devices, as the continuous tracking is compensated on lower resolution input screens, making them look more 'smooth' and consistent, when they are not.)


It is time Nokia and other that have are using higher quality screens to talk about it, and take it to Apple. Not only in display quality and resolution and contrast and viewing angle but also the input aspect of the devices.

Nokia hasn't got what deserved. I don't know what's with apple. I have a Lumia 900 and I Love it. Although I know it will not be upgraded to WP8. Its a great phone. durable, I dropped it couple of times on concrete nothing happened but a minor scratch if it was iphone or galaxy it was almost unusable. Thumbs up for Nokia

onedrummer2401 said,
What's up with live tiles? They have medium, small and large, and then some there by three square?
Dunno about the 3x3 zones (never really noticed them before ) but it is a feature of the new Start Screen in WP8 and WP7.8

georgevella said,
Dunno about the 3x3 zones (never really noticed them before ) but it is a feature of the new Start Screen in WP8 and WP7.8

I knew about the resizable ones, but there aren't any that are a ninth of a tile like that.

tom5 said,
I think Nokia should shut up because as for now the 920 is only on paper and not on sale.

Steve Ballmer carries two of them with him at all times.

Enron said,

Steve Ballmer carries two of them with him at all times.

Do you really believe Ballmer paid for them.....? :-)

"Could this be a simple mix up, sure, but seeing as it is official Nokia marketing material and the color is clearly under the Lumia 920 banner, this might be yet another confirmation that the cyan Lumia 920 is inbound as well."

The image in the lower right above that caption looks like it is showing backplates for the Lumia 820.

Iridium said,
Why is it that every manufacturer caters to the US even if the US only makes up 5% of the worlds population. The augmented reality shows miles, why not km?
http://arnab.org/blog/world-ma...ies-not-using-metric-system
The person using it in the images I've seen are in the US. That's not to say that it wouldn't localize the unit of measure by the country you're using it in or provide a way to select a unit of measure preference.

Overall though, I agree with your assertion that the US should get with the rest of the world and standardize or at least have an overlapping standard for metric units. I live in the US, and I think in our measurement system and I realize there would be a huge monetary impact of changing, as well as having to convince the populace that it's the right thing to do. I for one would totally go for it.

testman said,
You do know the UK also uses miles, as do a lot of other countries?
Because the US inherited the British Imperial system from the British in our colony days. I believe every unit we use here (plus more) exists or at one point existed in British imperial system of weights and measures. I'm pretty sure the British still use Metric and imperial units interchangeably.

Enron said,

5% of the worlds population but I'm sure a much higher percentage of the world's money.

It does not matter: in the US the carriers racket control the market. In many other Countries customers buy without contract.

Enron said,
I highly doubt Nokia could have produced this. It's full of typos.

But we get it, Lumia 920 > iPhone 5.


My thoughts exactly. There's no way Nokia would produce such a low-quality infographic.

Aethec said,

My thoughts exactly. There's no way Nokia would produce such a low-quality infographic.

Agreed. I agree with the data displayed, but my god is it done horribly...

Can't wait for it either. I do think it sucks the Lumia 920 doesn't come with a charging plate though. Bit scared it won't come cheap.

.Neo said,
Can't wait for it either. I do think it sucks the Lumia 920 doesn't come with a charging plate though. Bit scared it won't come cheap.

Yeah, that's a bit of a downer for me too.

.Neo said,
Can't wait for it either. I do think it sucks the Lumia 920 doesn't come with a charging plate though. Bit scared it won't come cheap.

I think Nokia will do lots of deals and some will include the charging mat. They had similar promotions for the Lumia 800 that included headphones.

Accessory part is wrong

Charging part also wrong, the Nokia phone doesn't come with the charging mat, you have to use a cable like everyone else

Rudy said,
Accessory part is wrong

Charging part also wrong, the Nokia phone doesn't come with the charging mat, you have to use a cable like everyone else

Charging part isn't wrong, the hardware needed on the devices side is built in, whereas if you wanted to do the same with the iPhone, you'd need a bulky case

/I believe that is the point they are trying to make

Rudy said,
Accessory part is wrong

Charging part also wrong, the Nokia phone doesn't come with the charging mat, you have to use a cable like everyone else

Ya, thats some bs to advertise it that way, especially after my 900 didnt even come with headphones.

Rudy said,
Accessory part is wrong

Charging part also wrong, the Nokia phone doesn't come with the charging mat, you have to use a cable like everyone else

it said the wireless charging was built in, so its capable, where as the iphone is not capable of doing it

Rudy said,
Accessory part is wrong

Charging part also wrong, the Nokia phone doesn't come with the charging mat, you have to use a cable like everyone else

It's an advertisement by stretching the truth. It's not honest, but they would tell you technically the capability is built in. But from a consumer standpoint, that ad is a misrepresentation.

It also doesn't come with the JBL speakers and the Bluetooth headphones. I think this is some fan-made material posted by Nokia. There are too many typos for this to be official Nokia marketing. You can question whether or not they made the right choice by posting this through official channels.

Rudy said,
Accessory part is wrong

Charging part also wrong, the Nokia phone doesn't come with the charging mat, you have to use a cable like everyone else

Accessory part is wrong because implies something included in the box, not so about the charging because it talks about possibilities (using always iPhone as base example)

Sraf said,
Charging part isn't wrong, the hardware needed on the devices side is built in, whereas if you wanted to do the same with the iPhone, you'd need a bulky case

/I believe that is the point they are trying to make


It's still misleading advertising.

Sraf said,

Charging part isn't wrong, the hardware needed on the devices side is built in, whereas if you wanted to do the same with the iPhone, you'd need a bulky case

/I believe that is the point they are trying to make

It does not include the charging mat, its an extra purchase / accessory

DKAngel said,

it said the wireless charging was built in, so its capable, where as the iphone is not capable of doing it

Yeah, pretty clear I think... lol

MikeInBA said,

Ya, thats some bs to advertise it that way, especially after my 900 didnt even come with headphones.

I can read 920 on the ads. Just saying.

.Neo said,

It's still misleading advertising.

Yea, kinda funny isnt it? Advertising wireless charging but not delivering it with the phone. Also like how the put the iPhone charging, talking about the adapter, because you wouldn't use the new cable you got with the phone.

I also like how they point out how they have a higher resolution... Because that'll matter a whole lot when you already have a higher pixel density than our eyes can perceive anyway, at that point the pixels won't really change a whole lot...

Rafyelzz said,

Accessory part is wrong because implies something included in the box, not so about the charging because it talks about possibilities (using always iPhone as base example)

I agree it is misleading, but I will bet that it comparing what you get for the same cost, not what is in the box.