Nokia's Ovi Store serving over 7 million downloads a day

For those who may not know, Nokia has a mobile app store. It's called Ovi, and it is designed for the Symbian phones that Nokia makes. The Ovi Store has reached over 7 million downloads per day. Well actually, it's 7.62 million downloads per day, according to their blog. How did this come about? Apparently there is no longer an account requirement for free applications, making it easier for individuals to use Ovi Apps. Why would they do this? Ovi is being out performed by other app stores, like Apple's iOS App Store, which has over 32 million downloads per day. Even though they are ahead of Blackberry and Windows Phone 7, it is not much consolation for Nokia when they are so far behind the iOS App Store and the Android Market.

There is another tidbit of information as well. India had the highest number of mobile downloads, making it the top country by downloads. India apparently has one of the largest user bases for the Symbian OS right now. Considering Symbian is supposed to be a dead OS, the app store seems to be lively. Why Nokia would decide to release all of this information now is a real puzzler, as Nokia is expected to transition to Windows Phone 7 later this year. However, for those with Symbian devices, you can check out the Ovi Store right here.

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18 Comments

-Himanshu- said,
Yep, I use it regularly!

I don't know if its random, but on 2 occasions I've been able to download some paid apps & games (doodle jump & assassins creed come to mind) free of charge. it was part of an special offer or something.

Why Nokia would decide to release all of this information now is a real puzzler
Maybe because they will be merging the ovi store with the app marketplace for their WP7 devices

gzAsher said,
Maybe because they will be merging the ovi store with the app marketplace for their WP7 devices

would they call it the Ovi 7 store? or the WP Ovi Store?

jwoodfin09 said,

would they call it the Ovi 7 store? or the WP Ovi Store?

Nokia is in the process of rebranding their Ovi services to the bigger Nokia brand.

jwoodfin09 said,

would they call it the Ovi 7 store? or the WP Ovi Store?
Would this App Store be limited to only Nokia's hand-sets or for all WP7 handsets?

OVNI? lol
I have been using this on my N8, so far, this QT app is stable, but the variety of apps isn't so welcoming. The 7 Mil downloads are mainly from developing countries, me think.

Most indians dont like to spend much on a phone, and only Nokia offers good phones for those with a tight budget. But slowly this trend is changing, as i've been the budget phone users switching to low cost android devices made by Samsung, HTC or LG. HTC Wildfire is gaining good popularity from what i've seen. IMO Indians will start prefering Samsung over HTC.
(PS: Blackberry is VERY popular with the ladies)

They've been reporting Ovi store growth stats since its inception. Nothing unusual or new.

Nokia & Symbian is popular in India because they are the only one who cared for this market and responded to its needs since the late nineties and whenever they didn't, they got flacked like their late entry into dual sim market. Earlier they had the company of Sony Ericsson who seem to be gone into oblivion after they stopped producing their UIQ devices. In the recent years Samsung seems to be the only other company committed to this market with simultaneous release of their products here along with other international markets. Also Nokia devices have a reputation for being sturdy and they are still the most trusted brand here.

liju said,
They've been reporting Ovi store growth stats since its inception. Nothing unusual or new.

Nokia & Symbian is popular in India because they are the only one who cared for this market and responded to its needs since the late nineties and whenever they didn't, they got flacked like their late entry into dual sim market. Earlier they had the company of Sony Ericsson who seem to be gone into oblivion after they stopped producing their UIQ devices. In the recent years Samsung seems to be the only other company committed to this market with simultaneous release of their products here along with other international markets. Also Nokia devices have a reputation for being sturdy and they are still the most trusted brand here.


For us, however, it is big. We never hear the stats, at least in the US. Nokia devices are sturdy. I have one.

I am only guessing, but i think that a bit more software is downloaded from ipmart, dotsis or other warez forums by Symbian users than iOS users. That's why AppStore has 32m downloads and Ovi only 7m

Every month the Ovi Store stats are reported. The author sounds like he doesn't know anything about Ovi or Symbian.

Anyway, there is at least 20 million downloads of Symbian apps (free and paid) off forums every day.

Sacha said,
Every month the Ovi Store stats are reported. The author sounds like he doesn't know anything about Ovi or Symbian.


Plus one. This really isn't a "puzzler".

Quite impressive, I guess the Ovi Store has come a long way since I used it on my old N95 as imo it didn't have anything worth while on it?

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