Ouya ends Kickstarter campaign with ~$8.6 million funded

In July, the makers of a new game console launched their Kickstarter fund raising campaign. The console was called Ouya, and it was conceived of as a tiny hardware device, running a version of Android, that would download game titles and cost just $99.

Apparently, a lot of people like that idea. Last night, the Kickstarter campaign for Ouya ended with nearly $8.6 million raised, well above the goal of $950,000. In between the start and end of the campaign, Ouya has announced that the console will have support for up to four controllers at once, games coming from big publishers such as Namco Bandai and Square Enix as well as smaller indie developers, and support for streaming services such as OnLive.

People who backed the Kickstarter campaign will receive their Ouya consoles in March 2013. The company has now started taking pre-orders for non-Kickstarter backers at its official website and will ship those consoles in April 2013. People who pre-order the Ouya now will have to pay a little more. The company is charging US orders $109 for a console plus one controller, all the way up to $199 for the console and four controllers.

Source: Ouya Kickstarter page | Image via Ouya

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Pre-Ordered mine, going to read up on game programming again, haven't made one since college. And BTW microsoft has that xna programming thing which is like 99$ a year so I could play my game on the PC but it wasn't worth it to my to pay MS extra money to play it on my xbox. With the OUYA though it'll be free.

This is going to be one of those big internet talk about stuff but when it comes to the market, the average Joe will not buy it.

ACTIONpack said,
This is going to be one of those big internet talk about stuff but when it comes to the market, the average Joe will not buy it.

I think if it tries to compete with gaming consoles, it'll fail miserably and you'll be right.

However, if it markets itself against Apple TV and Roku (similar price points), it's a no-brainer. I love my Roku in all kinds of morally questionable ways, but there's no financial tie-down with the Roku (it doesn't really come with an ecosystem, so to speak), so when the next gen Roku comes around, it'll be that vs. the Ouya (maybe).

If the Ouya is as easy to navigate as a STB as the Roku (and as immediately responsive), I'm sold.

This is going to be a pretty cool media streaming device, I will use it for that and onlive, it will also be fun to play the ported android games. for 99$ it really is not a major investment and I would not expect next gen console like experiences.

A nice indy console with alot of media streaming capabilities, which is a good deal for the price.

People should stop thinking this is direct competition for nin, sony or MS. It's not and does not need to be.

Now show me the games. And better ones I'd actually want to play not some "new" dumb zombie stuff and Nintendo rererereleases. Currently, the only premise of this thing I see is to demonstrate in public a countercultural kind of punch in the nuts to MS and Sony giant empires. Both, admitedly, do treat people like crap and don't want to befriend indies, too, but taking them down will require more than "One Console Per Child" idea, especially when new developments of X720 and PS4 will be actually announced.

They're not trying to compete with consoles and computers. They're going for a niche market. Pretty much trying to create a new one. The creator said that she loved the games that are being developed for phones, but wanted to bring it back to the familiar tv setting with a controller. And the mobile gaming environment is great for developers because it's easier for a developer to produce and publish their games. That's why this came to be. It's not powerful enough to compete against consoles and computers. What they're trying to do is entice would be developers that want to develop for consoles but cant afford to to develop for their platform.

morden said,
the $109 pricetag somehow seems pretty absurd knowing that a brand new xbox 360 4gb can be purchased for $175...

Yeah, I suppose it does when you put the numbers right next to each other. I mean, I'm certainly not going to buy an ouya, but the idea sounds nice. I'd rather spend my money on more video games for PC or save up for a surface or something like that.

morden said,
the $109 pricetag somehow seems pretty absurd knowing that a brand new xbox 360 4gb can be purchased for $175...

You have to remember Ouya won't make as much money off of game sales as much as MS does...

Tekkerson said,

You have to remember Ouya won't make as much money off of game sales as much as MS does...

that's true but how this considers a customer who sees the two proucts next to each other? customer only sees the price tag

and of course there are the home entertainment options on xbox...

morden said,

that's true but how this considers a customer who sees the two proucts next to each other? customer only sees the price tag

and of course there are the home entertainment options on xbox...


Ouya will support XBMC and PLEX.. So actually I'd say it's better on that end..

Side by side.. ya not much to see, but price out some games.. $60+ for Xbox games, and probably $15-20 [ or much much less ] for Ouya games.. Hummmmm..

But that said, they aren't really competing directly against eachother.. the Ouya won't come close to matching the 360 in graphics.. but it will be ideal for the more casual gamer..

very little..have u ever r&d a technical product? ever taken a chance and risked everything you own on an idea? didnt think so...get back to your occupy protest

rhianntp said,
very little..have u ever r&d a technical product? ever taken a chance and risked everything you own on an idea? didnt think so...get back to your occupy protest

Hm? Was this a deleted comment or something?

rhianntp said,
very little..have u ever r&d a technical product? ever taken a chance and risked everything you own on an idea? didnt think so...get back to your occupy protest

Risk everything they own? They are risking $8million of other people's money on this.

rhianntp said,
very little..have u ever r&d a technical product? ever taken a chance and risked everything you own on an idea? didnt think so...get back to your occupy protest

This is the comments section version of the schizo talking to the voices in his head.

1) Ouya Kickstarter page results in 404.
2) Hmm...interesting. So, people who paid $109+ on kickstarter don't get consoles?

There's a lot of hype around this product. I'll wait for reviews before pre-ordering.

tsupersonic said,
1) Ouya Kickstarter page results in 404.
2) Hmm...interesting. So, people who paid $109+ on kickstarter don't get consoles?

1) Try again. Mine doesn't 404
2) What would make you say that? Why did you say $109+? It's $95+

KSib said,

1) Try again. Mine doesn't 404
2) What would make you say that? Why did you say $109+? It's $95+
Still 404's, even after clearing cache.

Anyways, ok, the article made it sound like pre-orders would have to pay more... "People who pre-order the Ouya now will have to pay a little more. The company is charging US orders $109 for a console plus one controller, all the way up to $199 for the console and four controllers." It wasn't very clear.

You're right it's not very clear. It makes it sound like pre-ordering costs more than just waiting for the console to release.

KSib said,
You're right it's not very clear. It makes it sound like pre-ordering costs more than just waiting for the console to release.

When they say pay more, what they mean is more than the backers.. backers got their console starting at $95 and then $99, I forget what the cost was for the one with two controllers and such..

I don't think they started a retail price yet..

what said,
Amazing stuff, though I wonder how much of that $8.6m will end up in the founders' back pockets.

A lot if they have decent accountants