PS Vita sales continue to plummet in Japan

December 17 was the launch date for Sony's new PS Vita portable console in Sony's home country of Japan. The first two days of sales were very high with reports that 321,000 units of the PS Vita were sold in that time period. However, sales reportedly took a big nose dive in the next week, as much as 75 percent lower than the launch week.

Now comes word that sales of the PS Vita are continuing to drop in Japan. Andriasang reports that according to stats provided by Media Create, the PS Vita sold just 18,361 units in Japan for the week ending January 15. That compares to sales of 42,915 units from the previous week. The PS Vita is now being outsold by the older but cheaper PSP portable console. It has sales of 22,538 units for that same week.

This situation parallels 2011's launch of Nintendo's 3DS portable system. Both the 3DS and the PS Vita were expensive and didn't have a lot of "must have" games when they launched. The 3DS started out well but sales quickly slowed down and Nintendo decided to cut the 3DS's price down substantially before people started buying it.

Sony may be forced to quickly make a price cut if sales of the PS Vita continue their downward spiral. Meanwhile, the launch of the US and European versions of the PS Vita continue as planned for February 22.

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I haven't really liked Sony since the Discman. But the PS Vita looks like some really nice hardware. Too bad it is priced so high .

Doesnt bode well for them really, Japan was always their strongest market. Will be interesting to see how it fares in the US and EU.

Mando said,
Doesnt bode well for them really, Japan was always their strongest market. Will be interesting to see how it fares in the US and EU.

Generally, they always did one notch less, out of Japan.
So, it's a bad sign.

FMH said,

Generally, they always did one notch less, out of Japan.
So, it's a bad sign.

Actually they've always held very, very strong in Europe.

There are lots and lots of nuts out there who would buy anything Sony throws at them at any price. Some people are saying its high price cause of R&D well the number it sold in japan they made a profit of over $45 million dollars already, I hardly think they spend more than that.

Neo003 said,
There are lots and lots of nuts out there who would buy anything Sony throws at them at any price. Some people are saying its high price cause of R&D well the number it sold in japan they made a profit of over $45 million dollars already, I hardly think they spend more than that.

I know its not on the same scale but Windows Vista took $10bn to develop according to some sources, going back to the Vita I'm fairly sure it cost more than $45mn to develop.

Neo003 said,
Some people are saying its high price cause of R&D well the number it sold in japan they made a profit of over $45 million dollars already, I hardly think they spend more than that.

Have you seen the income of CEO's these days? The Vita profits will all be in his pocket.

Anyone who has ever used one, other than the journalists who seem to be biased and claim it to be the new messiah it seems, would know that the device feels awkward and even briefly tapping the back of the device registers as a movement which can be a hindrance in some the games. The proprietary memory storage as already mentioned is a huge factor as it costs 3-4 times at least than a comparable freely available storage card. The 3G connectivity was supposed to be free, and now they are charging a monthly amount for it. It costs at lesast £229 for the wi-fi version, for that you can get a proper console and a few games. They are essentially pushing an updated go again which was a total failure.

KingCrimson said,
What they didn't say is iPod Touch sales are skyrocketing in Japan because it's a superior gaming experience and it has apps!

A Touch is NOT a game console. Never was nor will it ever been one. It's a totally different market.

Damn, don't tell my kids that, they LOVE playing their app games on both of their iPod Touch players.

ahhell said,
A Touch is NOT a game console. Never was nor will it ever been one. It's a totally different market.

ahhell said,

A Touch is NOT a game console. Never was nor will it ever been one. It's a totally different market.


Totally different device categories, but sales in one category do cannibalize sales in another.

KingCrimson said,
What they didn't say is iPod Touch sales are skyrocketing in Japan because it's a superior gaming experience and it has apps!

Most of the games on the iPod Touch are crap! the games are so unpolished and will cater to a person with an attention span of a 6 year old. I have yet to find any games for it that I thoroughly enjoy playing.

Xilo said,
Vita has the same sales as the 3DS did in Japan when it was released...

No it doesn't. I suggest you look up some numbers before you keep posting that. For starters, the 3ds sold out its entire initial shipment pretty much in the first day. Something it took the vita about a month to do. And another thing, within 1 month the vita has dropped to below 20k units sold in a week in japan. An event that took the 3ds about 2.5 months to do.

Now i know it's the neowin way to love sony(or ms) but there comes a point where even sony fans have to acknowledge their system is doing badly.

Maybe it is just me, but my sense is that handheld portable gaming is on its last legs. With smartphones and tablets on the rise, there is just less need for handhelds. Portable gaming is going to die out like iPods and digital cameras. Once smartphones integrate the same fuctionality, people no longer need the extra devices in their pockets.

jasonon said,
Maybe it is just me, but my sense is that handheld portable gaming is on its last legs. With smartphones and tablets on the rise, there is just less need for handhelds. Portable gaming is going to die out like iPods and digital cameras. Once smartphones integrate the same fuctionality, people no longer need the extra devices in their pockets.
Personally the only dealbreaker for smart phone being my main portable gaming platform is the lack of hardware controls. The only phone that I would consider to replace my PSP and 3DS is the xperia play from Sony but unfortunately it doesn't run my OS of choice....so for now I'll be buying a Vita in Feb

jasonon said,
Maybe it is just me, but my sense is that handheld portable gaming is on its last legs. With smartphones and tablets on the rise, there is just less need for handhelds. Portable gaming is going to die out like iPods and digital cameras. Once smartphones integrate the same fuctionality, people no longer need the extra devices in their pockets.

Smartphone gaming really is another type of market, for a different type of games. The touch screen controls on smartphones really suck (in my opinion) for doing traditional core games. With gamepad or similar controls you can play with much more control and precision, and without your finger in the middle of the screen. The only good smartphone design for gaming, or at least going in the right direction is the Xperia Play (which wasn't a big hit, I'd guess).

Comparing handheld portable gaming with smartphone gaming and touchscreen control is like comparing console gaming with facebook gaming. Notice that this is just my opinion. My experience with smartphone gaming is on a Iphone 3GS.

Oh and for every tard that's currently going "Phones > Gaming Handhelds" we had a tard who thought "Consoles > PCs" back when the first-gen XBOXes Playstations etc arrived.

I like many of the games for my Windows phone - and even my previous generic LG phone, but for some games, a physical controller is nice. I like retro games, and a touchscreen controller on a game like Dig-Dug just isn't the same as having a real joystick or buttons. I like feeling the directional pad. On a touchscreen, your finger can slip off the controls and you don't know it. If it wasn't too expensive, I'd even consider a bluetooth controller for my phone for games like this. Not as convenient as having it as part of the device but still would be nice. I still use my PSP stand to hold my phone when viewing videos on it at my desk so using a game controller with that would work for me.

It looked like my post was not being processed so accidentally posted it twice, and I don't see an option to delete it yet. ...so I'm just editing this to say something different and ask for the option to delete my own posts. Sorry...

169.99 would be my sweet spot, that and a more comprehensive game library, never really understood the allure to a new system with nothing to game with it..

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