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	<title>New MPEG format halves file size while maintaining quality</title>
	<link>http://www.neowin.net/news/new-mpeg-format-halves-file-size-while-maintaining-quality</link>
	<description>&lt;div style="float:left;margin-right:10px;"&gt;&lt;img src="http://www.neowin.net/images/news/logos/1854463128h265_medium.jpg" alt="" /&gt;&lt;/div&gt;After the world has grown accustomed to the H264 format which is mainly used for compressing HD video, a new standard is on its way. HEVC should be twice as efficient as H264, with no quality loss &lt;a href="http://www.neowin.net/news/new-mpeg-format-halves-file-size-while-maintaining-quality"&gt;Read more...&lt;/a&gt;</description>
	<author>Rob Schorman</author>
	<pubDate>Wed, 15 Aug 2012 11:17:12 +0100</pubDate>
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