Rumor: Amazon to cut Kindle Fire price by $50

A recent rumor indicates Amazon is considering cutting the price of its Kindle Fire tablet to $149 in order to make room for new tablets. The company is reportedly making an updated 7-inch tablet that will take the current Kindle Fire's place as well as a 10.1-inch tablet.

DigiTimes reports Amazon will slash the Kindle Fire's price by $50 later this year in an effort to expand its market share while also making room for the company's new tablets. The website obtained its information on the price cuts from its sources in Amazon's supply chain. Those same sources stated that Amazon will likely release a new 7-inch tablet with improved specifications around the same time. The new tablet is rumored to have a screen resolution of 1280 by 800, an increase from the current Kindle Fire's resolution of 1024 by 600.

Additionally, Amazon will release a 10.1-inch tablet late this year or early next year, the sources said. Amazon previously rumored to be developing an 8.9-inch tablet, although DigiTimes states production of that model was halted to make room for the 10.1-inch model. DigiTimes also reports Amazon will refresh its Kindle e-book line with a 6-inch model featuring an integrated backlight; the company will refresh its other e-readers as well, although the sources did not provide any information on their new features or specifications.

Source: DigiTimes

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23 Comments

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KF is not a failure. It did not sell as well as Amazon wanted but it still did well. At 150$ it is very tempting tablet.

I love my refurb NC though...I think both of these devices are comparable to each other. This is a good market and look forward to Amazon bringing something new to the table now.

I'm very interested. My GF wants one to just watch videos and play a few games. That's pretty much it, I held off on a Kindle because it was just not good enough and passed on an Ipad because it was just too pricey.

Whoever doesn't get the appeal of tablets to millions of consumers is just a knucklehead.

Melfster said,
Get the regular kindle if you want to read books. These crappy android tablets are useless.

Agreed. There is no comparison to e-ink when it comes to reading a book.

warwagon said,
Agreed. There is no comparison to e-ink when it comes to reading a book.

+1 to that; my wife regrets getting rid of her Kindle 3 and picked a device out of the "yet another Android for the pile" lineup, only uses her for reading and the display is colorful but nowhere near as easy on the eyes.

It's no "iPad killer", but it's fun to play around with when you root and install ICS on it. Maybe give it to your kids to play games on or something?

bjoswald said,
It's no "iPad killer", but it's fun to play around with when you root and install ICS on it. Maybe give it to your kids to play games on or something?

Or maybe just get real computer I sick and tired of people thinking any work can be done with these crappy android tablets.

Melfster said,

Or maybe just get real computer I sick and tired of people thinking any work can be done with these crappy android tablets.

Oh please, my step-son has one and he loves it. He reads books on it, plays games, and watches Amazon Prime videos. It may not be the fastest thing out there but it has its uses. I think Amazon's skin is pretty nice too.

Melfster said,

Or maybe just get real computer I sick and tired of people thinking any work can be done with these crappy android tablets.

Tablets do have legit use. There are something they do better then a computer (portability, quicker, easier access) . There are also other things a dedicated PC does better.

Shadrack said,

Oh please, my step-son has one and he loves it. He reads books on it, plays games, and watches Amazon Prime videos. It may not be the fastest thing out there but it has its uses. I think Amazon's skin is pretty nice too.

Hence, real work!

The funny thing is that I was going to buy one so I could test the port of Tangled I want to do.....Looks like I'll be waiting a bit to see what happens

Deliciously_Random said,
So in other words the entire Kindle Fire effort is going belly-up.

Got it.

Not sure how a price cut translates to the entire effort going belly up to you, but if that were the case, WP should have been dead and buried 2 years ago.

recursive said,
Not sure how a price cut translates to the entire effort going belly up to you

Look at his other comments. And then ignore him.

Deliciously_Random said,
So in other words the entire Kindle Fire effort is going belly-up.

Got it.

MacBook Air has a price cut of $100 this week. It is therefore a failure effort, and should be withdrawn from the market.

Deliciously_Random said,
So in other words the entire Kindle Fire effort is going belly-up.

Got it.


I don't know how you reached that conclusion, however, I don't think Amazon thinks it's doing as well as they'd have hoped.

It's not the premier android tablet, it's not the best in any range, heck, the nook gets more tablet use than the fire does.

And with Microsoft's partnership with Barnes & Noble, and Windows 8 right around the corner, I think Amazon realizes if they don't make a huge splash right now, their brand is going to become the next WebOS.

They made a killing in a world where their only real competition was Barnes & Noble and Borders; In a world where their competition is not only Barnes & Noble, but Apple and Microsoft too, they're quickly being snuffed out. (ba dam cha)

Especially when you consider that their #1 reason for growing so quickly, so fast, was because they were able to undercut brick and morter stores by 30%. Now that Apple gave the publishers the ability to set their own prices, they can't compete on price.

I think they're quite scared.

dr_crabman said,

Look at his other comments. And then ignore him.

--------------------------------------------

http://www.appleinsider.com/ar..._continues_to_dominate.html

http://changewaveresearch.com/reports/2012/tablets-20120604

Demand for Kindle Fire collapses as Apple's iPad continues to dominate

A new survey of potential tablet buyers has found that the Amazon Kindle Fire is "floundering," while Apple's iPad remains the most popular and satisfying choice for consumers.

The new data published on Tuesday by ChangeWave Research comes from a survey of 2,893 North American consumers conducted in May. It has found, once again, that Apple's iPad dominates consumer buying plans going forward.

In the next 90 days, 73 percent of consumers who plan to buy a tablet indicated they will choose Apple's iPad. That compares to just 8 percent who chose the Kindle Fire, and 6 percent who went with the Samsung Galaxy Tab brand.

Though Samsung finished in a distant third, its 6 percent managed to double its share of planned purchases since last quarter. ChangeWave said Samsung is the only manufacturer, besides Apple, who has shown any sign of strength in the tablet market.

Last year, following the launch of the Kindle Fire, ChangeWave found that the $199 device generated impressive demand from consumers, positioning the device to be the first credible competitor to the iPad. But since then, demand for the Kindle Fire has collapsed, as ChangeWave noted that Amazon's device is "floundering."

-------------------------------------------------


Deliciously_Random said,

They're reporting on ChangeWave's results, genius. Did you bother to look at the SECOND link?

1) I saw the second link, but I was asking about the first link, where you are using a link to an Apple enthusiast web site to back up your claims.

2) I assume you are going to just ignore my challenge to your claims of Amazon running ads calling the Fire an iPad killer?

3) What is ChangeWave? Who are they? Who are their backers? Where do they get their funding from? Just because a web site puts out information, should I believe them?

4) Ah, calling me a "genius" - the typical Apple fanboy attack (I thought geniuses was a good thing, being Apple employed a bunch of them). Just fall back on the hater label, and declare the conversation over.

nohone said,

1) I saw the second link, but I was asking about the first link, where you are using a link to an Apple enthusiast web site to back up your claims.

2) I assume you are going to just ignore my challenge to your claims of Amazon running ads calling the Fire an iPad killer?

3) What is ChangeWave? Who are they? Who are their backers? Where do they get their funding from? Just because a web site puts out information, should I believe them?

4) Ah, calling me a "genius" - the typical Apple fanboy attack (I thought geniuses was a good thing, being Apple employed a bunch of them). Just fall back on the hater label, and declare the conversation over.

http://changewaveresearch.com/about-us/who-we-are

You could have looked up all this **** yourself instead of being ignorant.

People around these parts seem to have a hard time with REALITY. And the reality of the situation is that the Kindle Fire is "just ok", and that really isn't what Amazon was shooting for. Look for a big "reset" of the entire platform a few months from now.

Deliciously_Random said,

http://changewaveresearch.com/about-us/who-we-are

You could have looked up all this **** yourself instead of being ignorant.

People around these parts seem to have a hard time with REALITY. And the reality of the situation is that the Kindle Fire is "just ok", and that really isn't what Amazon was shooting for. Look for a big "reset" of the entire platform a few months from now.

Yes, I went to their page, and went to the who we are page. But who are they? This is a no name company that put their page up. I have never heard of them before, they have no reputation, and the only references I can find on the internet are on Apple cheerleading websites linking to where Change Wave is cheerleading for Apple.

But I guess you will just ignore my questions because you are too busy trying to insult people.