Rumor: Apple to launch 12-inch Retina MacBook in 2014

While we wait for Apple to officially launch "Mavericks," its latest OS X update, the company is supposed to be working on some new Mac hardware products for launch in 2014. That's the word from reliable analyst Ming-Chi Kuo of KGI Securities, who sent out a research note today with the claim about Apple's future hardware plans.

9to5Mac.com reports that, according to Kuo, Apple is working on a 12-inch MacBook with a Retina display for a launch in the second or third quarter of 2014. His note claims that the laptop will be thinner and lighter than the MacBook Air; he says the laptop will feature a new clamshell design and will have an Intel processor. The notebook could also cost less than current Apple laptops. Kuo claims that the 12-inch MacBook  could "redefine laptop computing" as the MacBook Air did several years ago.

Kuo's research note also says that Apple will release a new iMac in 2014 that will be cheaper than the current version, which apparently didn't ship as many units as Apple expected. He also claims the sixth-generation iPad will have a higher resolution display but keep the 9.7-inch screen.

Source: 9to5Mac.com | Image via Apple

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I find it amazing how people refer to the retina display on apple products as amazing when, it was when it first launched, but is inferior to other high end mobile displays on the market currently but becuase it has a cool name the millions of ppl that buy it dont have a clue and the few 1000 ppl that know keep quiet!!! brand loyalty guess its as basic human emotion... stick to the thing you think you love!!!

How is the Retina Display inferior? I've yet to see anything better it. The only display that was just as high quality was the screen on the Vaio Z, which no longer exists sadly.

take a look at the specs on amoled and lcd 2 there way better, people think its good cus its got a fancy name but really apple just dont care, theyve done there "special" screen for 2 decades and will let it ride

psionicinversion said,
take a look at the specs on amoled and lcd 2 there way better, people think its good cus its got a fancy name but really apple just dont care, theyve done there "special" screen for 2 decades and will let it ride

It's good because it's good. Not because if the name.

So there's an 11" and a 13" and somehow a 12" will revolutionize things? I was to move to Cupertino just so I can get in on whatever they're smoking. I mean, yeah it sounds like it'll be nice as most of their hardware is but "redefine" is a bit strong. Geez it's just a laptop.

You'd like to smoke what they do at Cupertino for having the wild idea of improving upon the MacBook Air series? I think it's you who've been smoking here.

Not sure what you want to gauge that on because if we're talking about amount sold or customer satisfaction, neither of those are disappointing.

A single 12" Macbook Air to replace the 11" and 13" models would be great. While I love the portability of the 11" it is just that little bit too small whereas a 12" would be that sweet spot as I find the 13" just a tiny bit too big. My perfect Macbook Air would be a 12". Haswell i5 or i7, 8 or 16 GB RAM, 256GB PCIe SSD, 12 hour (or better) battery life, at least 2 USB3 ports and of course a retina display That would be an amazing laptop!

Unfortunately for users like you, I think the idea here would be to have the 12" Retina Air replace both the 11" and 13" as a compromise, and then they'll streamline the lineup.

What kind of hardware can they fit in a Macbook Pro while at the same time being thinner and lighter than the MacBook Air? Isn't the Pro supposed to be higher-end?

How did macbook air 'redefine laptop computing'? It's hardly a runaway hit and is a niche product at best. Unless you are willing to pay for the fact you use an Apple product there really is nothing there to set it apart in any way but asthetics.

paulheu said,
How did macbook air 'redefine laptop computing'? It's hardly a runaway hit and is a niche product at best. Unless you are willing to pay for the fact you use an Apple product there really is nothing there to set it apart in any way but asthetics.

The 2010 Macbook Air basically defined the Ultrabook spec that Intel would later adopt and push all of its partners to try to move towards.

Thin and light designs with good keyboards and trackpads and standard SSDs have become the norm now in higher end laptops.

paulheu said,
How did macbook air 'redefine laptop computing'? It's hardly a runaway hit and is a niche product at best. Unless you are willing to pay for the fact you use an Apple product there really is nothing there to set it apart in any way but asthetics.

Respectfully disagree. The Air was the first ultrabook. Remember that at the time the press was calling it, for a lack of a better word, a luxury netbook, however it was even lighter than a netbook and miles more powerful. This was an idea that Apple itself tried to work on in the past with the ibook g4 12 inches and finally accomplished with the Air.

After the Air Ultrabooks existed.

Stetson said,

The 2010 Macbook Air basically defined the Ultrabook spec that Intel would later adopt and push all of its partners to try to move towards.

Thin and light designs with good keyboards and trackpads and standard SSDs have become the norm now in higher end laptops.

Post hoc ergo propter hoc?

Excuse my French, but JUST "profit wise" my a**, their hardware is bad ass. Being an owner of the late 2012 Mac Mini, the Haswell lineup is about to murder. They're successful all over.

Spicoli said,

Not really. They've never done well with the Mac. All the money comes from the iPhone.


Macs make up 47% of the PC industry's profits, yet account for less than 10% of the market share.

Spicoli said,

Not really. They've never done well with the Mac. All the money comes from the iPhone.

AWilliams87 said,

Macs make up 47% of the PC industry's profits, yet account for less than 10% of the market share.

If you're not counting OS X itself, you've yet to realize how messed up Windows and Linux has gotten, forget about the gaming market. Being a developer, how many devs choose OS X over other OSs?

Mr.XXIV said,

If you're not counting OS X itself, you've yet to realize how messed up Windows and Linux has gotten, forget about the gaming market. Being a developer, how many devs choose OS X over other OSs?


This article and replies are about PC hardware. Apple doesn't try to profit from selling operating systems.

Regardless, it's the OS and its design that has to work with Retina.

And OS X sells for 19.99 for the last 3/4 OS X's. So what does the first sentence of this Article mention?

Spicoli said,

Post hoc ergo propter hoc?


Actually it does not apply at all; Apple was the first one to license the Xerox GUI but it was Windows that conquered the market therefore the success of the Air cannot attribute to coincidental correlation.

sanctified said,

Respectfully disagree. The Air was the first ultrabook. Remember that at the time the press was calling it, for a lack of a better word, a luxury netbook, however it was even lighter than a netbook and miles more powerful. This was an idea that Apple itself tried to work on in the past with the ibook g4 12 inches and finally accomplished with the Air.

After the Air Ultrabooks existed.


Pretty sure toshiba made and sold a thinner laptop before the Air.

-Razorfold said,

Pretty sure toshiba made and sold a thinner laptop before the Air.

Wrong. They were one of the first to take on the Air.

This is the part I'll never understand. I totally get that some people hate Apple and whatnot, and that's totally cool; however, I find the lacking ability to at least recognize some of the achievements of Apple just because they dislike the company to be completely out of place.

Some people really need to quit being so petty.

Mr.XXIV said,

Wrong. They were one of the first to take on the Air.


Really? Macbook air, released 2008. Toshiba Portege R100/200 released 2005.

Macbook air, 0.76 inches thick. R200 0.7 inches thick. Both have external optical drives. But yes the macbook air looks far far better than the Toshiba one.

paulheu said,
How did macbook air 'redefine laptop computing'? It's hardly a runaway hit and is a niche product at best. Unless you are willing to pay for the fact you use an Apple product there really is nothing there to set it apart in any way but asthetics.

But that's the thing. Aesthetics is expensive due to the extra cost in materials and R&D (and of course people interested in design are willing to look at those laptops a bit more than others). And Apple's computers aren't alone when it comes to that. Compare the pricing of MacBook Airs to PC laptops with a focus on design like the Samsung Series 9.

I personally think the Air was pretty groundbreaking when it was released. It was the first truly premium ultrabook that I can recall and its design has seemingly influenced a generation of PC ultrabooks.

Edited by Northgrove, Oct 14 2013, 7:36am :

-Razorfold said,

Really? Macbook air, released 2008. Toshiba Portege R100/200 released 2005.

Macbook air, 0.76 inches thick. R200 0.7 inches thick. Both have external optical drives. But yes the macbook air looks far far better than the Toshiba one.

Why the hell was the Toshiba $2000 though!?

The Macbook Air is 0.68 right now. I know the Razer is 0.66, but why the hell would they imitate the design of the Macbook Pro..

AWilliams87 said,

Macs make up 47% of the PC industry's profits, yet account for less than 10% of the market share.

When you factor in the huge unjustifiable mark up and the fact that its made from slave labor you would have tons of profit everyone did this.

Gotenks98 said,

When you factor in the huge unjustifiable mark up and the fact that its made from slave labor you would have tons of profit everyone did this.

...and everyone does do that. Companies are not charities.

omgben said,

...and everyone does do that. Companies are not charities.


I get that but Apple does it to the extreme. Seriously dont mark something up like 400%+ and expect it to be ok. I know when I bought my mac in 2011 the ram would have been easily $200+. I paid only $50 because I did the upgrade myself. I could see if it had been $100 extra but not $200 extra thats what I mean. For basic stuff like this there does not need to be an extreme mark up. Whats worse is that now that the majority of parts are soldered in they force you bend over and take it on the new macs.

Disagree, even still there are not product with compete with the performance or make of the MacBook Air. I know people who have PC's and still buy a MacBook Air and love it. It is still the best ultrabook/notebook around at the moment I would say.

Thinner and lighter are always welcome, but have they gone too far? When does this stop being an MB Air and start becoming a Surface, I say Surface because that's essentially what it is, a screen and keyboard that runs a full OS., not because I'm trying to push M$ products.

If you chopped the screen off and made a magnetic connector to dock the screen you could make your very own Apple Surface Pro haha, if I had tonnes of spare money I'd like to try doing that.

Auzeras said,
Thinner and lighter are always welcome, but have they gone too far?

Given that Ultrabook manufacturers have been reduced to bragging about .5mm differences, and actually using this as a selling point..... never.

When .5mm becomes a commercial worthy differentiating point, then you know your willing to sacrifice everything to get to the smallest size possible.
Why exactly they think consumers are going to be screaming in joy over such minimal differences is unknown. At this point, I doubt anyone is buying based on thinness with notebooks as slim as the existing MB Air.