Rumor: Google to use Motorola merger to launch its own phones?

When Google announced its plans to acquire Motorola Mobility for $12.5 billion back in August 2011, Google claimed that the main reason for the deal was to acquire Motorola's many patents. It also said that, in terms of its Android mobile operating system, Google would treat Motorola as a separate company and still offer the same deals for other smartphone makers to release devices based on Android.

Now a new story on Business Insider claims that isn't really true at all. The story, which uses unnamed sources, claims that while Google may at first wanted to purchase Motorola just for its patents, it has now changed its thinking and will now use the Motorola business to launch its own branded smartphones and tablets.

Officially, a Google spokesperson said they could not comment as the deal to merge Google and Motorola is not yet closed. The deal has been approved in the US and Europe but it still has to be approved by regulators in China, Taiwan and Israel before it becomes official.

If true, this would mean that Google wants to control the process of designing, manufacturing and finally selling smartphones and tablets with the Android OS on its own once the deal to merge with Motorola is completed. This mirrors what Apple does with its iOS devices like the iPhone and iPad.

The article speculates that if Google does indeed go through with this plan, it could benefit Microsoft as other smartphone makers like Samsung, HTC and LG could jump ship on Android and start using Windows Phone in their devices.

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22 Comments

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Wasn't that the point of the purchase? For patents to defend Android with, that would at least sound a bit misguided, since Motorola is a whole lot about hardware patents.

it could benefit Microsoft as other smartphone makers like Samsung, HTC and LG could jump ship on Android and start using Windows Phone in their devices.

Huh? I could name several WP7 devices produced by those manufacturers right now..

geez. what makes google think they can successfully utilize those bunch of motorola mobile phone losers they inherited from motorola. when motorola wasn't able to. for years.

xpclient said,
Nice. Google should also launch its own Android-based tablet and discontinue Chrome OS.

Chrome OS has potential IMO, if they get some native apps.

Google is releasing a Nexus Tablet this summer, which is as close as you'll get.

this is actually a good thing .we will get more optimize android phones without sh*t skin layers in the future
Apple vs Google+Motorola vs Microsoft+Nokia

Well if true this will **** off htc and samsung fans. This would also mean the next nexus will come from moto. Not sure how i feel about this?

smooth3006 said,
Well if true this will **** off htc and samsung fans. This would also mean the next nexus will come from moto. Not sure how i feel about this?

Well, considering that Nokia is probably getting the benefits of Windows Phones, this rumor if true can help step up the OEMs game.

smooth3006 said,
Well if true this will **** off htc and samsung fans. This would also mean the next nexus will come from moto. Not sure how i feel about this?

I don't see why it would **** them off. Android is still open, Google is obliged to release the source code for every release they make, and the manufacturers can do whatever they want with it. Now if MS were to buy Nokia, now that would rock the boat.

The ad campaign will be like this:

"Welcome to Google Phone!
Where you'll get ads when calling someone; get incredible text ads while switching apps! get ads from different sizes and in different languages when checking your mail.
And if that wasn't enough, it will include the super-special Google Ads Package in which you'll be able to share ads with your favorite friends! Even on a Phone call! No need to worry! It has an Automatically sharing option which can't be turned off, so both the caller and the called will be able hear the wonderful ad we have stored for you today.

It's just Google....
Google Phone .

You certainly can't miss it!"

Jose_49 said,
The ad campaign will be like this:

"Welcome to Google Phone!
Where you'll get ads when calling someone; get incredible text ads while switching apps! get ads from different sizes and in different languages when checking your mail.
And if that wasn't enough, it will include the super-special Google Ads Package in which you'll be able to share ads with your favorite friends! Even on a Phone call! No need to worry! It has an Automatically sharing option which can't be turned off, so both the caller and the called will be able hear the wonderful ad we have stored for you today.

It's just Google....
Google Phone .

You certainly can't miss it!"


Just wait for the new Google Ad sense when your phone hears someone say something inane and your ads all turn into promotions for female hygiene products.

Jose_49 said,
The ad campaign will be like this:

"Welcome to Google Phone!
Where you'll get ads when calling someone; get incredible text ads while switching apps! get ads from different sizes and in different languages when checking your mail.
And if that wasn't enough, it will include the super-special Google Ads Package in which you'll be able to share ads with your favorite friends! Even on a Phone call! No need to worry! It has an Automatically sharing option which can't be turned off, so both the caller and the called will be able hear the wonderful ad we have stored for you today.

It's just Google....
Google Phone .

You certainly can't miss it!"

Seriously quit the "oh we'll show you some ads" google bashing and hate. It's pathetic and childish. I have never seen an advert on my ICS phone apart from a third party or while surfing the net. I've most certainly not seen one while calling someone.

As for the "Oh noes Google's going to share my data", stfu and take your tin foil hat off. Google's not shared my data with anybody I don't care for them seeing. If governments want to see my information then they have it on the national database and I'm sure they wouldn't need to go to Google for much information off me.

djdanster said,

Seriously quit the "oh we'll show you some ads" google bashing and hate. It's pathetic and childish. I have never seen an advert on my ICS phone apart from a third party or while surfing the net. I've most certainly not seen one while calling someone.

As for the "Oh noes Google's going to share my data", stfu and take your tin foil hat off. Google's not shared my data with anybody I don't care for them seeing. If governments want to see my information then they have it on the national database and I'm sure they wouldn't need to go to Google for much information off me.

I look at the user names making the comments and I am not surprised. I find the comments rather funny. I look at it as if a kid is talking science to me. Just smile.

Jose_49 said,
The ad campaign will be like this:

"Welcome to Google Phone!
Where you'll get ads when calling someone; get incredible text ads while switching apps! get ads from different sizes and in different languages when checking your mail.
And if that wasn't enough, it will include the super-special Google Ads Package in which you'll be able to share ads with your favorite friends! Even on a Phone call! No need to worry! It has an Automatically sharing option which can't be turned off, so both the caller and the called will be able hear the wonderful ad we have stored for you today.

It's just Google....
Google Phone .

You certainly can't miss it!"


so there is no ads on Iphone or WP7?

UndergroundWire said,

I look at the user names making the comments and I am not surprised. I find the comments rather funny. I look at it as if a kid is talking science to me. Just smile.

At first it did laugh a bit as it was light hearted but now it's in EVERY article recently to do with Android and it's stupid.

djdanster said,

At first it did laugh a bit as it was light hearted but now it's in EVERY article recently to do with Android and it's stupid.

Fill in the blank. There are no stupid statements. Only stupid _____________. That's how I feel about it.

djdanster said,

Seriously quit the "oh we'll show you some ads" google bashing and hate. It's pathetic and childish. I have never seen an advert on my ICS phone apart from a third party or while surfing the net. I've most certainly not seen one while calling someone.

As for the "Oh noes Google's going to share my data", stfu and take your tin foil hat off. Google's not shared my data with anybody I don't care for them seeing. If governments want to see my information then they have it on the national database and I'm sure they wouldn't need to go to Google for much information off me.


Well, Google DID patent the ability to play an ad instead of having your phone ring when calling someone... LOL. So, I'd say this is a legitimate criticism of the big G...

djdanster said,

Reading it again I guess you were, I was moody last night

I was kind of serious. My wife was on my computer for 2 hours last week and I'm still getting weird google ads.

"If true, this would mean that Google wants to control the process of designing, manufacturing and finally selling smartphones and tablets with the Android OS on its own"

This sounds really really familiar