Sony are funding around 40 titles for the PS3, which will be distributed via it's e-Distribution Initiative (EDI), the Playstation's equivalent to Xbox Live arcade. Speaking to Gamesindustry.biz Phil Harrison said "a call to action to the development community to encourage them to create games specifically for us, that we would fund, that we would publish, in the online sense of the word, and distribute online".
"We're developing about 40 products that fit that strategy right now," he added. Sony presented one of these titles - flOw - for the first time at the Tokyo Game Show, with others like Calling All Cars (David Jaffe's title, formerly known as Criminal Crackdown) also generating a lot of interest.
"My strategy was to encourage developers to push the machine technically, creatively, artistically - to innovate in lots of different ways. But don't be restricted by ghettoising games into a particular genre, or a particular display mechanic, because what we've seen on other systems tend to be retro 2D games, and we're pushing the 3D capabilities of the PlayStation 3. Plus, the fact that every PS3 has a hard disk drive means that we're not restricted by the size of the download, and that has a huge impact on the kind of game design that you can do," he continued.
News source: Gamesindustry.biz