Steve Jobs action figure canceled

Plans to offer consumers a highly detailed action figure based on Apple's co-founder Steve Jobs have been shut down. The In Icons web site has now posted a message saying that the action figure, which was planned for release in February for $99.99, have been canceled.

The site first offered the 12 inch doll for sale in late December 2011. The pictures on the site made the doll look very realistic with lots of Jobs' trademarks (glasses, turtleneck and more). It was also supposed to be released with a number of accessories that will be familiar to Apple fans, including a stage backdrop with the phrase "One More Thing" printed on it.

Apple slapped In Icons with a cease and desist letter in early January saying that the company did not have the right to sell such a product.

In his message on the In Icons site today, company head Tandy Cheung said:

I would like to take this opportunity to reiterate that the original intention for creating the figurine was driven by a fan’s admiration of Steve. We respect copyright and trade mark rights and therefore indicated on our site that we were not providing any Mac, iPhone and iPad models with the figurine. Further, we haven't used any Apple related brands. Unfortunately we have received immense pressure from the lawyers of Apple and Steve Jobs family. Regardless of the pressure, I am still Steve’s fan, I fully respect Steve, and his family, and it is definitely not my wish or intention that they be upset. Though we still believe that we have not overstepped any legal boundaries, we have decided to completely stop the offer, production and sale of the Steve Jobs figurine out of our heartfelt sensitivity to the feelings of the Jobs family.

We understand that this decision will cause many of the fans' disappointment, but please forgive us as there is no other alternative unless to have the blessing from Steve Jobs family… We will aim to have full refund to the fans who have pre-ordered.

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30 Comments

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heard it was cancelled because they refused to put a proprietary connector up the figurine's arse. as requested by apple.

Karma is a b*tch.

Don't forget that was Apple who used (not created) the campaing Think Different, using the pictures of famous (Picasso for example) without their conscent.

I would almost bet that someone somewhere will be contacting this company for dolls made in their likeness now that the publicity was made for this company. Overall, I think the quality is quite realistic and if I recall Apple thought so too. Negative publicity for a company in this context (with them taking the product down and blaming Apple's Lawyers), can still work in their favor.

Seriously, family request or not, the article makes it sound like Apple have copyrighted Steve Jobs and his likeness. Soon, if you mention his name without Apple's permission in a blog, tweet, FB post, etc, you'll be asked to remove it.
Like Amazon not wanting you to know what data centres they have kit in, "a global online retailer..... that may also sell books".
Steve Jobs: "fruit based computing company's recently deceased CEO"

yeoo_andy_ni said,
Seriously, family request or not, the article makes it sound like Apple have copyrighted Steve Jobs and his likeness.

In California, and many other states, people do have the right to protect their likeness from being used by others. At Steve Jobs' death, that right would have passed to whomever he designated in his will, likely either Apple or his family. If I'm not mistaken, that can also be applied to their name as well, in some cases (especially with celebrities and other public figures)

Would've been one of the stupidest (used that incorrect word just to make it show how dumb of an idea it was) ideas ever from any company!

Soldiers33 said,
Since when can Apple control what figures you sell? Yes they have rights to their products but not steve jobs

But Jobs' family does, and I think it was their ruling to ban it.
In the last paragraph they talk about blessings from Steve Jobs' family.

Soldiers33 said,
Since when can Apple control what figures you sell? Yes they have rights to their products but not steve jobs

Do you know whether Steve licensed the use of his likeness to Apple or not? Do you know that for sure?

nik louch said,

Do you know whether Steve licensed the use of his likeness to Apple or not? Do you know that for sure?

lets be real here...... why would he?

oh never mind..

Zeet said,
If I recall correctly, Apple said they did not care about the steve jobs doll.

Yeah, I remember something like that too. They banned a cartoonish version earlier, but said that they didn't mind the realistic version.
Maybe they changed their mind.

Zeet said,
If I recall correctly, Apple said they did not care about the steve jobs doll.

That's not what they said. They said they "did not care for" the doll, which means they didn't like it. It means a totally different thing than "did not care about".

Good, disgusting thing! Plus I could see too many anti apple people burning them or something childish.

Dan~ said,
Good, disgusting thing! Plus I could see too many anti apple people burning them or something childish.

Even if they did I doubt it would have been funny "oh look im sitting in Steve Jobs lap" or something lame like that really would just be really stupid.

Dan~ said,
Good, disgusting thing! Plus I could see too many anti apple people burning them or something childish.

I'm sure the company wouldn't care - they still sold their figure, even if it has gone to some weirdo.

Shame I thought it was kind of cool and a bit of fun. No interest in one myself at all, but thought the realism and stuff was very good

Dan~ said,
Good, disgusting thing! Plus I could see too many anti apple people burning them or something childish.

Damn!! Fire i never thought about that. I would have esploded it

Dan~ said,
Good, disgusting thing! Plus I could see too many anti apple people burning them or something childish.

Only disgusting because it's too soon.
I'm sure if someone announced they were making dolls of the US founding fathers, most would welcome them.
I'm not saying that Steve should be compared with those folks, but some people hold that level of reverance.

Dan~ said,
too many anti apple people burning them or something childish.

Sadly, we wouldn't throw our money away, the same as we don't throw it away today on Apple products.

I would have liked to see if it blends.

Dan~ said,
Good, disgusting thing! Plus I could see too many anti apple people burning them or something childish.

Whats to stop people from doing itto a picture of him

Dan~ said,
Good, disgusting thing! Plus I could see too many anti apple people burning them or something childish.

Id put a scumbag steve hat on it, cause thats all he was.