Study: Windows Phone sales jump 277 percent in Q2 2012

Windows Phone sales may not have yet reached the levels of iOS or Android-based devices, but there are indications that things are looking up for Microsoft's mobile OS. A few days ago, StatCounter reported that, according to their data, the market share for Windows Phone went up in Europe in July by 24 percent.

Now eWeek.com reports that, according to a study by the research firm Canalys, worldwide sales of Windows Phone products shot up by a whopping 277 percent in the second quarter of 2012. Their data claims that there were 5.1 million Windows Phone units sold in the second quarter, compared to just 1.3 million units from the same period a year ago.

That caused Windows Phone to experience a rise in the total smartphone market share. In the second quarter of 2011, it was just at 1.2 percent but Canalys now says it has gone up two full percentage points to 3.2 percent.

Even with this jump, Windows Phone is still well behind iOS and Android sales. Canalys said that Android devices now control 68 percent of the total smartphone market with 108 million units sold in the second quarter. iOS (iPhone) product sales take a 16.4 percent share of the market, with Apple selling 26 million units in the second quarter.

While Google, Apple and Microsoft saw gains in the second quarter for their smartphone operating systems, Research in Motion saw a massive drop. Canalys claims that its Blackberry phones took a sales nose dive, selling just 8.5 million units in the second quarter. Its market share went down from 11.6 percent in 2011 to just 5.4 percent in 2012.

Thanks to Ice_Blue for the tip!
Source: eWeek.com

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38 Comments

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Sonne said,
Wait until the customers learn their phones are not upgradeable and basically EOL

You mean like 75% of all available Android handsets? HTC and Samsung generally only give one upgrade per handset. The only phones from HTC getting the 4.x treatment are the "One" series phones, for instance.

Sonne said,
Wait until the customers learn their phones are not upgradeable and basically EOL

I've learned that a long time ago and even before I bought my Lumia 800. I'm still getting 7.8 which is the second major upgrade for WP7, that's already more what Androids get these days. 7.8 will inculde most of WP8 stuff anyway excluding the apps that require hardware changes. So to ask, what's your point?

CasualViking said,

You mean like 75% of all available Android handsets? HTC and Samsung generally only give one upgrade per handset. The only phones from HTC getting the 4.x treatment are the "One" series phones, for instance.

My Android HTC came out when Froyo was the main release, then I got upgraded to Gingerbread, and recently I updated myself to Jelly Bean, with Android anything's possible, with Windows Phone you're trapped.

thealexweb said,

My Android HTC came out when Froyo was the main release, then I got upgraded to Gingerbread, and recently I updated myself to Jelly Bean, with Android anything's possible, with Windows Phone you're trapped.

Exactly! You upgraded yourself with an custom rom, that doesn't make Android better supported by Google does it now?

alwaysonacoffebreak said,

I've learned that a long time ago and even before I bought my Lumia 800. I'm still getting 7.8 which is the second major upgrade for WP7, that's already more what Androids get these days. 7.8 will inculde most of WP8 stuff anyway excluding the apps that require hardware changes. So to ask, what's your point?

Well I will disagree with you. Although I plan to buy a WP8 when it is launched. On android phone, people still have option to install Cyanogenmod on older phones and keep the phone upto date with current trends this option will not be available for WP.

alwaysonacoffebreak said,

Exactly! You upgraded yourself with an custom rom, that doesn't make Android better supported by Google does it now?

you really expect an android troll to be smart enough to put that together lol. You need to add pictures.

that is a fairly large jump, and the new windows platforms have yet to really hit the market. I think the Win8 mobile platform will be a winner once folks discover the convergence of it plus the other win8 platforms. MIcrosoft is on the right path, for certain.

warwagon said,
So instead of selling 10 Windows phone in 2011 they sold 277 in 2012!!! Moving up!

I find your lack of originality disturbing /ForceChoke

warwagon said,
So instead of selling 10 Windows phone in 2011 they sold 277 in 2012!!! Moving up!
Going from 10 to 277 is indicative of progress, so yeah it's good.

Shane Nokes said,

I find your lack of originality disturbing /ForceChoke

I find his lack of ability to do simple math even more disturbing.

warwagon said,
So instead of selling 10 Windows phone in 2011 they sold 277 in 2012!!! Moving up!

Going from 10 to 277 would be a 2670% increase, actually. But then again, the intelligence of your comment kind of gives you away anyway...

warwagon said,
So instead of selling 10 Windows phone in 2011 they sold 277 in 2012!!! Moving up!

who could have thought you math is as bad as your jokes

warwagon said,
So instead of selling 10 Windows phone in 2011 they sold 277 in 2012!!! Moving up!
Check your math, that would be 2770 phones kid..

But anyway..

warwagon said,
So instead of selling 10 Windows phone in 2011 they sold 277 in 2012!!! Moving up!

Lol looks like that script is working for you. One one reply you said wm7 and now your math sucks, I would really hate to have you as my PC tech, im afraid you would diagnose a computer not working with a bad hdd instead of an unplugged monitor.

At this rate, and although the WP growth is still a bit slow, WP8 devices outsell BBs what people will start selling. Honestly 5.1million for Q2 might not seem much compared to iOS and Android but it's quarter after quarter of steady growth. I wonder what number would be "good enough" for some? 8million a quarter? 10million? Both of those I think are possible with what WP8 brings and the new range of hardware it opens up. Still I'm sure some will find the negative in those numbers as well.

GP007 said,
At this rate, and although the WP growth is still a bit slow, WP8 devices outsell BBs what people will start selling. Honestly 5.1million for Q2 might not seem much compared to iOS and Android but it's quarter after quarter of steady growth. I wonder what number would be "good enough" for some? 8million a quarter? 10million? Both of those I think are possible with what WP8 brings and the new range of hardware it opens up. Still I'm sure some will find the negative in those numbers as well.

Back in 2008 Microsoft set the bar for market share pretty high for themselves at 40% http://www.cellular-news.com/story/31153.php. I know that's an old article but given the mute response from Microsoft on it's mobile efforts it's hard to find anything newer.

thealexweb said,

Back in 2008 Microsoft set the bar for market share pretty high for themselves at 40% http://www.cellular-news.com/story/31153.php. I know that's an old article but given the mute response from Microsoft on it's mobile efforts it's hard to find anything newer.

Even if someone at some point had crazy high expectations it doesn't change the fact that right now WP is and has always been growing. Like I said in my post whatever the number some of you just won't be happy. They could ship 8 million WP devices in the next quarter to top this 5.1million and even then some would still see it as a flop.

GP007 said,

Even if someone at some point had crazy high expectations it doesn't change the fact that right now WP is and has always been growing. Like I said in my post whatever the number some of you just won't be happy. They could ship 8 million WP devices in the next quarter to top this 5.1million and even then some would still see it as a flop.

I honestly don't think it matters. Some people for whatever reason just want to bash it for the sake of bashing it. I chalk it up to people with no social lives... LOL

drazgoosh said,
Soon Microsoft will have everything under control with their new line of hardware, Windows 8 and Windows Phone 8.

You are spot on! I have android phone with me at the moment, using it for past 2 years. All the months I was watching microsoft moves for Windows Phone. Finally their testing on peoples money is over and now it sounds that Windows Phone 8 will be much stable and long run phone. I'm ready to move to Windows Phone 8 when it is launched. No... no... I don't hate google nor Microsoft! Infact, I love both of them and I just feel with outlook.com launch, better bing performance, everything for microsoft is coming well under control and consistant and much bug free world!

flexkeyboard said,
2013 - The year of the Microsoft (all assuming economics situation don't goes to hell by then)

Good news! I don't think Obama can make things much worse... LOL

flexkeyboard said,
2013 - The year of the Microsoft (all assuming economics situation don't goes to hell by then)

Given that Apple managed to achieve consistent Mac sales growth throughout the downturn the economy argument is starting to wear thin.

You actually think Obama is in charge? lol. Dude is a front man for the ruling class.

M_Lyons10 said,

Good news! I don't think Obama can make things much worse... LOL