Gadget envy, anyone? US mobile carrier T-Mobile has wasted no time in hitting out at Verizon following that carrier's iPhone 4 announcement on Tuesday.
Following a similar theme to previous ads for the myTouch 4G, a new T-Mobile commercial mimics Apple's infamous 'Mac vs PC' commercials and claims that no matter which official carrier iPhone 4 users choose, they will be stuck with a sub-par 3G network.
Of course, as Engadget has pointed out, the 3G-only situation is hardly the fault of the carriers - Apple is notorious for being a fair way behind the pack when it comes to adopting new network standards. When asked why the Verizon iPhone doesn't support 4G, Apple COO Tim Cook blamed the toll first-generation LTE chipsets take on battery life, along with huge demand for the iPhone on Big Red.
“Two reasons — the first gen LTE chipsets force design changes we wouldn’t make. And Verizon customers told us they want the iPhone now. I can’t tell you the number of times we’ve been asked ‘when will it work on Verizon.','' he said. Both Verizon and AT&T have announced plans to rollout new LTE networks or continue expanding existing ones.
If nothing else, T-Mobile certainly seems to have a good time with its advertising.