In partnership with advertising start-up, Unlockd, Tesco Mobile will give customers discounts and extra data on their mobile subscriptions in exchange for viewing ads on their smartphone.
...of Windows updates, more Marshmallow, and the Edge of glory
Nokia Lumia Icon finally gets Windows 10 Mobile upgrade
Windows 10 Insider Preview build 14372 out now for PC and Mobile
The Oukitel C3 is an entry level device that ticks all the right boxes
99% of Windows 10 Mobile devices are Lumias (and other Windows phone insights)
Twitter has introduced an "Insiders" program, where selected people become a part of a discussion community that aims to help brands connect better to the users of the platform.
Reddit, an online forum, is to start changing links posted by users into affiliate links, in a bid to increase ad revenue. Changes commence on June 3. Users will be able to opt-out of the service.
EE has taken a swing at rival mobile network, Three, by getting one of its adverts banned in the UK, and then proceeding to mock the network on Twitter, by making fun of its advertising campaign.
Google AdWords has announced that it plans to phase out (most) Flash-based ads by January 2nd, 2017. From June this year, advertisers will be prevented from uploading Flash-based ads.
In an effort to lessen fake content on the internet, Google has announced that it will start warning users if they stumble upon websites that try to steal information through deceptive downloads.
Alphabet has become the world's most valuable company, overtaking Apple. The report shows mobile search as well as YouTube and ads drove Q4 growth. Moonshot projects incurred losses.
WhatsApp has always been free to use in the first year of service, but it said today that it's dropping its annual subscription fee for subsequent years, and has no plans to introduce third-party ads.
Twitter is reportedly building an advertising system that will turn positive tweets of people to companies into ads. It is a new method to gather more genuine feedback from users of services.
Developers will be required to declare whether their apps contain ads and display a label on their Google Play Store listings starting early next year, or risk their apps being suspended.
Following Yahoo's deal with Microsoft ending their exclusivity with their services, the company has now partnered with Google, to power some of its web and image search results and search ads.
Microsoft's Terry Myerson has offered a statement on the privacy concerns faced by some users in Windows 10, claiming that "unlike some other platforms", Microsoft does not collect personal data.
Intrusive ads were found being inserted over webpages on AT&T's free Wi-Fi hotspot last week at Washington D.C.'s Dulles airport.
Microsoft is selling off its ad sales business to AOL, in a deal that will reportedly include the transfer of around 1,200 staff, and under the terms, AOL will ditch Google in favour of Bing search.
Microsoft is showing up at Cannes to impress advertisers. The company is hoping to get them onboard with its HoloLens technology, one that promises to change the world as well as sell products.
Microsoft CEO Satya Nadella has announced Mark Penn, creator of the company's Google attack campaign "Scroogled," is leaving the company in September.
Mozilla is preparing to launch a new feature for its browser; dubbed "Suggested Tiles," the program aims to serve relevant and tailored ads to users according to their browsing habits.
Several European carriers are reportedly planning to block online ads at a network level from later this year, in a move intended to convince Google to share its ad revenues with mobile operators.
Verizon has announced that it is buying AOL for $4.4bn - including not just its video and advertising platforms, but also well-known web publications such as The Huffington Post and Engadget.
Samsung has a new advert out for the Galaxy S6 edge... and it feels rather familiar, with a British man providing the voiceover and various shots of the production line harking back to Apple's ads.
Google's child-friendly version of YouTube is under fire, due to complaints from child advocacy groups, which are concerned about the way the app targets advertising to susceptible kids.
Google has started embedding a two-inch pop-up on searches made through the Firefox Web browser to combat Yahoo! being set as its default option.
Developers found that Micromax replaced the Google OTA updater with its own 'Software Update' app, which autonomously installs apps, pushes ads onto users' devices, and uses up their 3G data to do so.
Sony has attempted to step up the fight against pirate sites this year but has been caught unwittingly funding these very sites according to analysis by the MPAA.
Microsoft has taken its Bing search engine and slowly turned it into a feature in many of its products which justifies why the company continues to support the platform.
Pictures of LG advertising for their upcoming G3 flagship handset have been leaked online and confirm the device's 5.5", QHD display, Snapdragon 801 processor and 3GB of RAM.
Mozilla has revealed that one of the most popular Firefox plugins, AdBlock Plus, can potentially consume megabytes, or even gigabytes, of RAM on users' machines during browsing.
Sites that allow you to download copyright infringing material can make millions of dollars each year, but under new rules legitimate adverts could no longer be displayed on these types of sites.
Microsoft's social media team is now promoting the Surface wireless adapter for its keyboard covers, seemingly one of the few times they've been promoted... and now it's discontinued.
While the proposal is not a new one, Facebook has pushed back the idea for having video ads in users' feeds a number of times. This week, however, in-feed video ads are expected to finally debut.
Typically going after the Apple iPad's weaknesses in its Surface ads, Microsoft has instead chosen a new target in ads that will air this Thanksgiving weekend: Samsung's Galaxy Tab 10.1.
Samsung's has set aside $14bn for its latest advertising campaign- higher than Iceland's entire GDP. The huge sum equates to around 5.4 percent of revenue compared to Apple's 0.6 percent investment.
No less than 450 Tesco petrol stations around the UK have been fitted with face scanning cameras that enable them to beam tailor-made advertising to you, while you fill up.
After Google announced it's testing large banner ads in search results to very lukewarm reaction, Microsoft isn't shying away from experimenting with similar ads in Bing Smart Search in Windows 8.
Breaking a promise the company made to its users almost eight years ago, Google is testing pretty large banner ads that might end up placed on search results pages for queries related to a brand.
According to newly released statistics, it turns out that Microsoft struck gold with the Scroogled campaign because it's slowly but successfully turning people away from Google services.
A recent article claimed Microsoft would use Kinect to gather biometric and user data from the next-generation Kinect bundled with Xbox One consoles, but Microsoft says such allegations are wrong.
Smartphone manufacturer HTC is betting big on a new marketing campaign featuring actor Robert Downey Jr. The campaign's $1 billion price tag is the same as the company's marketing budget last year.
In a move sure to confuse absolutely everyone to some extent, Samsung is poised to release an Android flip-phone in its home market of South Korea. Didn't they get the memo that flip phones are dead?
Twitter is planning to experiment with tailored ads, beginning in the United States and spreading the idea elsewhere if it proves successful. Oddly, they also explain how to get out of tailored ads.
Microsoft have restarted their "Scroogled" advertising campaign against Google, hitting out at them over their privacy violations regarding the Play Store, claiming Google gives out sensitive info.
Mozilla's latest project, the 'Collusion' addon for Firefox, builds up an almost-scary picture of how you're connected to the Internet, and how you can be tied across different websites unknowingly.
Analytics firm eMarketer have forecast that Twitter may generate up to $1 billion in 2014 through advertising revenue. With an IPO likely approaching and a growing user base, will forecasts be met?
Reddit are introducing the ability to up vote, or down vote ads depending on their relevancy to you. If an advert is unsuitable, Reddit will hide it if you down vote the ad.
Apple and Microsoft have introduced many new products over the years and we have compared each of their advertising efforts to highlight how each company promotes new products.
Microsoft is continuing its advertising push for its numerous products and services with a new commercial for SkyDrive and Office 365 featuring Aubrey Plaza of "Parks and Recreation."
Despite previously saying it would wind down the Scroogled marketing campaign against Google, Microsoft apparently has no plans on abandoning the campaign anytime soon.
Facebook is looking for new, and more inventive, ways of monetizing their 1 billion users, but they could come at the cost of the advertisers who provide Facebook with the majority of their money.
Microsoft has released a new 30-second commercial advertising its new Office 365 Home Premium service. The commercial touts the cloud storage and syncing capabilities of the service.