Apple CEO Tim Cook has said that the company has "great innovation in the pipeline" for its new iPhones, promising "things that you can't live without, that you just don't know that you need today."
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According to the company's co-founder, Apple should be paying its fair share in taxes. This, after allegations from both the EU and US that the company has been dodging billions in owed taxes.
In a Reddit AMA, the Apple co-founder expressed his thoughts about the company's recent products and the direction Tim Cook is moving in. He also expressed support for Apple's privacy stance.
Apple's tough stance on upholding the privacy of customer data appears to have been an exception to the rule, as the company repeatedly complied with the U.S. federal government for past requests.
In a recent meeting with Apple employees, Tim Cook talked about the future of iPhones amid declining growth and the company's possible plans to bring its services to more platforms.
Apple CEO Tim Cook, dispels rumours that because of the power of the new A9X SoC, Apple would finally be converging their two popular computing lines into a hybrid device.
Apple CEO Tim Cook has revealed that the company's music streaming service, which launched at the end of June, now has over 6.5 million paid subscribers, with millions more using the 90-day trial.
The Apple CEO says it's best to not 'hold grudges' with rivals, as he plots to increase Apple's $25 billion a year enterprise business with help from Microsoft and IBM.
Aaron Sorkin, writer of the upcoming Steve Jobs movie, criticized Apple CEO Tim Cook for calling films opportunistic. Apple has been caught in the past employing children in its contracted factories.
In a new interview, Apple CEO Tim Cook defended the inability to delete stock apps, and asserts the Mac is here to stay despite the iPad Pro's productivity play.
Jony Ive, the man behind many of Apple's iconic devices, has been promoted inside the company making him Apple's first Chief Design Officer. He'll now oversee the entire company's look and feel.
Tim Cook plans to donate all of his money to charity, which is estimated to be at $785 million. He reportedly wants to do this as soon as he is done paying for his nephew's college education.
A poll by Reuters/Ipsos has found that more than 69% of Americans surveyed had no desire to buy the Apple Watch and 46% of those had heard nothing about Apple's latest product.
Apple's "Spring Forward" event showed of more Apple Watch features, including price and availability, dropped the Apple TV price to $69 and showed off an all-new 12-inch MacBook.
In his latest interview, Tim Cook, has revealed his vision for the upcoming Apple Watch and the challenges behind creating and selling a relatively new type of device for the company.
Apple's Watch will become available in April after a very long wait. This comes directly from company CEO, Tim Cook, who mentioned he's very excited about finally getting the device in users' hands.
Apple's chief executive has long been assumed to be gay, but today Tim Cook publicly came out, saying that he is "proud to be gay", and that he hopes his decision to speak up will help others.
Apple has still not officially shared details about the battery life of its new Watch, but the company's CEO, Tim Cook, admitted this week that users "will end up charging it daily".
Apple CEO Tim Cook took time out to meet the workers on the assembly lines of the iPhone 6 and other devices during his stay in China, ahead of a planned expansion of the workforce at that plant.
In a 17 minute interview with Bloomberg, former Microsoft CEO Bill Gates gives his opinions on Bitcoin, mobile payments, Tim Cook, and that improving Office needs to be one of Nadella's top focuses.
While we see Tim Cook on stage at every Apple event, it is rare to see him in private interviews. Cook sat down with Charlie Rose giving him a 54 minute interview talking about all things Apple.
Apple raised a few eyebrows by naming its wearable device the 'Apple Watch', but even its CEO has referred to it as the iWatch - a name that the company registered as a trademark in several countries.
A recent tweet by Apple's CEO, Tim Cook, shows that in order to build a Mac Pro, Windows is needed to help assemble Apple's top end Macintosh that the company builds in the United States.
An Apple fan has paid $300,000 to dine with CEO Tim Cook. The online auction ended just recently, where a one hour experience will grant the winner a chance to speak to the head boss himself.
The Wall Street Journal is reporting that Dr. Dre and Jimmy Iovine will take on senior roles at Apple following the $3.2 billion acquisition, which was first reported earlier this week.
Apple CEO Tim Cook defended the company's iPad sales progress in a conference call today, despite its lower numbers, but also claims Microsoft should have released Office for iPad sooner.
Apple CEO Tim Cook and Microsoft CEO Satya Nadella took to Twitter today to offer congratuations over today's launch of Office for the iPad family of tablets.
Apple CEO Tim Cook is offering more hints in a new interview this week that his company will be releasing new products beyond its current lineup, adding "we're working on some really great stuff."
Apple CEO Tim Cook sent out a memo to company employees this morning that mostly looked back at Apple's accomplishments for 2013 but also hinted at "big plans for 2014".
Annoyed with iOS 7, and demanding removal of its install files from his device, a man has filed a claim against Apple CEO Tim Cook, accusing the company of "corporate thuggery" towards its customers.
It looks like Apple's CEO is willing to get a bit more social. On the launch day of the iPhone 5c and 5s, Tim Cook decided to join Twitter and has already sent out his first tweet.
Apple's CEO, Tim Cook, said today that he doesn't believe that the high-end of the smartphone market is actually saturated. But he also hinted the company is addressing its absence from the low-end.
Images have appeared on Twitter that purport to show iOS 7. The next major iteration of Apple's mobile OS is set to be introduced tomorrow, and these images are in line with rumours we've heard.
Apple have released a 16GB version of their wildly popular music player, the iPod Touch. The new device remains reasonably similar, but with notable omissions of the rear camera and "loop" hook.
Apple CEO Tim Cook faced Android's exponential rise head on, speaking at the D11 conference yesterday. He did, however, cite some impressive statistics that put a different slant on the case.
Speaking at D11 conference hosted by AllThingsD, Apple CEO Tim Cook has eluded strongly an upcoming iWatch, as well as expressing interest in wearable computing.
Speaking at D11, Tim Cook has hinted that Apple will be opening their APIs up to developers, which could mean that users can change the default apps in iOS, something that has been lacking.
Speaking at D11, the anual conference hosted by AllThingsD, Tim Cook has said that Apple has "no religious issue" with developing Android apps, and users can expect Apple to expand over the next year.
A charity auction involving Apple's CEO has ended with a winning bid of over $600,000. The winner will receive a one hour coffee break with one of the most influential people in tech, Tim Cook.
Bidding to meet Apple CEO Tim Cook for a coffee has reached $175,000. For this you'll get between 30 mins and an hour with Cook, with all proceeds going directly to charity, but would you pay that?
Apple CEO Tim Cook claimed during his regular quarterly conference call with analysts the company has " a lot more surprises in the works" that will be announced and launched this fall and into 2014.
Chinese state media have returned to their previous position in favour of Apple, praising Tim Cook for apologising over allegations of unfair treatment towards Chinese customers.
The district attorney of San Francisco recently said that an hour-long conversation with an Apple representative revealed that the next two iPhone products were designed under Steve Jobs.
Apple CEO Tim Cook has issued yet another public apology, this time to the company's Chinese customers, stating it will improve communication on its warranties and improve training for service staff.
Bob Herbold, a former chief operating officer at Microsoft, is claiming Apple lacks the vision it once had with Steve Jobs no longer at the helm. Tim Cook, Herbold implies, is just an "administrator."
A report by Bloomberg has outlined some reasons why Apple will jump into the smart watch market during 2013, which will put Apple ahead of Google in the lucrative wearables market.
Apple held its annual shareholders meeting today and while Apple CEO Tim Cook was silent about the company's future products, he did tell shareholders that it has "some great stuff coming."
Developers received a handout of $8 billion, up from $6.5 billion three months ago which netted Apple around $3.5 billion in revenue and continues to show that iOS is a profitable platform for devs.
Apple CEO Tim Cook thinks there is "the mother of all opportunities here" for its iPad tablet to take market share away from the larger Windows PC market in his remarks to financial analysts.
Apple CEO Tim Cook gives a pretty strong hint that the company is indeed working on a new television-related product in an interview, saying that TV is "an area of intense interest" for Apple.