Microsoft used data collected by its Bing search site to find out when people get up in various cities in the U.S. and found that New York City residents start rising the latest at 7:32 am.
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It began as a slightly exciting 'fake protest' outside an Apple Store. It's ended up as a dull monologue loaded with buzz-phrases about modern business, and some irrelevance about 'being bold'.
While Samsung denied involvement in a "Wake Up" protest outside an Apple Store in Sydney, Australia a few days ago, the real culprit of the marketing stunt may be their mutual rival - RIM.
Samsung has denied launching a marketing campaign against Apple in Australia, which raises the question of who did launch this "Wake Up" campaign or if Samsung is keeping its involvement a secret.
Not content with mocking Apple customers as sheep, Samsung has taken the fight to its rival's doorstep, staging a mock protest outside an Apple Store, calling on its customers to "wake up".