Team Meat attack Microsoft's Xbox Support

Team Meat, the indie developer behind the popular Xbox 360 and PC title Super Meat Boy has launched an attack on Microsoft at the GDC in regards to what they say is a failure to deliver on marketing promises that Microsoft made during the games launch on Xbox LIVE Arcade.

According to Eurogamer the comments were made by Team Meat’s co-CEO Tommy Refenes at GDC 2011, who went on to state that Microsoft promised that Super Meat Boy would be the only title that was released on Xbox LIVE Arcade during the games launch week, yet during that week, Microsoft also released Double Fine’s equally excellent Halloween based title, Costume Quest. This pitted two very popular games against each other in a section that usually has single weekly releases.

Tommy Refenes went on to say that Microsoft broke another promise which would have seen Super Meat Boy appear as top-billing on the Xbox LIVE Arcade spotlight section, something that once again never happened.

Because of this, Refenes sent off an e-mail to Microsoft to ask why the game wasn’t being promoted on launch day, a few hours later the game got a promotion banner, but only at the number four position n on the spotlight feed. The game stayed at the number four spot for the entire week, while an advert for a Mazda 3 was kept at the number two spot throughout this time according to Refenes.

It seems that Microsoft then went on to tell Team Meat that the better the game sold, the more promotion it would get, but according to Refenes, despite increasing sales and high reviews, no additional marketing was ever released.

Team Meat did go on to say that working with the creative side of Microsoft is great, but that the company were very hurt by the way they were treated.

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15 Comments

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There was all kinds of advertising for Super Meat Boy that week - I saw it all over the place. I guess there must have been more to it.

why is every complaint immediately billed as crying? I mean for the Baron to react like this is understandable, he's a tyrant from a decimated world, but for the rest of you? i didn't even like Meat Boy to play it more than ten minutes on a friend's 360, but it doesn't surprise me MS treated them like that. Having said that, they should have been wiser than to trust MS...and unless they were literally promised their game would be the only one that week, they should have also expected other releases to compete for attention.

Did they get these promises in writing? No? Tough luck then, MS can deny it ever happened. Yes? Then they'd have grounds to do something about it besides crying into their meatshakes.

Tommy Refenes went on to say that Microsoft broke another promise which would have seen Super Meat Boy appear as top-billing on the Xbox LIVE Arcade spotlight section

Burrr... wouldn't Microsoft be misleading the consumer if they falsified the top billing list? Is the developer angry that MS didn't break the rules for them?

Something tells me they've misread something in the contract. Why would they get extra promotion and no one else?

what said,

Burrr... wouldn't Microsoft be misleading the consumer if they falsified the top billing list? Is the developer angry that MS didn't break the rules for them?

Something tells me they've misread something in the contract. Why would they get extra promotion and no one else?

Don't think the spotlight section is based on top billing - its purely a promo thing. I could be wrong though

Cry more, Microsoft dont owe them anything they should be greatful that Microsoft provided them a popular platform to launch their game on with millions of potential sales.

Jenson said,
Cry more, Microsoft dont owe them anything they should be greatful that Microsoft provided them a popular platform to launch their game on with millions of potential sales.

Like you know what their contract and talks were.

Jenson said,
Cry more, Microsoft dont owe them anything they should be greatful that Microsoft provided them a popular platform to launch their game on with millions of potential sales.

Thing is if they were promised that it doesn't matter, they should have been promoted more. It was a great game, on 360 online at the time etc - it should have been promoted more no doubt. Then again least they went on to sell loads more on the PC than the 360.

Yakuzing said,

Like you know what their contract and talks were.

Neither do you, it doesnt say anywhere that Microsoft put into the contract what they promised. If it was contracted then they should shut up whining and sue them?

Jenson said,
Cry more, Microsoft dont owe them anything they should be greatful that Microsoft provided them a popular platform to launch their game on with millions of potential sales.

Troll more

SuperHans said,

Troll more


How exactly is he trolling? -1 Internets for you.
He was expressing his opinion...too bad if you disagree.

Jenson said,
Cry more, Microsoft dont owe them anything they should be greatful that Microsoft provided them a popular platform to launch their game on with millions of potential sales.

in a round about way microsoft does owe them. If the third parties dry up then you end up with a console like the wii, were only a handful of really good games are created. If they push teams away like this, they will simply jump ship to sony and provide exclusives which will hurt xbox.