TweetDeck purchase by Twitter officially announced

After all of the rumors that have been previously announced, TweetDeck finally made it official. The company that offers apps and programs for organizing messages from a number of social networking groups has now been truly acquired by one of those groups, Twitter. An announcement on the TweetDeck web site states that the actual deal was completed on Tuesday. Officially specific financial numbers were not announced but previous rumors have stated that Twitter acquired TweetDeck for between $40 and $50 million.

In the official TweekDeck post about the Twitter purchase, the company's founder Iain Dodsworth looked back at the company's three year history, stating, "We've grown from one team member and a single user, to a team of fifteen and a user-base of millions. The reason for this growth is simple - our unwavering focus on providing high-quality tools and services for the Twitter-centric power-user." He added, "It is precisely for this reason that Twitter has acquired TweetDeck. The mainstream Twitter user-base is well catered for by twitter.com and the official mobile clients. And by becoming part of the official platform, TweetDeck will now fill that role for brands, influencers, the highly active and anyone that just needs 'more power'". According to the post, the team at TweetDeck will remain in their headquarters in London.

Twitter's own blog site also commented on today's announcement, saying, "This acquisition is an important step forward for us. TweetDeck provides brands, publishers, marketers and others with a powerful platform to track all the real-time conversations they care about. In order to support this important constituency, we will continue to invest in the TweetDeck that users know and love."

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7 Comments

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Hrm, so what this is the second major client they've bought? Wonder if they're going to make any drastic changes to the client...

UndergroundWire said,
Bad title. This was announced weeks ago. It's more like finalized.

Does the word official mean any thing to you?