Twitter in talks with TweetDeck founder; could a buy-out be on the cards?

Iain Dodsworth is the British-born founder of TweetDeck, a company well known for its social client of the same name. According to reports, including those from The Guardian newspaper, Dodsworth may be interested in selling the company to Twitter themselves, for the not-inconsiderate sum of 50 million US dollars (around 30 million GBP / 34.92 million Euros). Dodsworth had previously been offered a sum of 30,000,000USD for the company by Bill Gross, an American entrepreneur. 

Previous rumors about the future of TweetDeck have suggested possible takeover attempts by Google and Facebook. The TweetDeck client is a well-known tool of experienced Twitter users due to its cross-platform unity and real-time updates. As TweetDeck runs on the Adobe AIR platform it can be used across Macintosh system, as well as Windows, and Linux. 

Despite having only fifteen employees, TweetDeck could become an extremely expensive purchase for Twitter themselves. Should TweetDeck be snapped up by the very company it was created to work alongside, the future of other Twitter clients could become cloudy. Twitter has already made it clear they want a fairly similar experience across all platforms, with a comparatively small number of clients, as this article suggests. Twitter founder Biz Stone has stated that the company's main concentration at the current moment in time is making strategic acquisitions and growing the company's revenue. Twitter is among the most popular sites in the world, ranking as the ninth most popular site in the world for March 2011, according to Alexa.

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4 Comments

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I don't want to be spammed with promoted tweets if I'm using a client though. That's why I use it over the website. I'll just change client if tweetdeck allows promoted tweets.

My take: Twitter now regrets having such an open API. It has realised that because so many people use it through third-party clients that many users don't see the promoted topics and Tweets and that the clients are therefore costing them a fortune in lost revenue. So they are now buying up the most popular clients in the hope that they can develop them further and add to their revenue stream.

Majesticmerc said,
My take: Twitter now regrets having such an open API. It has realised that because so many people use it through third-party clients that many users don't see the promoted topics and Tweets and that the clients are therefore costing them a fortune in lost revenue. So they are now buying up the most popular clients in the hope that they can develop them further and add to their revenue stream.

Very much agree. Just look at the success of Twitter for Mac and the native Twitter apps for the mobile platforms.

I would have thought Twitter would have rather a native app than one running on Adobe Air though, unless they plan to replace the other clients with TweetDeck. Then they oly have to manage the one app.

Interesting. For my mind Twitter seems to be departing from it's long "promoted" belief of "We'll make it, you develop and use it".

Expensive indeed.