UK Retailers Refuse to sell Bully

Thanks to Eurogamer for the story.
 

Major electronics retailers PC World, Currys and Dixons have refused to stock controversial Rockstar title Bully, renamed Canis Canem Edit in Europe.
 
All owned by DSG International, the group has confirmed the title will not be on sale in High Street stores PC World and Currys Digital, as well as online outlet Dixons.co.uk.
 
"We have no plans to stock Canis Canem Edit," said a statement from Currys.
 
"We're fully aware people will be able to buy this game elsewhere, but we feel this game is not appropriate for Currys' family-friendly image."
 
View: Full Story @ Eurogamer

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1 Comments

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Refusing to stock a game guarantees that it will shoot to no.1 on hype alone, and also means that your whole chain will have missed out on a few grands revenue... bad move.