UK's Carphone Warehouse: Microsoft Surface is "exciting"

So far, Microsoft has said that its newly revealed Surface tablet will be sold on its Microsoft Store website and in its retail Microsoft Store locations. So far, it has yet to say what other retailers might be selling the Surface. However, that isn't stopping one UK retailer from expressing their opinions on the Surface.

WPCentral.com reports it received an email from Carphone Warehouse on the subject of the Microsoft Surface. The email, from Graham Stapleton, its Chief Commercial Officer, stated:

Microsoft’s first foray into producing both tablet hardware and software is an exciting addition to the market, which has been relatively quiet over the last few months. Today’s news is really going to shake things up. Microsoft’s Surface is going to appeal beyond the existing tablet community and draw in new tablet users, especially with the new Windows 8 software. Microsoft Office functionality and the dual-purpose cover keyboard should go down well with professionals who may have been put off by touch screen keyboards in the past.

Carphone Warehouse has 800 store locations in the UK. However, the story notes that the retailer also sells a lot of notebooks and tablets. Stapleton says that the Microsoft Surface reveal could "trigger a new tablet race" and added that Microsoft has set the bar high for other tablet makers using Windows 8 to follow.

Source: WPCentral.com | Image via Microsoft

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17 Comments

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I want to see people with bigger number in front of the Microsoft stores just to **** off Apple users.

They need to sell these babies EVERYWHERE, at a lower price than the iPad, if they want it to succeed, else it will be the "Zune" story all over again: A great product nobody knows.

They got to flood the market

I'm pretty sure MS will sell Direct (Online), Microsoft Stores and they will probably have kiosks and retail partners (such as best buy.. frys.. micro center and whatnot) Heck, they may push full retail for the WinRT version (think walmart)

spudtrooper said,
I'm pretty sure MS will sell Direct (Online), Microsoft Stores and they will probably have kiosks and retail partners (such as best buy.. frys.. micro center and whatnot) Heck, they may push full retail for the WinRT version (think walmart)

I think they need this, they need sections all of their own with loads of info and most important of all - tell people that with this WindowsRT you cant run your old software, that is very important!

if surface only sells in microsoft stores it will never sell in the uk. imo, they need to put these tablets in proper shop eg pc-world or curries.

mrpakiman said,
if surface only sells in microsoft stores it will never sell in the uk. imo, they need to put these tablets in proper shop eg pc-world or curries.

PC World is a complete rip off. They are the only big seller of its kind in the UK and they use that to push the prices right up. As long as I can buy it on-line, they've got my money.

mrpakiman said,
if surface only sells in microsoft stores it will never sell in the uk. imo, they need to put these tablets in proper shop eg pc-world or curries.

Can this [Surface] be sold in the UK without a Micro-USB port?

mrpakiman said,
if surface only sells in microsoft stores it will never sell in the uk. imo, they need to put these tablets in proper shop eg pc-world or curries.

Imagine if they only sold their Xbox 360 in Microsoft Stores. It would have failed so badly

mrpakiman said,
if surface only sells in microsoft stores it will never sell in the uk. imo, they need to put these tablets in proper shop eg pc-world or curries.

MS never says, it will sell this Surface all overt the world. It could be US-only. Remember Zune PLayer?

Feinraf said,

PC World is a complete rip off. They are the only big seller of its kind in the UK and they use that to push the prices right up. As long as I can buy it on-line, they've got my money.

But they do server a purpose, they are a real store where people can walk in and touch devices and get a feel for them, of course they are more expensive than online only retailers - they have shops to pay for!

Also, I've had to nip to PC world now and again when a clients laptop has completely died and they cant wait - I've found some good bargains in store.

Either way, with windows 8 people will need to pick a device up and play with it, pictures and descriptions wont do it justice.